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Nonprofits · head to head

Kindful vs Raisely

Kindful logo

Kindful

Nonprofits

Simple donor management and fundraising

From
On request
Rated
-
Full reviewWebsite
Raisely logo

Raisely

Nonprofits

Peer to peer and campaign fundraising platform funded by optional donor tips rather than a platform fee

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Kindful kindful's own site now states that Kindful is a Bloomerang product and directs visitors to demo Bloomerang instead; Raisely the tip model performs unevenly, so an organisation with an older or offline recruited donor base sees a lower tip rate and quietly absorbs more of the platform cost than the model assumes.
  • They diverge on capability: Kindful covers Online donation forms, Raisely covers Peer to peer fundraising.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Kindful and Raisely actually diverge.

Attributes where Kindful and Raisely differ
AttributeKindfulRaisely
Pricing modelsubscriptionFree core platform funded by optional donor tips
PlatformsWeb, Mobile-responsiveWeb
Founded2014Unknown

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Nonprofits).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Kindful

  • Online donation forms
  • Donor segmentation
  • Recurring donation management
  • Volunteer portal
  • Stripe
  • PayPal
  • Mailchimp
  • Google Analytics

Only in Raisely

  • Peer to peer fundraising
  • Customisable campaign pages
  • Recurring giving
  • Matched giving and appeals
  • Open API and webhooks
  • Automations

What people use each for

The jobs each tool is most often brought in to do.

Kindful

  • Donation and fundraising managementnot Raisely
  • Nonprofit donor relationship managementnot Raisely
  • Grant and donation trackingnot Raisely

Raisely

  • A charity running a challenge or endurance event where supporters raise money on their own pagesnot Kindful
  • A campaign team that wants each appeal to look bespoke without rebuilding infrastructure each timenot Kindful
  • An organisation unwilling to give a platform a percentage of a large peer to peer income linenot Kindful
  • A digital team with front end skills or an agency partner who will customise the supporter journeynot Kindful

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Kindful

  • Kindful's own site now states that Kindful is a Bloomerang product and directs visitors to demo Bloomerang instead
  • The Bloomerang Giving Platform starts at $242 per month billed annually
  • Bloomerang Fundraising starts at $40 per month billed annually but must be purchased as part of a bundle with Bloomerang CRM
  • All plans are annual; there is no month to month option
  • Pricing is constituent based, so the bill rises with the size of the donor database
  • Only a starting price is published and the actual figure comes from contacting sales

Raisely

  • The tip model performs unevenly, so an organisation with an older or offline recruited donor base sees a lower tip rate and quietly absorbs more of the platform cost than the model assumes.
  • It is a campaign platform, not a CRM, so supporter data must be synced onward and organisations that skip that step lose cross channel giving history.
  • Getting the most out of the customisation requires front end capability, and charities without it run campaigns that look like the default template while paying for a platform built for the opposite.
  • Support hours are anchored to Australian time zones, which leaves European and North American teams waiting overnight during a live campaign.
  • Payment processing is tied to a small set of processors, so organisations with an existing merchant relationship or unusual regional payment needs may not be able to keep it.

Pricing, plan by plan

Kindful

On request
  • Starter$50/month
    • Online donation forms
    • Donor segmentation
  • Growth$120/month
    • Volunteer portal
    • Multi-channel fundraising

Raisely

On request
  • Raisely$undefined/year
    • No platform percentage charged to the organisation on the core plan
    • Donors are prompted to add an optional contribution to the platform at checkout
    • Card processing is charged separately by the payment processor

Which should you pick?

Choose Kindful if

  • You need online donation forms.
  • You work on Web, Mobile-responsive.
  • You also want donor segmentation.
Kindful review

Choose Raisely if

  • You need peer to peer fundraising.
  • You also want customisable campaign pages.
Raisely review

Questions people ask

Is Kindful or Raisely better?
Neither clearly leads. Kindful starts at On request and Raisely at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Kindful or Raisely?
Kindful starts at On request and Raisely at On request.
Does Kindful or Raisely run on more platforms?
Kindful runs on Web, Mobile-responsive. Raisely runs on Web.
What is Kindful best used for?
Kindful is most often used for donation and fundraising management, nonprofit donor relationship management, grant and donation tracking. Of those, donation and fundraising management and nonprofit donor relationship management are not what Raisely is typically brought in for.
What can Kindful do that Raisely cannot?
Kindful covers Online donation forms, Donor segmentation, Recurring donation management, Volunteer portal. Raisely covers Peer to peer fundraising, Customisable campaign pages, Recurring giving, Matched giving and appeals.

Answered from the vendors’ own pages

Kindful: How much does Kindful cost?

Kindful does not publish pricing on its website. Contact their sales team at 888-854-3230 or [email protected], or schedule a demo to receive a custom quote.

Source
Raisely: How does Raisely make money if there is no platform fee?

Donors are prompted to add a voluntary contribution to the platform at checkout, and some organisations pay for plans that remove the prompt.

Kindful: Does Kindful offer transaction fees for donations?

Transaction fee information is not disclosed on the website. Contact Kindful sales for details on payment processing costs.

Source
Raisely: Does the tip prompt reduce donation totals?

It changes the checkout, and results vary by audience. Test it against your own list rather than relying on published averages.

Raisely: Is it a donor CRM?

No. It runs campaigns and pushes data to a CRM through the API or an integration.

Raisely: Who is it best for?

Peer to peer and challenge event fundraising where a percentage platform fee on high volume would be the largest single cost.

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