E-Commerce · head to head
Depop vs Printful

Depop
E-Commerce
Fashion resale marketplace popular with younger sellers, owned by Etsy, with a per-item plus percentage fee
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Depop the 2024 shift away from a flat 10 percent fee increased the effective cost per sale for sellers moving high volumes of low-priced items, a group that was previously well served by the app.; Printful the Growth plan is $24.99 a month and only becomes free once a store reaches $12,000 a year in sales
- They diverge on capability: Depop covers Curated seller shops, Printful covers Print on demand.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Depop and Printful actually diverge.
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (E-Commerce).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Depop
- Curated seller shops
- Social discovery feed
- Per-order seller fee
- Depop Payments
- Offers and bundles
- Boost and promoted listings
Only in Printful
- Print on demand
- Custom products
- Dropshipping
- Automated fulfillment
- Quality control
- Inventory sync
- Bulk orders
- Designer tool
What people use each for
The jobs each tool is most often brought in to do.
Depop
- A younger seller building a curated vintage or streetwear shop with a distinct aesthetic identitynot Printful
- A buyer who discovers items through a social-style feed rather than direct searchnot Printful
- A seller moving higher-priced individual pieces where the current fee structure is more favourable than the old flat ratenot Printful
- Someone who wants social features like likes and follows as part of the buying and selling experiencenot Printful
Printful
- Print on demand fulfilment for apparel and merchandisenot Depop
- Attaching a fulfilment backend to an existing online storenot Depop
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Depop
- The 2024 shift away from a flat 10 percent fee increased the effective cost per sale for sellers moving high volumes of low-priced items, a group that was previously well served by the app.
- Payment processing is a separate fee on top of the per-order seller fee, so the total deduction from a sale is not fully captured by the headline percentage alone.
- Discovery leans heavily on an algorithmic social feed, so newer sellers without an existing following can find it harder to get visibility without paying for Boost promotion.
- As an Etsy subsidiary since 2021, Depop's roadmap and fee decisions are set within a larger public company strategy rather than independently, and past fee changes reflect that broader commercial pressure.
- Buyer protection and dispute resolution for item condition or authenticity issues rely on Depop's own policies, which are less standardised than the seller-rating-driven trust systems on some competitors.
Printful
- The Growth plan is $24.99 a month and only becomes free once a store reaches $12,000 a year in sales
- Product discounts of up to 33% are tied to that paid plan, so the lowest unit costs are unavailable to small sellers
- The free plan allows one sample order a month, capped at 3 items
- Shipping and taxes are calculated separately from the quoted product price
Pricing, plan by plan
Depop
Free- SellingFree
- Percentage-based fee on sale price plus a small fixed per-order fee
- Separate payment processing fee applies on top
- Sellers should check current published rates, as the fee structure changed from a flat 10 percent in 2024
Printful
Free- Free PlanFree
- Access to 548 custom products
- Unlimited stores
- 10 Quick Stores
- Growth Plan$24.99/month
- All Free features
- Up to 33% off product pricing
- 9% off branding
- Growth Plan (Alternative)Free
- Free at $12K/year in sales
- Enterprise Plan$null/month
- All Growth features
- Dedicated Success Manager
- Custom solutions
Which should you pick?
Choose Depop if
- You need curated seller shops.
- You want to start without paying.
- You work on iOS, Android, Web.
- You also want social discovery feed.
Choose Printful if
- You need print on demand.
- You want to start without paying.
- You also want custom products.
Questions people ask
- Is Depop or Printful better?
- Neither clearly leads. Depop starts at Free and Printful at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Depop or Printful?
- Depop starts at Free and Printful at Free.
- Does Depop or Printful run on more platforms?
- Depop runs on iOS, Android, Web. Printful runs on Web.
- Can I use Depop for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Depop best used for?
- Depop is most often used for a younger seller building a curated vintage or streetwear shop with a distinct aesthetic identity, a buyer who discovers items through a social-style feed rather than direct search, a seller moving higher-priced individual pieces where the current fee structure is more favourable than the old flat rate, someone who wants social features like likes and follows as part of the buying and selling experience. Of those, a younger seller building a curated vintage or streetwear shop with a distinct aesthetic identity and a buyer who discovers items through a social-style feed rather than direct search are not what Printful is typically brought in for.
- What can Depop do that Printful cannot?
- Depop covers Curated seller shops, Social discovery feed, Per-order seller fee, Depop Payments. Printful covers Print on demand, Custom products, Dropshipping, Automated fulfillment.
Answered from the vendors’ own pages
Depop: Is Depop seller fee still a flat 10 percent?
No, Depop moved to a percentage plus small fixed per-order fee structure in 2024, replacing the earlier flat 10 percent rate.
Printful: Does Printful have a free plan?
Yes, Printful offers a free plan with access to 548 custom products, unlimited stores, 10 Quick Stores, free design tools, and 24/7 support. Subscribers get 20% off sample orders.
SourceDepop: Who owns Depop?
Etsy, which acquired Depop in 2021 for 1.625 billion dollars.
Printful: How much does Printful's Growth plan cost?
Printful's Growth plan costs $24.99 per month, or is free if you reach $12,000 in annual sales. It includes up to 33% off product pricing, 9% off branding, and 25% off sample orders.
SourceDepop: Does Depop charge for payment processing separately?
Yes, Depop Payments carries its own fee in addition to the per-order seller fee.
Printful: Does Printful charge for shipping and taxes?
Yes, product pricing includes the blank item, one design placement, and fulfillment. Shipping varies by product type, order size, and destination. Taxes are based on customer location. Additional charges apply for extra print placements ($0.99-$2.49 per label), embroidery digitization ($2.95-$6.50), and premium images ($1 per use).
SourceRelated pages
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