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Influencer Marketing · head to head

Captiv8 vs Dovetale

Captiv8 logo

Captiv8

Influencer Marketing

AI influencer marketing and e-commerce platform

From
On request
Rated
-
Full reviewWebsite
Dovetale logo

Dovetale

Influencer Marketing

Influencer marketing made simple for Shopify

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Dovetale has a free tier, so it costs nothing to try first.
  • Each has a real cost: Captiv8 pricing is by quote only, with no rate, tier or minimum published; the site requires a demo request before pricing is discussed; Dovetale before its acquisition by Shopify (now sold as Shopify Collabs), Dovetale's Starter plan was $99 USD per month for only 3 users, and jumping to 10 users required the Pro plan at $499 USD per month, a five-fold price increase for roughly triple the seats (archived pricing page, 7 August 2020)
  • They diverge on capability: Captiv8 covers Campaign management, Dovetale covers Application management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Captiv8 and Dovetale actually diverge.

Attributes where Captiv8 and Dovetale differ
AttributeCaptiv8Dovetale
Starting priceOn requestFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWeb, ApiWeb
Founded20162006

Identical on both: user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Captiv8

  • Campaign management
  • Shoppable content
  • Performance tracking
  • ROI analytics
  • Content approval
  • Payment processing
  • Integration tools
  • WooCommerce

Only in Dovetale

  • Application management
  • Gift tracking
  • Affiliate links
  • Commission tracking
  • Performance analytics
  • Direct messaging
  • Shopify integration
  • Shopify security

Both cover

  • Creator discovery
  • Instagram
  • TikTok
  • YouTube
  • Shopify
  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Captiv8

  • Discovering creators and running campaign workflow, amplification and measurement in one suitenot Dovetale
  • Running creator-led commerce through branded storefronts and TikTok Shopnot Dovetale
  • Attributing sales to creators through affiliate links and commerce integrationsnot Dovetale
  • Talent agencies managing rosters through the Talent Management Portalnot Dovetale

Dovetale

  • Creator partnershipsnot Captiv8
  • Product giftingnot Captiv8
  • Affiliate programsnot Captiv8
  • Ambassador programsnot Captiv8

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Captiv8

  • Pricing is by quote only, with no rate, tier or minimum published; the site requires a demo request before pricing is discussed
  • Creator commerce and affiliate storefronts are a separate product line from the Influencer Marketing Suite

Dovetale

  • Before its acquisition by Shopify (now sold as Shopify Collabs), Dovetale's Starter plan was $99 USD per month for only 3 users, and jumping to 10 users required the Pro plan at $499 USD per month, a five-fold price increase for roughly triple the seats (archived pricing page, 7 August 2020)

Pricing, plan by plan

Captiv8

On request
  • Professional$undefined/month
    • Creator discovery
    • Campaign management
    • Shoppable content

Dovetale

Free
  • FreeFree
    • Creator discovery
    • Application forms
    • Basic analytics
  • Premium$99/month
    • Advanced search
    • Affiliate management
    • Commission tracking

Which should you pick?

Choose Captiv8 if

  • You need campaign management.
  • You work on Web, Api.
  • You also want shoppable content.
Captiv8 review

Choose Dovetale if

  • You need application management.
  • You want to start without paying.
  • You also want gift tracking.
Dovetale review

Questions people ask

Is Captiv8 or Dovetale better?
Neither clearly leads. Captiv8 starts at On request and Dovetale at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Captiv8 or Dovetale?
Dovetale has a free tier; the other does not. Paid plans start at On request for Captiv8 and Free for Dovetale.
Does Captiv8 or Dovetale run on more platforms?
Captiv8 runs on Web, Api. Dovetale runs on Web.
Can I use Dovetale for free?
Yes. Dovetale has a free tier, so you can try it without paying. Captiv8 starts at On request.
What is Captiv8 best used for?
Captiv8 is most often used for discovering creators and running campaign workflow, amplification and measurement in one suite, running creator-led commerce through branded storefronts and tiktok shop, attributing sales to creators through affiliate links and commerce integrations, talent agencies managing rosters through the talent management portal. Of those, discovering creators and running campaign workflow, amplification and measurement in one suite and running creator-led commerce through branded storefronts and tiktok shop are not what Dovetale is typically brought in for.
What can Captiv8 do that Dovetale cannot?
Captiv8 covers Campaign management, Shoppable content, Performance tracking, ROI analytics. Dovetale covers Application management, Gift tracking, Affiliate links, Commission tracking. Both handle Creator discovery, Instagram, TikTok, YouTube.

Answered from the vendors’ own pages

Captiv8: How do I obtain Captiv8 pricing?

Pricing is not published online. Interested customers should use the 'Get a Demo' button or contact the sales team at [email protected] to discuss pricing and options.

Source
Dovetale: What is Shopify Collabs and what does it cost?

Shopify Collabs is described as 'an influencer application for collaborating with brands' that offers 'affiliate app that can keep up.' No pricing tiers, costs, trial details, or feature-based limitations are detailed on the landing page.

Source
Captiv8: Does Captiv8 offer a free trial?

No free trial is mentioned on the website. Customers must contact sales directly to discuss trial availability.

Source
Dovetale: How do I access Shopify Collabs pricing information?

Visitors are directed to log in at collabs.shopify.com or contact Shopify directly for details about available options and costs.

Source
Captiv8: Is pricing based on usage or flat rates?

No pricing details are available on the website. The sales team at [email protected] would need to discuss pricing structure and options with interested customers.

Source
Dovetale: Who is Shopify Collabs designed for?

Shopify Collabs is an affiliate tool for influencers and content creators collaborating with brands. The landing page emphasizes helping content business owners earn more money through affiliate partnerships, though specific payment structures and commission rates are not published.

Source
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