Softwr

Marketing · head to head

Fathom Analytics vs HypeAuditor

Fathom Analytics logo

Fathom Analytics

Marketing

Website analytics made simple

From
$14/month
Rated
-
Full reviewWebsite
HypeAuditor logo

HypeAuditor

Influencer Marketing

AI-powered influencer analytics and discovery

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only HypeAuditor has a free tier, so it costs nothing to try first.
  • Each has a real cost: Fathom Analytics there is no free tier, only a 7 day trial; HypeAuditor no pricing information disclosed on pricing page; specific plan costs and features not published
  • They diverge on capability: Fathom Analytics covers Page view tracking, HypeAuditor covers AI fraud detection.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Fathom Analytics and HypeAuditor actually diverge.

Attributes where Fathom Analytics and HypeAuditor differ
AttributeFathom AnalyticsHypeAuditor
Starting price$14/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
CategoryMarketingInfluencer Marketing
Founded20142017

Identical on both: platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fathom Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Referrer tracking
  • Privacy-focused
  • GDPR compliant
  • 20+ languages language support

Only in HypeAuditor

  • AI fraud detection
  • Audience quality score
  • Demographic analysis
  • Competitor tracking
  • Influencer discovery
  • Campaign analytics
  • Market analysis
  • Trend reports

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Fathom Analytics

  • Privacy-focused web analytics without cookie bannersnot HypeAuditor
  • A lightweight Google Analytics replacementnot HypeAuditor
  • Tracking many sites from one accountnot HypeAuditor
  • Long-term historical reporting while subscribednot HypeAuditor

HypeAuditor

  • Influencer identification and vetting for marketing campaignsnot Fathom Analytics
  • Social media analytics and performance measurementnot Fathom Analytics
  • Influencer marketing campaign management and ROI trackingnot Fathom Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fathom Analytics

  • There is no free tier, only a 7 day trial
  • Priced on pageviews, from $45 a month at the 500,000 pageview level
  • Custom events count against the pageview allowance rather than being tracked separately
  • Site allowances come in packs, with additional 50-site packs at $10 a month
  • Data is retained forever only while the subscription is active

HypeAuditor

  • No pricing information disclosed on pricing page; specific plan costs and features not published
  • Freemium model mentioned with free media plans and campaign management available, but tier names and costs not detailed
  • Demo and contact sales required to obtain pricing, preventing transparent cost comparison

Pricing, plan by plan

Fathom Analytics

$14/month
  • Starter$14/month
    • Unlimited page views
    • 1 site
    • Real-time analytics

HypeAuditor

Free

No published plan breakdown. See the HypeAuditor review.

Which should you pick?

Choose Fathom Analytics if

  • You need page view tracking.
  • You also want goal tracking.
Fathom Analytics review

Choose HypeAuditor if

  • You need ai fraud detection.
  • You want to start without paying.
  • You also want audience quality score.
HypeAuditor review

Questions people ask

Is Fathom Analytics or HypeAuditor better?
Neither clearly leads. Fathom Analytics starts at $14/month and HypeAuditor at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fathom Analytics or HypeAuditor?
HypeAuditor has a free tier; the other does not. Paid plans start at $14/month for Fathom Analytics and Free for HypeAuditor.
Does Fathom Analytics or HypeAuditor run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use HypeAuditor for free?
Yes. HypeAuditor has a free tier, so you can try it without paying. Fathom Analytics starts at $14/month.
What is Fathom Analytics best used for?
Fathom Analytics is most often used for privacy-focused web analytics without cookie banners, a lightweight google analytics replacement, tracking many sites from one account, long-term historical reporting while subscribed. Of those, privacy-focused web analytics without cookie banners and a lightweight google analytics replacement are not what HypeAuditor is typically brought in for.
What can Fathom Analytics do that HypeAuditor cannot?
Fathom Analytics covers Page view tracking, Goal tracking, Real-time analytics, Referrer tracking. HypeAuditor covers AI fraud detection, Audience quality score, Demographic analysis, Competitor tracking. Both handle Cloud deployment, Web support.

Answered from the vendors’ own pages

Fathom Analytics: How much does Fathom Analytics cost?

Fathom's entry-level plan costs $45/month for up to 500,000 pageviews. Higher volume tiers exist (1M, 2M, 10M, 25M+ pageviews) with custom pricing. Yearly billing provides 2 months free.

Source
HypeAuditor: How much does HypeAuditor cost?

HypeAuditor pricing is not published on the pricing page. The platform offers a freemium model with free media plans, campaign management, and demo versions of other features, but specific plan costs require requesting a demo or contacting sales.

Source
Fathom Analytics: Is there a free trial for Fathom Analytics?

Yes, Fathom offers a 7-day free trial. There is no free tier after the trial ends.

Source
HypeAuditor: Does HypeAuditor have a free plan?

HypeAuditor offers free media plans, campaign management, and demo versions of premium features available after signup, with upgrade options available.

Source
Fathom Analytics: What happens if my pageviews exceed my plan limit?

Fathom handles usage overage graciously, only upgrading your plan after two consecutive months over your limit. There are no immediate overage charges.

Source
HypeAuditor: How do I get HypeAuditor pricing?

Specific pricing requires requesting a demo through the pricing page or contacting the sales team directly, as costs are not published online.

Source
Fathom Analytics: Can I add extra sites to my Fathom plan?

Yes, extra sites cost $10/month per 50-site pack, or $100/year (which includes two months free). All plans include a minimum of 50 included sites.

Source
Fathom Analytics: Can I cancel Fathom without a long contract?

Yes, there are no contracts and cancellation is flexible. Fathom does not lock customers into agreements.

Source
Share

Related pages

More on Fathom Analytics

More on HypeAuditor

Keep looking

Other head to heads