Softwr

Employee Engagement · head to head

Profit.co vs Referral Rock

Profit.co logo

Profit.co

Employee Engagement

OKR software that drives business results

From
Free
Free plan
Yes
Full reviewWebsite
Referral Rock logo

Referral Rock

Affiliate Marketing

Referral marketing software for any business

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: Profit.co no published pricing at all; every deal is a custom proposal built with their sales team; Referral Rock there is one paid tier at $250 a month and no free plan, only a 14 day trial
  • They diverge on capability: Profit.co covers OKR management, Referral Rock covers Multi-program support.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Profit.co and Referral Rock actually diverge.

Attributes where Profit.co and Referral Rock differ
AttributeProfit.coReferral Rock
PlatformsWeb, Ios, Android, ApiWeb
CategoryEmployee EngagementAffiliate Marketing
Founded20182014

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Profit.co

  • OKR management
  • Goal alignment
  • Key result tracking
  • Task management
  • Check-ins (CFR)
  • KPI dashboards
  • Strategy visualization
  • Performance insights

Only in Referral Rock

  • Multi-program support
  • Customizable rewards
  • Automated workflows
  • Engagement widgets
  • Detailed analytics
  • HubSpot
  • Stripe
  • PayPal

Both cover

  • Salesforce
  • Zapier

What people use each for

The jobs each tool is most often brought in to do.

Profit.co

  • Running OKRs across an organisationnot Referral Rock
  • Performance reviews and goal trackingnot Referral Rock
  • Project portfolio management alongside objectivesnot Referral Rock
  • Balanced scorecard reportingnot Referral Rock
  • Building KPI dashboards from prebuilt templatesnot Referral Rock

Referral Rock

  • affiliate marketing managementnot Profit.co
  • Workflow automationnot Profit.co
  • Reportingnot Profit.co

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Profit.co

  • No published pricing at all; every deal is a custom proposal built with their sales team
  • Split into core modules and add-ons, so strategy roadmaps, one-to-ones, rewards and engagement are each extra rather than included
  • There is no free tier

Referral Rock

  • There is one paid tier at $250 a month and no free plan, only a 14 day trial
  • The plan includes 10,000 base members and a further 10,000 costs $125 a month
  • Each additional referral program is $100 a month
  • Extra users and extra recruiters are sold in blocks of 10 at $50 a month each
  • Rewards are limited to coupons, pay-as-you-go gift cards or custom rewards

Pricing, plan by plan

Profit.co

Free
  • FreeFree
    • Up to 5 users
    • OKR management
    • Task management
  • Growth$7/month
    • Unlimited users
    • Everything in Free
    • CFR (check-ins)
  • Enterprise$undefined/month
    • Everything in Growth
    • Advanced analytics
    • HRIS integration

Referral Rock

Free
  • Operator Plan$250/month
    • 10000 base members included
    • Unlimited referrals with no overages
    • 1000 rolling members added monthly

Which should you pick?

Choose Profit.co if

  • You need okr management.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want goal alignment.
Profit.co review

Choose Referral Rock if

  • You need multi-program support.
  • You want to start without paying.
  • You also want customizable rewards.
Referral Rock review

Questions people ask

Is Profit.co or Referral Rock better?
Neither clearly leads. Profit.co starts at Free and Referral Rock at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Profit.co or Referral Rock?
Profit.co starts at Free and Referral Rock at Free.
Does Profit.co or Referral Rock run on more platforms?
Profit.co runs on Web, Ios, Android, Api. Referral Rock runs on Web.
Can I use Profit.co for free?
Both have a free tier, so you can try either at no cost before committing.
What is Profit.co best used for?
Profit.co is most often used for running okrs across an organisation, performance reviews and goal tracking, project portfolio management alongside objectives, balanced scorecard reporting. Of those, running okrs across an organisation and performance reviews and goal tracking are not what Referral Rock is typically brought in for.
What can Profit.co do that Referral Rock cannot?
Profit.co covers OKR management, Goal alignment, Key result tracking, Task management. Referral Rock covers Multi-program support, Customizable rewards, Automated workflows, Engagement widgets. Both handle Salesforce, Zapier.

Answered from the vendors’ own pages

Profit.co: How much does Profit.co cost?

Profit.co does not publish standard pricing tiers. Pricing is custom and determined by the modules selected (OKRs, Performance Management, Portfolio Management, Balanced Scorecard) and the number of users in your organization.

Source
Referral Rock: What does Referral Rock's Operator Plan cost?

The Operator Plan costs 250 USD monthly and includes 10000 base members, unlimited referrals, a dedicated advisor, and 10 user and 10 recruiter seats. Monthly rolling growth of 1000 members is included.

Source
Profit.co: How can I get a Profit.co quote?

Contact Profit.co sales team through the 'Talk to Sales' button on their website. The company commits to providing a custom proposal within 48 hours of inquiry.

Source
Referral Rock: What are Referral Rock add-on costs?

Additional base members cost 125 USD per 10000 members monthly. Extra user seats cost 50 USD per 10 seats, and additional programs cost 100 USD monthly. A 10 percent discount applies for annual prepayment.

Source
Profit.co: Does Profit.co offer a free trial?

Trial information is not displayed on the pricing page. Contact the sales team to inquire about trial access and custom commercial terms.

Source
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