E-commerce & Retail · head to head
Etsy vs Heartland Retail
Etsy
E-commerce & Retail
Global marketplace for handmade, vintage, and unique items
- From
- $0.2/per-listing
- Rated
- -
Heartland Retail
E-commerce & Retail
Omnichannel retail management platform
- From
- $150/month
- Rated
- -
The short version
- They diverge on capability: Etsy covers Shop setup, Heartland Retail covers Point of sale.
Where they differ
Only the attributes on which Etsy and Heartland Retail actually diverge.
| Attribute | Etsy | Heartland Retail |
|---|---|---|
| Starting price | $0.2/per-listing | $150/month |
| Pricing model | transaction | subscription |
| Founded | 2005 | 1997 |
Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (E-commerce & Retail).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Etsy
- Shop setup
- Product listings
- Shop customization
- Order management
- Shipping labels
- Reviews & ratings
- Shipping protection
Only in Heartland Retail
- Point of sale
- Omnichannel selling
- Inventory management
- Customer management
- Employee management
- Analytics
- Reporting
Both cover
- Payment processing
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Etsy
- Etsy charges a $0.20 USD listing fee per item, a 6.5% transaction fee on sale price plus shipping, a 3% plus $0.25 USD payment processing fee, and a 2.5% currency conversion fee when shop and payment currencies differ
Heartland Retail
Nothing recorded yet. See the Heartland Retail review.
Pricing, plan by plan
Etsy
$0.2/per-listing- Standard Shop$0.2/per-listing-plus-commission
- Listing fees
- Transaction fees
- Payment processing
Heartland Retail
$150/month- Core$150/month
- POS system
- Inventory management
- Customer management
- Professional$350/month
- All Core features
- Omnichannel
- Advanced analytics
Which should you pick?
Choose Heartland Retail if
- You need point of sale.
- You also want omnichannel selling.
Questions people ask
- Is Etsy or Heartland Retail better?
- Neither clearly leads. Etsy starts at $0.2/per-listing and Heartland Retail at $150/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Etsy or Heartland Retail?
- Etsy starts at $0.2/per-listing and Heartland Retail at $150/month.
- Does Etsy or Heartland Retail run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What can Etsy do that Heartland Retail cannot?
- Etsy covers Shop setup, Product listings, Shop customization, Order management. Heartland Retail covers Point of sale, Omnichannel selling, Inventory management, Customer management. Both handle Payment processing.