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Affiliate Marketing · head to head

Extole vs Profit.co

Extole logo

Extole

Affiliate Marketing

Enterprise refer-a-friend marketing platform

From
$999/month
Free plan
No
Profit.co logo

Profit.co

Employee Engagement

OKR software that drives business results

From
Free
Free plan
Yes

The short version

  • Only Profit.co has a free tier, so it costs nothing to try first.
  • Each has a real cost: Extole minimum pricing of $999/month may be prohibitive for small businesses; Profit.co no published pricing at all; every deal is a custom proposal built with their sales team
  • They diverge on capability: Extole covers Personalized referral experiences, Profit.co covers OKR management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Extole and Profit.co actually diverge.

Attributes where Extole and Profit.co differ
AttributeExtoleProfit.co
Starting price$999/monthFree
Pricing modelUnknownsubscription
Free tierNoYes
PlatformsWeb, iOS, AndroidWeb, Ios, Android, Api
CategoryAffiliate MarketingEmployee Engagement
Founded20092018

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Extole

  • Personalized referral experiences
  • Advanced fraud detection
  • Cross-channel campaigns
  • Enterprise analytics
  • Mobile optimization
  • Adobe
  • Oracle
  • Segment

Only in Profit.co

  • OKR management
  • Goal alignment
  • Key result tracking
  • Task management
  • Check-ins (CFR)
  • KPI dashboards
  • Strategy visualization
  • Performance insights

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Extole

  • affiliate marketing managementnot Profit.co
  • Workflow automationnot Profit.co
  • Reportingnot Profit.co

Profit.co

  • Running OKRs across an organisationnot Extole
  • Performance reviews and goal trackingnot Extole
  • Project portfolio management alongside objectivesnot Extole
  • Balanced scorecard reportingnot Extole
  • Building KPI dashboards from prebuilt templatesnot Extole

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Extole

  • Minimum pricing of $999/month may be prohibitive for small businesses
  • Setup and onboarding complexity for non-technical users
  • Limited out-of-the-box templates compared to competitor platforms

Profit.co

  • No published pricing at all; every deal is a custom proposal built with their sales team
  • Split into core modules and add-ons, so strategy roadmaps, one-to-ones, rewards and engagement are each extra rather than included
  • There is no free tier

Pricing, plan by plan

Extole

$999/month

No published plan breakdown. See the Extole review.

Profit.co

Free
  • FreeFree
    • Up to 5 users
    • OKR management
    • Task management
  • Growth$7/month
    • Unlimited users
    • Everything in Free
    • CFR (check-ins)
  • Enterprise$undefined/month
    • Everything in Growth
    • Advanced analytics
    • HRIS integration

Which should you pick?

Choose Extole if

  • You need personalized referral experiences.
  • You work on Web, iOS, Android.
  • You also want advanced fraud detection.

Choose Profit.co if

  • You need okr management.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want goal alignment.

Questions people ask

Is Extole or Profit.co better?
Neither clearly leads. Extole starts at $999/month and Profit.co at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Extole or Profit.co?
Profit.co has a free tier; the other does not. Paid plans start at $999/month for Extole and Free for Profit.co.
Does Extole or Profit.co run on more platforms?
Extole runs on Web, iOS, Android. Profit.co runs on Web, Ios, Android, Api.
Can I use Profit.co for free?
Yes. Profit.co has a free tier, so you can try it without paying. Extole starts at $999/month.
What is Extole best used for?
Extole is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what Profit.co is typically brought in for.
What can Extole do that Profit.co cannot?
Extole covers Personalized referral experiences, Advanced fraud detection, Cross-channel campaigns, Enterprise analytics. Profit.co covers OKR management, Goal alignment, Key result tracking, Task management. Both handle Salesforce.

Answered from the vendors’ own pages

Extole: What types of programs can I build with Extole?

Extole supports refer-a-friend, loyalty, influencer, ambassador, employee advocacy, sweepstakes, and nomination programs.

Source
Profit.co: How much does Profit.co cost?

Profit.co does not publish standard pricing tiers. Pricing is custom and determined by the modules selected (OKRs, Performance Management, Portfolio Management, Balanced Scorecard) and the number of users in your organization.

Source
Extole: What pricing does Extole offer?

Extole pricing starts at $999/month for merchants under $10M revenue, scaling to $2,500/month for $10-40M revenue and $44,000/year for $41-80M revenue. Enterprise customers receive custom pricing.

Source
Profit.co: How can I get a Profit.co quote?

Contact Profit.co sales team through the 'Talk to Sales' button on their website. The company commits to providing a custom proposal within 48 hours of inquiry.

Source
Extole: Does Extole provide APIs and SDKs?

Yes, Extole offers a complete API with REST endpoints and OpenAPI specifications. SDKs are available for JavaScript, React Native, iOS, and Android.

Source
Profit.co: Does Profit.co offer a free trial?

Trial information is not displayed on the pricing page. Contact the sales team to inquire about trial access and custom commercial terms.

Source
Extole: What integrations does Extole support?

Extole integrates with marketing automation, CRM, and ecommerce platforms through native connections and via Zapier for 3000+ apps.

Source
Extole: Does Extole help with fraud detection?

Yes, Extole includes built-in fraud detection and reward management to protect referral programs from abuse.

Source
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