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Surveys · head to head

Microsoft Forms vs WebEngage

Microsoft Forms logo

Microsoft Forms

Surveys

Survey tool bundled into Microsoft 365 with no standalone price, where the real constraints are tenant policy, residency and admin visibility

From
Free
Free plan
Yes
WebEngage logo

WebEngage

Marketing

Customer engagement and retention automation for consumer businesses in India and Southeast Asia

From
On request
Free plan
No

The short version

  • Only Microsoft Forms has a free tier, so it costs nothing to try first.
  • Each has a real cost: Microsoft Forms the Advanced Data Residency add-on explicitly does not cover Microsoft Forms, so a tenant that has paid for regional residency still has its survey responses provisioned according to best-effort guidance rather than a contractual commitment.; WebEngage nothing about pricing is published, and since the entire commercial argument for WebEngage is that it undercuts Braze and CleverTap, you cannot evaluate the one thing that makes it interesting without entering a sales process.
  • They diverge on capability: Microsoft Forms covers Bundled licensing, WebEngage covers Journey designer.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Microsoft Forms and WebEngage actually diverge.

Attributes where Microsoft Forms and WebEngage differ
AttributeMicrosoft FormsWebEngage
Starting priceFreeOn request
Pricing modelIncluded with Microsoft 365, not sold separatelyquote
Free tierYesNo
PlatformsWeb, iOS, AndroidWeb, iOS SDK, Android SDK, React Native, Flutter, API
CategorySurveysMarketing

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Microsoft Forms

  • Bundled licensing
  • Very high response ceiling
  • File upload questions
  • Co-authoring
  • eDiscovery coverage
  • Surveys Agent in Copilot

Only in WebEngage

  • Journey designer
  • Behavioural segmentation
  • Push and in-app
  • WhatsApp
  • Analytics
  • Personalisation
  • On-site surveys
  • Customer data platform

What people use each for

The jobs each tool is most often brought in to do.

Microsoft Forms

  • Internal surveys and quizzes inside an organisation that already pays for Microsoft 365 and does not want a second vendor contractnot WebEngage
  • Education settings where quizzes need automatic grading and results in Excel without procurement approvalnot WebEngage
  • Quick polls inside Microsoft Teams where the response data should stay in the same tenant as everything elsenot WebEngage
  • Any case where the deciding factor is that no purchase order is requirednot WebEngage

WebEngage

  • A consumer app in India or Southeast Asia with several million monthly users needs Braze-class journey automation at a price its marketing budget can absorb.not Microsoft Forms
  • A fintech or edtech business needs WhatsApp as a primary retention channel rather than a secondary one, in a market where email open rates are low and WhatsApp is universal.not Microsoft Forms
  • A media or ecommerce company wants behavioural segmentation and lifecycle journeys without building a customer data platform separately first.not Microsoft Forms
  • A team wants funnels, cohorts and retention analysis in the same tool that sends the messages, so the analyst and the campaign manager are not reconciling two systems.not Microsoft Forms

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Microsoft Forms

  • The Advanced Data Residency add-on explicitly does not cover Microsoft Forms, so a tenant that has paid for regional residency still has its survey responses provisioned according to best-effort guidance rather than a contractual commitment.
  • Above 50,000 responses a form degrades sharply: only CSV export continues to work, while summary charts, viewing individual responses, printing, shared summary links and manual quiz grading all stop.
  • Forms belonging to an account that is hard deleted, or deleted more than thirty days earlier, are not recoverable at all, so an unmanaged leaver process destroys survey data silently.
  • The administrator settings that govern external sharing, template sharing and result summary sharing are only available to education and Microsoft 365 Apps for business customers, leaving many commercial tenants without the controls the documentation describes.
  • A summary sharing link that has already been created continues to work for anyone inside or outside the organisation even after the form is restricted, so tightening permissions does not close an existing leak unless the link is deleted explicitly.

WebEngage

  • Nothing about pricing is published, and since the entire commercial argument for WebEngage is that it undercuts Braze and CleverTap, you cannot evaluate the one thing that makes it interesting without entering a sales process.
  • Message volumes across email, SMS and WhatsApp are metered separately from the platform fee, so a campaign that succeeds increases the bill in ways the monthly tracked user figure does not capture.
  • It requires genuine engineering investment to instrument events and user attributes correctly, and a poorly instrumented deployment produces segments that are wrong rather than merely incomplete, which is expensive to discover after launch.
  • Enterprise assurance is lighter than the American incumbents: procurement teams expecting extensive compliance documentation, regional data residency guarantees and 24 hour follow-the-sun support may find gaps.
  • Its centre of gravity is India, Southeast Asia and the Middle East, so partner availability, agency expertise and support hours all favour those regions and a European or North American buyer is a peripheral customer.

Pricing, plan by plan

Microsoft Forms

Free
  • Free consumer Microsoft accountFree
    • 200 responses per form
    • 400 forms per account, including the recycle bin
    • 200 questions per form
  • Paid consumer Microsoft account$undefined/year
    • Included in the subscription price, not sold separately
    • 1,000 responses per form
    • 400 forms per account
  • Microsoft 365 work or school licence$undefined/year
    • Included in the subscription price, not sold separately
    • 5,000,000 responses per form
    • Included in Business Basic, Standard, Premium, Office 365 E1, E3, E5 and Microsoft 365 F3
  • Government GCC High and DoD$undefined/year
    • Included in the subscription price, not sold separately
    • 50,000 responses per form
    • No email notification, video insert, Bing image search or phishing protection

WebEngage

On request
  • WebEngage$undefined/year
    • Priced by monthly tracked users and channels enabled
    • Journeys, segmentation and analytics included
    • Email, SMS and WhatsApp volumes charged separately

Which should you pick?

Choose Microsoft Forms if

  • You need bundled licensing.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want very high response ceiling.

Choose WebEngage if

  • You need journey designer.
  • You work on Web, iOS SDK, Android SDK, React Native, Flutter, API.
  • You also want behavioural segmentation.

Questions people ask

Is Microsoft Forms or WebEngage better?
Neither clearly leads. Microsoft Forms starts at Free and WebEngage at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Microsoft Forms or WebEngage?
Microsoft Forms has a free tier; the other does not. Paid plans start at Free for Microsoft Forms and On request for WebEngage.
Does Microsoft Forms or WebEngage run on more platforms?
Microsoft Forms runs on Web, iOS, Android. WebEngage runs on Web, iOS SDK, Android SDK, React Native, Flutter, API.
Can I use Microsoft Forms for free?
Yes. Microsoft Forms has a free tier, so you can try it without paying. WebEngage starts at On request.
What is Microsoft Forms best used for?
Microsoft Forms is most often used for internal surveys and quizzes inside an organisation that already pays for microsoft 365 and does not want a second vendor contract, education settings where quizzes need automatic grading and results in excel without procurement approval, quick polls inside microsoft teams where the response data should stay in the same tenant as everything else, any case where the deciding factor is that no purchase order is required. Of those, internal surveys and quizzes inside an organisation that already pays for microsoft 365 and does not want a second vendor contract and education settings where quizzes need automatic grading and results in excel without procurement approval are not what WebEngage is typically brought in for.
What can Microsoft Forms do that WebEngage cannot?
Microsoft Forms covers Bundled licensing, Very high response ceiling, File upload questions, Co-authoring. WebEngage covers Journey designer, Behavioural segmentation, Push and in-app, WhatsApp.

Answered from the vendors’ own pages

Microsoft Forms: Can I buy Microsoft Forms on its own?

No. It exists only as a service plan inside Microsoft 365, Office 365 and education or government SKUs, or free with a consumer Microsoft account. There is no standalone product to purchase.

WebEngage: How much does WebEngage cost?

It does not publish pricing. It is quoted by monthly tracked users with message volumes charged separately, and it typically comes in below Braze and CleverTap for equivalent volumes.

Microsoft Forms: Where are responses stored?

In the United States for most tenants, in the EU and EFTA region for EU tenants, and in Australia only for Forms provisioned after October 2022. Microsoft states this is guidance, not a residency commitment.

WebEngage: Is it a CDP or a marketing automation tool?

Both, in practice. It assembles unified user profiles from event streams and then acts on them, though it is lighter than a dedicated CDP on data warehousing and identity resolution.

Microsoft Forms: Can an administrator read someone else responses?

Not while that user account is active; ownership transfer is refused. Yes once the account is disabled or deleted, and yes through premium eDiscovery, which is still labelled preview.

WebEngage: Is WebEngage owned by anyone else?

No. It remains an independent Mumbai-based company.

Microsoft Forms: How do I turn Forms off for the organisation?

Disable both the Microsoft Forms and the Office Hive enterprise applications in Entra ID, or clear the Forms checkbox per user. Both applications must be disabled for it to take effect.

WebEngage: Which channels does it support?

Mobile push, in-app, web push, email, SMS and WhatsApp, with WhatsApp treated as a first-class channel rather than an add-on.

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