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Marketing · head to head

Improvado vs Keeper

Improvado logo

Improvado

Marketing

Data integration platform for marketing teams

From
Free
Rated
-
Full reviewWebsite
Keeper logo

Keeper

Browser Extensions

Protect your passwords and private information

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Improvado free tier limited to 50 MCP actions per week; Keeper free tier is severely limited to 10 passwords on a single device; essentially a trial rather than a usable free version
  • They diverge on capability: Improvado covers 500+ data source connectors, Keeper covers Password management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Improvado and Keeper actually diverge.

Attributes where Improvado and Keeper differ
AttributeImprovadoKeeper
Pricing modelfreemiumUnknown
PlatformsWeb, Api, Data-warehouseChrome, Firefox, Edge, Safari, Brave, Opera, iOS, Android, macOS, Windows
CategoryMarketingBrowser Extensions
Founded20152011

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Improvado

  • 500+ data source connectors
  • Data transformation
  • Real-time syncing
  • Data warehouse integration
  • ETL capabilities
  • Data quality monitoring
  • Historical data
  • Custom connectors

Only in Keeper

  • Password management
  • Zero-knowledge encryption
  • Secure file storage
  • BreachWatch
  • Chrome support
  • Firefox support
  • Edge support
  • Safari support

What people use each for

The jobs each tool is most often brought in to do.

Improvado

  • Marketing data integrationnot Keeper
  • Multi-workspace data orchestrationnot Keeper
  • Incrementality testing and attributionnot Keeper
  • Multi-touch attribution modelingnot Keeper

Keeper

  • Business and enterprise password management with zero-knowledge encryptionnot Improvado
  • Privileged access management for admin and service accountsnot Improvado
  • Secure remote access and privileged session recordingnot Improvado
  • Application secrets management through Secrets Managernot Improvado
  • Government deployments requiring FedRAMP Highnot Improvado

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Improvado

  • Free tier limited to 50 MCP actions per week
  • Advanced and Enterprise tiers require custom pricing quotes
  • No publicly listed Advanced or Enterprise rates

Keeper

  • Free tier is severely limited to 10 passwords on a single device; essentially a trial rather than a usable free version
  • Personal plan at $1.79/month is promotional pricing; regular price is higher, making budget comparison difficult

Pricing, plan by plan

Improvado

Free
  • Free LimitedFree
    • 50 MCP actions per week
    • 1 workspace
    • Live API requests to all sources
  • MCP Only$100/month
    • 2M rows per year
    • Daily data sync
    • 300 MCP actions per week
  • Advanced$null/custom
    • 600M rows per year
    • Up to 4x daily syncs
    • 200 actions per day
  • Enterprise$null/custom
    • 1B rows per year
    • 600 actions per day
    • Unlimited workspaces

Keeper

Free
  • FreeFree
    • 10 passwords max
    • Single device only
    • No sync
  • Personal$1.79/month
    • Unlimited passwords
    • All devices
    • 2FA support
  • Family$3.83/month
    • Up to 5 users
    • Unlimited storage
    • Shared vaults

Which should you pick?

Choose Improvado if

  • You need 500+ data source connectors.
  • You want to start without paying.
  • You work on Web, Api, Data-warehouse.
  • You also want data transformation.
Improvado review

Choose Keeper if

  • You need password management.
  • You want to start without paying.
  • You work on Chrome, Firefox, Edge, Safari, Brave, Opera, iOS, Android, macOS, Windows.
  • You also want zero-knowledge encryption.
Keeper review

Questions people ask

Is Improvado or Keeper better?
Neither clearly leads. Improvado starts at Free and Keeper at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Improvado or Keeper?
Improvado starts at Free and Keeper at Free.
Does Improvado or Keeper run on more platforms?
Improvado runs on Web, Api, Data-warehouse. Keeper runs on Chrome, Firefox, Edge, Safari, Brave, Opera, iOS, Android, macOS, Windows.
Can I use Improvado for free?
Both have a free tier, so you can try either at no cost before committing.
What is Improvado best used for?
Improvado is most often used for marketing data integration, multi-workspace data orchestration, incrementality testing and attribution, multi-touch attribution modeling. Of those, marketing data integration and multi-workspace data orchestration are not what Keeper is typically brought in for.
What can Improvado do that Keeper cannot?
Improvado covers 500+ data source connectors, Data transformation, Real-time syncing, Data warehouse integration. Keeper covers Password management, Zero-knowledge encryption, Secure file storage, BreachWatch.

Answered from the vendors’ own pages

Improvado: What is Improvado's free tier?

Improvado Free Limited tier costs $0/month and includes 50 MCP actions per week, 1 workspace, live API requests to all sources, AI Agent, and MCP. No credit card required to start.

Source
Keeper: Is there a free version of Keeper?

Keeper offers a free version with very limited functionality: it stores only 10 passwords on a single mobile device with no cross-device sync. A 30-day free trial provides full access to all features.

Source
Improvado: What are Improvado's paid plans?

Paid tiers include MCP Only ($100/month with 2M rows/year and 300 weekly actions), Advanced (custom pricing with 600M rows/year and 50 workspaces), and Enterprise (custom pricing with 1B rows/year, unlimited workspaces, and SSO).

Source
Keeper: What are Keeper's paid pricing plans?

Keeper Personal starts at $1.79/month (promotional pricing) with annual billing. Keeper Family covers up to 5 users at $3.83/month annually. Both include unlimited password storage, cross-device sync, and 2FA support.

Source
Improvado: Does Improvado offer data sync frequency limits?

MCP Only tier offers daily data sync, Advanced tier allows up to 4x daily syncs, and Enterprise tier includes no stated sync frequency limits. Free tier enables live API requests without scheduled syncing.

Source
Keeper: What browsers and devices does Keeper support?

Keeper has browser extensions for Chrome, Firefox, Edge, Safari, Brave, and Opera. It also offers native apps for iOS, Android, macOS, Windows, and web access.

Source
Improvado: What compliance and security features does Improvado include?

Improvado holds SOC 2 Type II, HIPAA, GDPR, and CCPA compliance. Enterprise tier specifically includes SSO with Azure and Okta support for identity management.

Source
Keeper: Does Keeper support 2FA and passkeys?

Yes, Keeper stores and autofills FIDO2 passkeys and supports multiple 2FA methods including TOTP, SMS, and WebAuthn. Biometric login (fingerprint/face recognition) is also supported.

Source
Keeper: How secure is Keeper?

Keeper uses zero-knowledge architecture where data is encrypted and decrypted only on your device. Only you can access your vault, and the company cannot see your passwords or data.

Source
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