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Nonprofits · head to head

GiveSmart vs Wild Apricot

GiveSmart logo

GiveSmart

Nonprofits

Mobile bidding and event fundraising for charity auctions and galas

From
On request
Rated
-
Wild Apricot logo

Wild Apricot

Nonprofits

Membership management for small associations and clubs

From
$60/month
Rated
-

The short version

  • Each has a real cost: GiveSmart licensing is annual while many buyers run a single event a year, so the effective cost per event is far higher than the annual figure makes it look.; Wild Apricot the website builder is dated and constrained, and organisations that care about their public site usually end up running a separate site alongside it
  • They diverge on capability: GiveSmart covers Mobile bidding, Wild Apricot covers Member database.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which GiveSmart and Wild Apricot actually diverge.

Attributes where GiveSmart and Wild Apricot differ
AttributeGiveSmartWild Apricot
Starting priceOn request$60/month
Pricing modelquotePer month by contact count

Identical on both: free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Nonprofits).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in GiveSmart

  • Mobile bidding
  • Auction management
  • Ticketing and check in
  • Text to give
  • Paddle raise and appeals
  • Payment settlement

Only in Wild Apricot

  • Member database
  • Automated renewals
  • Event registration
  • Website builder
  • Online payments
  • Email and newsletters

What people use each for

The jobs each tool is most often brought in to do.

GiveSmart

  • A hospital or school foundation running an annual gala with a live and silent auctionnot Wild Apricot
  • An organisation losing revenue to uncollected pledges after event nightnot Wild Apricot
  • A charity running several auction events a year that can amortise an annual licencenot Wild Apricot
  • A team wanting bidding, check in and payment settlement handled by one system on the nightnot Wild Apricot

Wild Apricot

  • Small associations and clubs replacing a spreadsheet and a separate websitenot GiveSmart
  • Volunteer-run organisations needing unlimited administrators without per-seat costnot GiveSmart
  • Professional bodies handling dues renewals and a member directorynot GiveSmart
  • Groups running paid events for members alongside membership subscriptionsnot GiveSmart

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GiveSmart

  • Licensing is annual while many buyers run a single event a year, so the effective cost per event is far higher than the annual figure makes it look.
  • Pricing is not published, and quotes commonly separate the licence, payment processing, hardware and event night staffing, so the first number a buyer sees is rarely the total.
  • On site technical support and equipment are usually extra, and organisations that decline them discover that event night is the worst possible time to be self supporting.
  • It is event software rather than a donor CRM, so guest and bidder data has to be pushed into the CRM afterwards or the relationship built at the gala is not retained.
  • Consolidation under Community Brands means several nominally competing products share an owner, which reduces the negotiating leverage a buyer thinks a shortlist gives them.

Wild Apricot

  • The website builder is dated and constrained, and organisations that care about their public site usually end up running a separate site alongside it
  • Pricing by contact count means lapsed members and non-member contacts push you into a higher tier unless the database is actively pruned
  • Every module is adequate rather than good, so any organisation with a serious need in one area will outgrow that part first
  • Reporting is basic, and detailed membership analysis generally means exporting to a spreadsheet
  • Migration away is painful once the website, database and event history all live inside it

Pricing, plan by plan

GiveSmart

On request
  • GiveSmart$undefined/year
    • Quoted as an annual licence rather than per event
    • Payment processing charged separately on funds raised
    • On site staffing, hardware and additional event support quoted as add ons

Wild Apricot

$60/month
  • Group$60/month
    • Up to 100 contacts
    • Member database
    • Website
  • Community$150/month
    • Up to 500 contacts
    • All Group features
    • More storage
  • Association$290/month
    • Up to 2,000 contacts
    • All Community features
    • Priority support
  • Enterprise$undefined/month
    • 5,000 contacts and above
    • Dedicated support
    • Custom arrangements

Which should you pick?

Choose GiveSmart if

  • You need mobile bidding.
  • You work on Web, iOS, Android.
  • You also want auction management.

Choose Wild Apricot if

  • You need member database.
  • You work on Web, iOS, Android.
  • You also want automated renewals.

Questions people ask

Is GiveSmart or Wild Apricot better?
Neither clearly leads. GiveSmart starts at On request and Wild Apricot at $60/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GiveSmart or Wild Apricot?
GiveSmart starts at On request and Wild Apricot at $60/month.
Does GiveSmart or Wild Apricot run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
What is GiveSmart best used for?
GiveSmart is most often used for a hospital or school foundation running an annual gala with a live and silent auction, an organisation losing revenue to uncollected pledges after event night, a charity running several auction events a year that can amortise an annual licence, a team wanting bidding, check in and payment settlement handled by one system on the night. Of those, a hospital or school foundation running an annual gala with a live and silent auction and an organisation losing revenue to uncollected pledges after event night are not what Wild Apricot is typically brought in for.
What can GiveSmart do that Wild Apricot cannot?
GiveSmart covers Mobile bidding, Auction management, Ticketing and check in, Text to give. Wild Apricot covers Member database, Automated renewals, Event registration, Website builder.

Answered from the vendors’ own pages

GiveSmart: Is GiveSmart priced per event?

It is normally an annual licence, so organisations running one event a year carry the full cost against one night.

Wild Apricot: How is Wild Apricot priced?

By contact count, not by staff seat, starting at 60 USD a month for up to 100 contacts. Unlimited administrators is the practical benefit for volunteer-run organisations.

GiveSmart: Who owns GiveSmart?

Community Brands, the private equity backed nonprofit and association software group that also owns MemberClicks.

Wild Apricot: Do lapsed members count toward the limit?

Contacts count, which includes records beyond current paying members. Pruning the database matters, because tier boundaries are the main cause of unexpected cost increases.

GiveSmart: Does it replace our donor database?

No. It captures bidders and guests at an event and needs to feed a CRM afterwards.

Wild Apricot: Is the website builder any good?

It is functional and dated. Organisations that care about their public web presence commonly run a separate site and use Wild Apricot for the member-only area.

GiveSmart: What is the actual benefit over paper bid sheets?

Bidding continues across the room and payment settles before guests leave, which is where paper auctions lose money.

Wild Apricot: Can it handle fundraising?

Basic donation collection, yes. Organisations whose main activity is fundraising rather than membership are better served by a donor management platform.

Wild Apricot: When do organisations outgrow it?

Usually at a few thousand members, or earlier if one area — events, fundraising or the website — becomes central to the organisation rather than incidental.

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