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Fleet Management · head to head

Geotab vs Truckbase

Geotab logo

Geotab

Fleet Management

Unlock fleet potential with data

From
$25/month
Rated
-
Full reviewWebsite
Truckbase logo

Truckbase

Logistics

Transport management system for small and mid-size North American truckload carriers with a published price floor

From
$290/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Geotab specific pricing amounts not published online; contact sales required; Truckbase only the 290 USD monthly minimum is published; the per-truck, per-driver and per-load rates behind it are all consultative, so comparing quotes against another vendor is guesswork.
  • They diverge on capability: Geotab covers Real-time GPS tracking, Truckbase covers Dispatch board.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Geotab and Truckbase actually diverge.

Attributes where Geotab and Truckbase differ
AttributeGeotabTruckbase
Starting price$25/month$290/month
Pricing modelsubscriptionPer truck per month
PlatformsWeb, Ios, Android, ApiWeb, iOS, Android
CategoryFleet ManagementLogistics
Founded2000Unknown

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Geotab

  • Real-time GPS tracking
  • Vehicle diagnostics
  • Driver behavior scoring
  • ELD compliance
  • IFTA reporting
  • Fuel management
  • Maintenance scheduling
  • Route optimization

Only in Truckbase

  • Dispatch board
  • Driver mobile app
  • Settlements
  • Invoicing and factoring
  • ELD integration
  • Document management
  • Accounting sync
  • Flexible billing meters

What people use each for

The jobs each tool is most often brought in to do.

Geotab

  • Fleet trackingnot Truckbase
  • Driver safetynot Truckbase
  • Fuel optimizationnot Truckbase
  • Compliance managementnot Truckbase
  • Predictive maintenancenot Truckbase

Truckbase

  • A twenty-truck carrier running dispatch on a whiteboard and settlements in a spreadsheetnot Geotab
  • A seasonal agricultural hauler whose driver count triples for three months and would be penalised by per-driver billingnot Geotab
  • A carrier whose invoices are late because paperwork arrives days after deliverynot Geotab
  • An operation that wants ELD location flowing into the TMS without a second data entry stepnot Geotab

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Geotab

  • Specific pricing amounts not published online; contact sales required
  • Custom pricing available for larger fleet volumes

Truckbase

  • Only the 290 USD monthly minimum is published; the per-truck, per-driver and per-load rates behind it are all consultative, so comparing quotes against another vendor is guesswork.
  • The published minimum is billed annually, so a carrier wanting month-to-month flexibility pays more or commits for a year up front.
  • Scope stops well short of enterprise TMS: complex LTL rating, multi-leg intermodal and cross-border customs are not covered, so growing carriers face a migration later.
  • It is a small, venture-stage software company in a market where carriers expect a system to last a decade, and vendor continuity is a legitimate concern for an operational system of record.
  • Reporting and analytics are basic compared with established TMS products, so carriers wanting detailed lane profitability analysis end up exporting to spreadsheets anyway.

Pricing, plan by plan

Geotab

$25/month
  • Base$25/month
    • GPS tracking
    • Trip history
    • Engine diagnostics
  • Pro$40/month
    • Everything in Base
    • Driver behavior
    • Fuel usage
  • ProPlus$55/month
    • Everything in Pro
    • Active tracking
    • Advanced analytics

Truckbase

$290/month
  • Minimum commitment$290/month
    • Billed annually
    • Free live virtual onboarding and implementation
    • 24-hour US-based support
  • Per driver, per load or flat annual$undefined/month
    • Alternative billing meters for fleets with more drivers than trucks
    • Per-load billing for non-asset operations
    • Flat annual rates for seasonal carriers with high turnover
  • Carrier Partner Program$undefined/year
    • On-site training
    • Dedicated engineering access for custom development
    • Enterprise terms, quoted

Which should you pick?

Choose Geotab if

  • You need real-time gps tracking.
  • You work on Web, Ios, Android, Api.
  • You also want vehicle diagnostics.
Geotab review

Choose Truckbase if

  • You need dispatch board.
  • You work on Web, iOS, Android.
  • You also want driver mobile app.
Truckbase review

Questions people ask

Is Geotab or Truckbase better?
Neither clearly leads. Geotab starts at $25/month and Truckbase at $290/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Geotab or Truckbase?
Geotab starts at $25/month and Truckbase at $290/month.
Does Geotab or Truckbase run on more platforms?
Geotab runs on Web, Ios, Android, Api. Truckbase runs on Web, iOS, Android.
What is Geotab best used for?
Geotab is most often used for fleet tracking, driver safety, fuel optimization, compliance management. Of those, fleet tracking and driver safety are not what Truckbase is typically brought in for.
What can Geotab do that Truckbase cannot?
Geotab covers Real-time GPS tracking, Vehicle diagnostics, Driver behavior scoring, ELD compliance. Truckbase covers Dispatch board, Driver mobile app, Settlements, Invoicing and factoring.

Answered from the vendors’ own pages

Geotab: How is Geotab priced?

Geotab offers two subscription tiers: GO Core for basic fleet tracking and GO Plan for comprehensive fleet management. Both plans include hardware in the subscription price with no upfront costs or installation fees. Specific pricing is custom-quoted by the sales team.

Source
Truckbase: What is the minimum cost?

290 USD per month billed annually, which Truckbase publishes; typical deployments sit higher depending on fleet size.

Geotab: Does Geotab include hardware in the subscription?

Yes, both GO Core and GO Plan subscriptions include Geotab hardware at no upfront device cost. Hardware is integrated into the monthly subscription pricing.

Source
Truckbase: Is there a setup fee?

No. Live virtual onboarding and implementation are included, with in-person training available for larger fleets.

Geotab: Is it easy to upgrade between Geotab plans?

Yes, customers can easily upgrade or downgrade between GO Core and GO Plan through the MyGeotab portal, allowing flexible scaling as fleet needs change.

Source
Truckbase: Can I be billed per load instead of per truck?

Yes. Truckbase offers per truck, per driver, per load, flat annual and custom billing shapes.

Truckbase: Does it integrate with my ELD?

Yes, it pulls location and hours of service from major ELD providers including Samsara and Motive.

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