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Logging · head to head

Elastic vs Rootly

Elastic logo

Elastic

Logging

Search AI powered by Elasticsearch

From
On request
Rated
-
Rootly logo

Rootly

Logging

AI-native incident management with automation, on-call, and root cause analysis

From
$20/user-month
Rated
-

The short version

  • Each has a real cost: Elastic no specific pricing amounts published on pricing page; customer must contact sales or start trial; Rootly pricing higher than some competitors for basic features
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Elastic and Rootly actually diverge.

Attributes where Elastic and Rootly differ
AttributeElasticRootly
Starting priceOn request$20/user-month
Pricing modelUnknownsubscription
PlatformsWebWeb, Mobile, Slack, Microsoft Teams
FoundedUnknown2020

Identical on both: free tier (No), user rating (Not yet rated), category (Logging).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Elastic

Nothing recorded that Rootly does not also cover.

Only in Rootly

  • AI SRE automation
  • Alert routing
  • On-call management
  • Incident response
  • Call routing
  • AI meeting bot
  • Status pages

What people use each for

The jobs each tool is most often brought in to do.

Elastic

  • Building ecommerce search experiences with vector databases and AInot Rootly
  • Monitoring application performance and resolving infrastructure issues at scalenot Rootly
  • Investigating security incidents across distributed cloud infrastructurenot Rootly
  • Analyzing customer support logs to identify recurring issuesnot Rootly

Rootly

  • Automate on-call and incident response workflowsnot Elastic
  • Run root cause analysis with AI assistancenot Elastic
  • Track and improve Mean Time to Mitigation (MTTR)not Elastic
  • Coordinate response across distributed teamsnot Elastic
  • Learn from post-incident retrospectivesnot Elastic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Elastic

  • No specific pricing amounts published on pricing page; customer must contact sales or start trial
  • Three deployment models (Cloud Hosted, Cloud Serverless, Self-managed) have different pricing structures

Rootly

  • Pricing higher than some competitors for basic features
  • AI SRE features require separate contact-sales engagement
  • Learning curve for advanced automation features
  • Per-user pricing increases costs as team grows

Pricing, plan by plan

Elastic

On request

No published plan breakdown. See the Elastic review.

Rootly

$20/user-month
  • Incident Response Essentials$20/user-month
    • Response with Slack integration
    • @Rootly AI Chat
    • AI Similar Incidents detection
  • Incident Response Enterprise$undefined/custom
    • All Essentials features
    • Custom forms and incident types
    • Private incidents
  • On-Call Essentials$20/user-month
    • Alert grouping and routing
    • Live call routing (1 phone number)
    • Schedules and escalation policies
  • On-Call Enterprise$undefined/custom
    • All Essentials features
    • 5 phone numbers for call routing
    • Unlimited schedules

Which should you pick?

Choose Elastic if

Nothing in the data separates Elastic from Rootly on the points above - pick on price and on how each one feels to use.

Choose Rootly if

  • You need ai sre automation.
  • You work on Web, Mobile, Slack, Microsoft Teams.
  • You also want alert routing.

Questions people ask

Is Elastic or Rootly better?
Neither clearly leads. Elastic starts at On request and Rootly at $20/user-month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Elastic or Rootly?
Elastic starts at On request and Rootly at $20/user-month.
Does Elastic or Rootly run on more platforms?
Elastic runs on Web. Rootly runs on Web, Mobile, Slack, Microsoft Teams.
What is Elastic best used for?
Elastic is most often used for building ecommerce search experiences with vector databases and ai, monitoring application performance and resolving infrastructure issues at scale, investigating security incidents across distributed cloud infrastructure, analyzing customer support logs to identify recurring issues. Of those, building ecommerce search experiences with vector databases and ai and monitoring application performance and resolving infrastructure issues at scale are not what Rootly is typically brought in for.
What can Elastic do that Rootly cannot?
Rootly covers AI SRE automation, Alert routing, On-call management, Incident response.

Answered from the vendors’ own pages

Elastic: What are Elastic's deployment pricing options?

Elastic offers three deployment models: Elastic Cloud Hosted (resource-based, pay-as-you-go or prepaid monthly), Elastic Cloud Serverless (usage-based on search/indexing consumption, pay-as-you-go or prepaid), and Self-managed (license-based on nodes and RAM). Actual dollar amounts are not published and require contacting sales or starting a free trial.

Source
Rootly: How much does Rootly cost?

Rootly charges $20/user/month for both Incident Response and On-Call Essentials plans. Enterprise plans require contacting sales. Startups under 100 employees with less than $50M raised get up to 50% discount.

Source
Elastic: Does Elastic Cloud Serverless have feature limitations?

Yes, Elastic Cloud Serverless deployments have 'Most solution and platform capabilities' with some upcoming features not yet available, including traffic filtering, cross-project search, and bring-your-own-key encryption.

Source
Rootly: What is Rootly AI SRE?

AI SRE is an advanced feature that provides automated root cause analysis, alert correlation with system changes, impact analysis, and remediation suggestions. Pricing requires contact with sales.

Source
Elastic: How can you get Elastic pricing?

Elastic directs customers to start a free trial, contact sales for specific quotes, or visit dedicated pricing pages for individual products (Elasticsearch, Observability, Security).

Source
Rootly: Does Rootly integrate with Slack?

Yes, Rootly natively integrates with Slack for incident response workflows, allowing teams to manage incidents directly in Slack.

Source
Rootly: Are there discounts for small companies?

Yes, startups under 100 employees or less than 25 employees can get special pricing up to 50% discount. Contact Rootly sales for details.

Source
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