Is Ecwid or Etsy better?

Neither clearly leads. Ecwid starts at Free and Etsy at $0.2/per-listing, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Ecwid or Etsy?

Ecwid has a free tier; the other does not. Paid plans start at Free for Ecwid and $0.2/per-listing for Etsy.

Does Ecwid or Etsy run on more platforms?

Both run on Web, so platform support will not decide this one for you.

Can I use Ecwid for free?

Yes. Ecwid has a free tier, so you can try it without paying. Etsy starts at $0.2/per-listing.

What is Ecwid best used for?

Ecwid is most often used for adding a store to an existing website or social page, selling physical goods and digital downloads from one catalogue. Of those, adding a store to an existing website or social page and selling physical goods and digital downloads from one catalogue are not what Etsy is typically brought in for.

What can Ecwid do that Etsy cannot?

Ecwid covers Omnichannel selling, Product catalog, Inventory management, Email marketing. Etsy covers Shop setup, Product listings, Shop customization, Order management. Both handle Payment processing.

Software · head to head

Ecwid vs Etsy

Ecwid

Software

Sell anywhere ecommerce platform

From: Free
Rated: -

Full review Website

Etsy

Software

Global marketplace for handmade, vintage, and unique items

From: $0.2/per-listing
Rated: -

Full review Website

The short version

Only Ecwid has a free tier, so it costs nothing to try first.
Each has a real cost: Ecwid the $5 a month Starter plan caps the catalogue at 10 products; Etsy etsy charges a $0.20 USD listing fee per item, a 6.5% transaction fee on sale price plus shipping, a 3% plus $0.25 USD payment processing fee, and a 2.5% currency conversion fee when shop and payment currencies differ
They diverge on capability: Ecwid covers Omnichannel selling, Etsy covers Shop setup.

Where they differ

Only the attributes on which Ecwid and Etsy actually diverge.

Attributes where Ecwid and Etsy differ
Attribute	Ecwid	Etsy
Starting price	Free	$0.2/per-listing
Pricing model	subscription	transaction
Free tier	Yes	No
Founded	2009	2005

Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ecwid

Omnichannel selling
Product catalog
Inventory management
Email marketing
Analytics
Mobile app
API access

Only in Etsy

Shop setup
Product listings
Shop customization
Order management
Shipping labels
Reviews & ratings
Shipping protection

Both cover

Payment processing

What people use each for

The jobs each tool is most often brought in to do.

Ecwid

Adding a store to an existing website or social pagenot Etsy
Selling physical goods and digital downloads from one cataloguenot Etsy

Etsy

No use cases recorded yet. See the Etsy review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ecwid

The $5 a month Starter plan caps the catalogue at 10 products
Staff accounts start at the Business plan, and are limited to 2 until the Unlimited plan
Abandoned cart recovery requires the Business plan at $65 a month
In person selling through POS integration is Unlimited only, at $149 a month
The Venture plan at $35 a month still caps products at 100

Etsy

Etsy charges a $0.20 USD listing fee per item, a 6.5% transaction fee on sale price plus shipping, a 3% plus $0.25 USD payment processing fee, and a 2.5% currency conversion fee when shop and payment currencies differ

Pricing, plan by plan

Ecwid

Free

FreeFree
- Up to 10 products
- Basic storefront
- Standard payment methods
Unlimited$99.08/month
- Unlimited products
- Advanced features
- Priority support

Etsy

$0.2/per-listing

Standard Shop$0.2/per-listing-plus-commission
- Listing fees
- Transaction fees
- Payment processing

Which should you pick?

Choose Ecwid if

You need omnichannel selling.
You want to start without paying.
You also want product catalog.

Ecwid review

Choose Etsy if

You need shop setup.
You also want product listings.

Etsy review

Questions people ask

Is Ecwid or Etsy better?: Neither clearly leads. Ecwid starts at Free and Etsy at $0.2/per-listing, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ecwid or Etsy?: Ecwid has a free tier; the other does not. Paid plans start at Free for Ecwid and $0.2/per-listing for Etsy.
Does Ecwid or Etsy run on more platforms?: Both run on Web, so platform support will not decide this one for you.
Can I use Ecwid for free?: Yes. Ecwid has a free tier, so you can try it without paying. Etsy starts at $0.2/per-listing.
What is Ecwid best used for?: Ecwid is most often used for adding a store to an existing website or social page, selling physical goods and digital downloads from one catalogue. Of those, adding a store to an existing website or social page and selling physical goods and digital downloads from one catalogue are not what Etsy is typically brought in for.
What can Ecwid do that Etsy cannot?: Ecwid covers Omnichannel selling, Product catalog, Inventory management, Email marketing. Etsy covers Shop setup, Product listings, Shop customization, Order management. Both handle Payment processing.

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Ecwid vs Etsy

Ecwid

Etsy

The short version

Where they differ

What each one covers

Only in Ecwid

Only in Etsy

Both cover

What people use each for

Ecwid

Etsy

Where each one falls short

Ecwid

Etsy

Pricing, plan by plan

Ecwid

Etsy

Which should you pick?

Choose Ecwid if

Choose Etsy if

Questions people ask

Related pages

More on Ecwid

More on Etsy

Keep looking

Other head to heads