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Business Intelligence · head to head

Databox vs Lytics

Databox logo

Databox

Business Intelligence

KPI dashboards for business performance

From
Free
Rated
-
Full reviewWebsite
L

Lytics

Automation Integration

The customer data platform for personalization

From
$400/month
Rated
-
Full reviewWebsite

The short version

  • Only Databox has a free tier, so it costs nothing to try first.
  • Each has a real cost: Databox data sources are the billing unit, and the $159 Pro plan still includes only 3 before charging $5.60 for each additional one; Lytics billed in credits where one credit is an update to a user profile, so the bill tracks how often profiles change rather than how many exist
  • They diverge on capability: Databox covers Pre-built Dashboards, Lytics covers Data collection.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Databox and Lytics actually diverge.

Attributes where Databox and Lytics differ
AttributeDataboxLytics
Starting priceFree$400/month
Pricing modelsubscriptionusage-based
Free tierYesNo
PlatformsWeb, Mobile, TvWeb
CategoryBusiness IntelligenceAutomation Integration
Founded20112013

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Databox

  • Pre-built Dashboards
  • Goal Tracking
  • Alerts
  • Scorecards
  • Mobile App
  • HubSpot
  • Google Analytics
  • Facebook

Only in Lytics

  • Data collection
  • Audience segmentation
  • Predictive analytics
  • Personalization
  • Real-time activation
  • Analytics
  • API access
  • 100+ integrations

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Databox

  • Building business dashboards from multiple SaaS data sourcesnot Lytics
  • Tracking KPIs and metrics across marketing, sales and finance toolsnot Lytics

Lytics

  • Building unified customer profiles from behavioural and marketing datanot Databox
  • Segmenting audiences and syncing them to marketing destinationsnot Databox

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Databox

  • Data sources are the billing unit, and the $159 Pro plan still includes only 3 before charging $5.60 for each additional one
  • The $64 Analyst plan is capped at 5 data sources and a single user
  • The free plan allows 3 data sources, 10 custom metrics and one user
  • AI credits are metered monthly, from 50 on free to 4,000 on Growth
  • Every published price assumes annual billing, with monthly costing 20% more

Lytics

  • Billed in credits where one credit is an update to a user profile, so the bill tracks how often profiles change rather than how many exist
  • Most inbound events consume a full credit each, and Cloud Connect sync events consume half a credit per updated row
  • The free Developer tier is capped at 2M monthly credits and 10 domains
  • The Growth plan is $500 a month for 5M credits, with additional credits at $500 per 10M
  • Enterprise begins above 10M credits and is quoted rather than published

Pricing, plan by plan

Databox

Free
  • FreeFree
    • 3 data sources
    • 1 user
    • 1 dashboard/report
  • Analyst$64/month
    • 5 data sources
    • 1 user
    • Unlimited dashboards and reports
  • Pro$159/month
    • 3 included data sources (additional at $5.60/month)
    • Unlimited users
    • Unlimited dashboards, reports, custom metrics
  • Growth$399/month
    • 3 included data sources (additional at $5.60/month)
    • Unlimited users
    • All Pro features plus full datasets and forecasting

Lytics

$400/month
  • Professional$400/month
    • Core CDP features
  • Advanced$1200/month
    • Advanced personalization
    • Priority support
  • Enterprise$3000/month
    • Custom solutions
    • Dedicated support

Which should you pick?

Choose Databox if

  • You need pre-built dashboards.
  • You want to start without paying.
  • You work on Web, Mobile, Tv.
  • You also want goal tracking.
Databox review

Choose Lytics if

  • You need data collection.
  • You also want audience segmentation.
Lytics review

Questions people ask

Is Databox or Lytics better?
Neither clearly leads. Databox starts at Free and Lytics at $400/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Databox or Lytics?
Databox has a free tier; the other does not. Paid plans start at Free for Databox and $400/month for Lytics.
Does Databox or Lytics run on more platforms?
Databox runs on Web, Mobile, Tv. Lytics runs on Web.
Can I use Databox for free?
Yes. Databox has a free tier, so you can try it without paying. Lytics starts at $400/month.
What is Databox best used for?
Databox is most often used for building business dashboards from multiple saas data sources, tracking kpis and metrics across marketing, sales and finance tools. Of those, building business dashboards from multiple saas data sources and tracking kpis and metrics across marketing, sales and finance tools are not what Lytics is typically brought in for.
What can Databox do that Lytics cannot?
Databox covers Pre-built Dashboards, Goal Tracking, Alerts, Scorecards. Lytics covers Data collection, Audience segmentation, Predictive analytics, Personalization. Both handle Web support.

Answered from the vendors’ own pages

Databox: How much does Databox cost?

Databox is free for basic use with 3 data sources and 50 AI credits. Paid plans start at $64/month for the Analyst tier, $159/month for Pro, and $399/month for Growth (most popular). Prices shown are for annual billing; monthly billing costs more. Custom enterprise pricing is available.

Source
Databox: What is the difference between Databox plans?

Free plan limits users to 1 with 3 data sources. Analyst tier allows 1 user with 5 data sources and API access. Pro tier adds unlimited users and hourly syncing. Growth tier (most popular) provides 15-minute sync, full forecasting, and a dedicated customer success manager.

Source
Databox: How many users can I add to Databox plans?

Free and Analyst tiers are limited to 1 user. Pro, Growth, and Custom tiers offer unlimited users with no per-seat fees.

Source
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