Softwr

CRM · head to head

Daylite vs Folk

Daylite logo

Daylite

CRM

CRM and project management built exclusively for Mac, iPhone and iPad

From
$15/month
Rated
-
Full reviewWebsite
Folk logo

Folk

CRM

The CRM that works for you, not the other way around

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Folk has a free tier, so it costs nothing to try first.
  • Each has a real cost: Daylite it is Apple-only. There is no Windows client, so a single team member on a Windows machine, or a client-facing contractor who is not on a Mac, makes the product unworkable for the whole organisation.; Folk no native mobile app, only works through mobile browser which is not optimized for phones
  • They diverge on capability: Daylite covers Native Apple apps, Folk covers Contact management.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Daylite and Folk actually diverge.

Attributes where Daylite and Folk differ
AttributeDayliteFolk
Starting price$15/monthFree
Pricing modelPer user per monthUnknown
Free tierNoYes
PlatformsmacOS, iOS, iPadOSWeb
FoundedUnknown2020

Identical on both: user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Daylite

  • Native Apple apps
  • Apple Mail Assistant
  • Projects as first-class objects
  • Pipelines
  • Linked records
  • Smart lists
  • Offline working
  • Delegation

Only in Folk

  • Contact management
  • Email tracking
  • Mail merge
  • Chrome extension
  • Tags & groups
  • Notes & activities
  • Import/export
  • Search & filters

What people use each for

The jobs each tool is most often brought in to do.

Daylite

  • An all-Mac law firm or architecture practice wants a CRM that behaves like Mac software and files emails from Apple Mail rather than forcing everyone into a browser tab.not Folk
  • A consultancy needs client relationships and delivery projects in one system, where the project is a real record with its own tasks and meetings rather than a custom object bolted onto a deal.not Folk
  • A team works frequently without connectivity, on site or in transit, and needs a CRM with a genuine local data store rather than a web app that degrades to nothing offline.not Folk
  • A small business already standardised on Apple hardware wants to avoid paying for a CRM whose Mac experience is an afterthought.not Folk

Folk

  • Contact managementnot Daylite
  • Sales outreachnot Daylite
  • Networkingnot Daylite
  • Recruitmentnot Daylite
  • Investor relationsnot Daylite

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Daylite

  • It is Apple-only. There is no Windows client, so a single team member on a Windows machine, or a client-facing contractor who is not on a Mac, makes the product unworkable for the whole organisation.
  • The web experience is secondary to the native apps, so remote access from a borrowed or non-Apple computer is limited in a way buyers used to browser CRMs do not anticipate.
  • It has no built-in marketing automation, email campaigns or lead scoring, so anything beyond one-to-one email means a separate tool and a Zapier connection.
  • Plan caps are hard rather than advisory: Leap is a single user with 500 contacts, and crossing twenty users forces you from Growth to Scale, which is a 50 per cent increase in the per-user rate for capacity you may not need.
  • Third-party integrations are thin compared with HubSpot or Pipedrive, and much of what does exist runs through Zapier, so accounting, telephony and support connections are indirect and add their own subscription cost.

Folk

  • No native mobile app, only works through mobile browser which is not optimized for phones
  • Limited workflow automation capabilities compared to enterprise CRMs
  • No automatic phone call tracking, requires manual entry
  • Limited reporting and analytics features
  • Monthly caps on email sends and enrichment credits on lower tiers
  • LinkedIn Chrome extension sometimes has synchronization problems
  • Email sent through Folk sometimes doesn't appear as sent in user's Outlook account

Pricing, plan by plan

Daylite

$15/month
  • Leap$15/month
    • One user only
    • 500 contacts
    • One email integration
  • Growth$30/month
    • Up to 20 users
    • 25,000 contacts
    • Three email integrations per user
  • Scale$45/month
    • Up to 100 users
    • 250,000 contacts
    • Ten email integrations per user
  • Custom$undefined/month
    • For teams of ten or more with specific requirements
    • Quoted on application

Folk

Free
  • Standard$24/month
    • Pipeline management
    • Email campaigns
    • Contact enrichment
  • Premium$48/month
    • Custom objects
    • Email sequences
    • Dashboards
  • Enterprise$80/month
    • Dedicated account manager
    • Custom integrations
    • Priority support

Which should you pick?

Choose Daylite if

  • You need native apple apps.
  • You work on macOS, iOS, iPadOS.
  • You also want apple mail assistant.
Daylite review

Choose Folk if

  • You need contact management.
  • You want to start without paying.
  • You also want email tracking.
Folk review

Questions people ask

Is Daylite or Folk better?
Neither clearly leads. Daylite starts at $15/month and Folk at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Daylite or Folk?
Folk has a free tier; the other does not. Paid plans start at $15/month for Daylite and Free for Folk.
Does Daylite or Folk run on more platforms?
Daylite runs on macOS, iOS, iPadOS. Folk runs on Web.
Can I use Folk for free?
Yes. Folk has a free tier, so you can try it without paying. Daylite starts at $15/month.
What is Daylite best used for?
Daylite is most often used for an all-mac law firm or architecture practice wants a crm that behaves like mac software and files emails from apple mail rather than forcing everyone into a browser tab., a consultancy needs client relationships and delivery projects in one system, where the project is a real record with its own tasks and meetings rather than a custom object bolted onto a deal., a team works frequently without connectivity, on site or in transit, and needs a crm with a genuine local data store rather than a web app that degrades to nothing offline., a small business already standardised on apple hardware wants to avoid paying for a crm whose mac experience is an afterthought.. Of those, an all-mac law firm or architecture practice wants a crm that behaves like mac software and files emails from apple mail rather than forcing everyone into a browser tab. and a consultancy needs client relationships and delivery projects in one system, where the project is a real record with its own tasks and meetings rather than a custom object bolted onto a deal. are not what Folk is typically brought in for.
What can Daylite do that Folk cannot?
Daylite covers Native Apple apps, Apple Mail Assistant, Projects as first-class objects, Pipelines. Folk covers Contact management, Email tracking, Mail merge, Chrome extension.

Answered from the vendors’ own pages

Daylite: Does Daylite run on Windows?

No. It is macOS, iPadOS and iOS only. This is the single most common reason buyers rule it out.

Folk: What are Folk's pricing plans?

Folk offers three plans: Standard at $24/month per member (billed annually), Premium at $48/month with custom objects and email sequences, and Enterprise from $80/month with advanced security and dedicated support. New workspaces get a 2-week free trial with all Premium features.

Source
Daylite: Is there a web version?

There is browser access, but the product is designed around the native Mac app and the web view is not a full replacement.

Folk: Does Folk offer a mobile app?

Folk does not have native iOS or Android apps. The web interface technically works on mobile browsers but is built primarily for desktop use.

Source
Daylite: What does it cost?

Leap is 15 US dollars a month for one user billed annually, Growth 30 per user and Scale 45 per user, rising to 20, 40 and 60 on monthly billing.

Folk: Does Folk track phone calls automatically?

No, Folk does not automatically track phone calls. All call interactions must be manually entered into the system.

Source
Daylite: Does it work offline?

Yes. The Mac app keeps a local store and syncs through Marketcircle Cloud when a connection returns.

Folk: What integrations does Folk support?

Folk supports over 5,000 integrations through platforms like Zapier and Make. It includes native email, calendar, and WhatsApp sync, LinkedIn extension, and can enrich contact data using its built-in enrichment tool.

Source
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