Software · head to head
Heartland Retail vs Inventory Lab

Heartland Retail
Software
Omnichannel retail management platform
- From
- $150/month
- Rated
- -
The short version
- They diverge on capability: Heartland Retail covers Point of sale, Inventory Lab covers FBA inventory tracking.
Where they differ
Only the attributes on which Heartland Retail and Inventory Lab actually diverge.
| Attribute | Heartland Retail | Inventory Lab |
|---|---|---|
| Starting price | $150/month | $29/month |
| Founded | 1997 | 2011 |
Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Heartland Retail
- Point of sale
- Omnichannel selling
- Inventory management
- Customer management
- Payment processing
- Employee management
- Analytics
- Reporting
Only in Inventory Lab
- FBA inventory tracking
- Repricing automation
- Price monitoring
- Sales analytics
- Profit calculations
- Supplier management
- Alerts and notifications
- Forecasting tools
What people use each for
The jobs each tool is most often brought in to do.
Heartland Retail
No use cases recorded yet. See the Heartland Retail review.
Inventory Lab
- Amazon and Walmart reseller inventory, listing and profit tracking as part of Seller 365not Heartland Retail
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Heartland Retail
Nothing recorded yet. See the Heartland Retail review.
Inventory Lab
- InventoryLab is no longer sold standalone and is now bundled into Three Colts' Seller 365 plans starting at $69 per month for a single user, rising to $199 per month for the Pro tier
- Multichannel listing requires the separate UniCon add-on, priced from $49 to $449 per month depending on tier
Pricing, plan by plan
Heartland Retail
$150/month- Core$150/month
- POS system
- Inventory management
- Customer management
- Professional$350/month
- All Core features
- Omnichannel
- Advanced analytics
Inventory Lab
$29/month- Essentials$29/month
- Inventory management
- Price monitoring
- Email alerts
- Pro$99/month
- All Essentials features
- Automated repricing
- Advanced analytics
Which should you pick?
Choose Heartland Retail if
- You need point of sale.
- You also want omnichannel selling.
Choose Inventory Lab if
- You need fba inventory tracking.
- You also want repricing automation.
Questions people ask
- Is Heartland Retail or Inventory Lab better?
- Neither clearly leads. Heartland Retail starts at $150/month and Inventory Lab at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Heartland Retail or Inventory Lab?
- Heartland Retail starts at $150/month and Inventory Lab at $29/month.
- Does Heartland Retail or Inventory Lab run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What can Heartland Retail do that Inventory Lab cannot?
- Heartland Retail covers Point of sale, Omnichannel selling, Inventory management, Customer management. Inventory Lab covers FBA inventory tracking, Repricing automation, Price monitoring, Sales analytics.

