Is Mailjet or Twilio better?

Neither clearly leads. Mailjet starts at Free and Twilio at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Mailjet or Twilio?

Mailjet starts at Free and Twilio at Free.

Does Mailjet or Twilio run on more platforms?

Mailjet runs on Web. Twilio runs on Web, APIs, Python, JavaScript, Ruby, Java, PHP, C#.

Can I use Mailjet for free?

Both have a free tier, so you can try either at no cost before committing.

What can Mailjet do that Twilio cannot?

Twilio covers SMS messaging, Voice calls, Video conferencing, Programmable communication.

Email Marketing · head to head

Mailjet vs Twilio

Mailjet

Email Marketing

Email API, SMTP relay and campaign platform

From: Free
Rated: -

Full review Website

Twilio

Telecommunications

Cloud communications platform for SMS, voice, and video

From: Free
Rated: -

Full review Website

The short version

Each has a real cost: Mailjet free plan caps at 6,000 emails per month with a hard 200 emails per day limit; Twilio pricing becomes unpredictable with carrier fees and additional charges for compliance, recordings, and phone number rentals

Where they differ

Only the attributes on which Mailjet and Twilio actually diverge.

Attributes where Mailjet and Twilio differ
Attribute	Mailjet	Twilio
Pricing model	freemium	Unknown
Platforms	Web	Web, APIs, Python, JavaScript, Ruby, Java, PHP, C#
Category	Email Marketing	Telecommunications
Founded	Unknown	2008

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Mailjet

Nothing recorded that Twilio does not also cover.

Only in Twilio

SMS messaging
Voice calls
Video conferencing
Programmable communication
Slack
Salesforce
HubSpot
Zapier

What people use each for

The jobs each tool is most often brought in to do.

Mailjet

No use cases recorded yet. See the Mailjet review.

Twilio

Customer engagementnot Mailjet
Lead generationnot Mailjet
Customer supportnot Mailjet
Sales automationnot Mailjet

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Mailjet

Free plan caps at 6,000 emails per month with a hard 200 emails per day limit
Starter plan is capped at 2,000 contacts; unlimited contacts require the Essential tier
Email credits do not roll over and unused emails expire at the end of each billing cycle
Essential and Premium plans both cap at 15,000 emails per month for $17 and $27 respectively, so the price increase buys other features, not more volume

Twilio

Pricing becomes unpredictable with carrier fees and additional charges for compliance, recordings, and phone number rentals
Phone number rentals are required for every number used, with carrier fees varying by region and billed separately
Dashboard is not optimized for mobile use and logs are difficult to access

Pricing, plan by plan

Mailjet

Free

No published plan breakdown. See the Mailjet review.

Twilio

Free

Pay-as-You-Go$undefined/mo
- Usage-based pricing
- No monthly minimum
- SMS, voice, video, messaging

Which should you pick?

Choose Mailjet if

You want to start without paying.

Mailjet review

Choose Twilio if

You need sms messaging.
You want to start without paying.
You work on Web, APIs, Python, JavaScript, Ruby, Java, PHP, C#.
You also want voice calls.

Twilio review

Questions people ask

Is Mailjet or Twilio better?: Neither clearly leads. Mailjet starts at Free and Twilio at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Mailjet or Twilio?: Mailjet starts at Free and Twilio at Free.
Does Mailjet or Twilio run on more platforms?: Mailjet runs on Web. Twilio runs on Web, APIs, Python, JavaScript, Ruby, Java, PHP, C#.
Can I use Mailjet for free?: Both have a free tier, so you can try either at no cost before committing.
What can Mailjet do that Twilio cannot?: Twilio covers SMS messaging, Voice calls, Video conferencing, Programmable communication.

Answered from the vendors’ own pages

Twilio: What is Twilio's pricing model?

Twilio uses pay-as-you-go usage-based pricing with no monthly minimums or contracts. SMS costs $0.0083 per US message, voice calls cost $0.014 per minute, phone numbers cost $1.15 per month.

Source

Twilio: Does Twilio offer a free tier?

Yes, Twilio offers a free trial indefinitely with no credit card required for limited usage, plus a 7-14 day free trial period on paid plans.

Source

Twilio: What communication channels does Twilio support?

Twilio supports SMS, WhatsApp, RCS, MMS for messaging; Voice API and SIP Trunking for voice; Email via Twilio SendGrid; Video API; and Chat via Conversations API.

Source

Mailjet vs Twilio

Mailjet

Twilio

The short version

Where they differ

What each one covers

Only in Mailjet

Only in Twilio

What people use each for

Mailjet

Twilio

Where each one falls short

Mailjet

Twilio

Pricing, plan by plan

Mailjet

Twilio

Which should you pick?

Choose Mailjet if

Choose Twilio if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Mailjet

More on Twilio

Keep looking

Other head to heads