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Business Intelligence · head to head

Cyfe vs Lytics

Cyfe logo

Cyfe

Business Intelligence

All-in-one business dashboard

From
Free
Rated
-
Full reviewWebsite
L

Lytics

Automation Integration

The customer data platform for personalization

From
$400/month
Rated
-
Full reviewWebsite

The short version

  • Only Cyfe has a free tier, so it costs nothing to try first.
  • Each has a real cost: Cyfe dashboards are the billing unit, at 2 on the $29 Starter plan and 5 on the $39 Standard plan; Lytics billed in credits where one credit is an update to a user profile, so the bill tracks how often profiles change rather than how many exist
  • They diverge on capability: Cyfe covers Pre-built Widgets, Lytics covers Data collection.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Cyfe and Lytics actually diverge.

Attributes where Cyfe and Lytics differ
AttributeCyfeLytics
Starting priceFree$400/month
Pricing modelsubscriptionusage-based
Free tierYesNo
PlatformsWeb, Mobile, TvWeb
CategoryBusiness IntelligenceAutomation Integration
Founded20122013

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cyfe

  • Pre-built Widgets
  • Custom Metrics
  • Historical Data
  • White-labeling
  • Embedding
  • Google Analytics
  • Facebook
  • Twitter

Only in Lytics

  • Data collection
  • Audience segmentation
  • Predictive analytics
  • Personalization
  • Real-time activation
  • Analytics
  • API access
  • 100+ integrations

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Cyfe

  • Building business dashboards from marketing, sales and finance sourcesnot Lytics
  • Displaying live metrics on office screens and shared public URLsnot Lytics

Lytics

  • Building unified customer profiles from behavioural and marketing datanot Cyfe
  • Segmenting audiences and syncing them to marketing destinationsnot Cyfe

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cyfe

  • Dashboards are the billing unit, at 2 on the $29 Starter plan and 5 on the $39 Standard plan
  • Users are capped separately, at 1 on Starter and 2 on Standard, so a two person team needs the second tier for seats alone
  • Unlimited users only appears on the $119 Premier plan
  • Additional dashboards beyond a plan are $5 each
  • The Agency plan includes 10 clients with further clients at $19 each

Lytics

  • Billed in credits where one credit is an update to a user profile, so the bill tracks how often profiles change rather than how many exist
  • Most inbound events consume a full credit each, and Cloud Connect sync events consume half a credit per updated row
  • The free Developer tier is capped at 2M monthly credits and 10 domains
  • The Growth plan is $500 a month for 5M credits, with additional credits at $500 per 10M
  • Enterprise begins above 10M credits and is quoted rather than published

Pricing, plan by plan

Cyfe

Free
  • Starter$29/month
    • 2 Dashboards
    • 1 User
    • 14-day free trial
  • Standard$39/month
    • 5 Dashboards
    • 2 Users
    • 14-day free trial
  • Pro$65/month
    • 10 Dashboards
    • 5 Users
    • 14-day free trial
  • Premier$119/month
    • 20 Dashboards
    • Unlimited Users
    • Additional dashboards available at $5 per dashboard

Lytics

$400/month
  • Professional$400/month
    • Core CDP features
  • Advanced$1200/month
    • Advanced personalization
    • Priority support
  • Enterprise$3000/month
    • Custom solutions
    • Dedicated support

Which should you pick?

Choose Cyfe if

  • You need pre-built widgets.
  • You want to start without paying.
  • You work on Web, Mobile, Tv.
  • You also want custom metrics.
Cyfe review

Choose Lytics if

  • You need data collection.
  • You also want audience segmentation.
Lytics review

Questions people ask

Is Cyfe or Lytics better?
Neither clearly leads. Cyfe starts at Free and Lytics at $400/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cyfe or Lytics?
Cyfe has a free tier; the other does not. Paid plans start at Free for Cyfe and $400/month for Lytics.
Does Cyfe or Lytics run on more platforms?
Cyfe runs on Web, Mobile, Tv. Lytics runs on Web.
Can I use Cyfe for free?
Yes. Cyfe has a free tier, so you can try it without paying. Lytics starts at $400/month.
What is Cyfe best used for?
Cyfe is most often used for building business dashboards from marketing, sales and finance sources, displaying live metrics on office screens and shared public urls. Of those, building business dashboards from marketing, sales and finance sources and displaying live metrics on office screens and shared public urls are not what Lytics is typically brought in for.
What can Cyfe do that Lytics cannot?
Cyfe covers Pre-built Widgets, Custom Metrics, Historical Data, White-labeling. Lytics covers Data collection, Audience segmentation, Predictive analytics, Personalization. Both handle Web support.

Answered from the vendors’ own pages

Cyfe: How much does Cyfe cost?

Cyfe offers five subscription plans: Starter at $29/month (2 dashboards, 1 user), Standard at $39/month (5 dashboards, 2 users), Pro at $65/month (10 dashboards, 5 users), Premier at $119/month (20 dashboards, unlimited users), and Agency at $190/month (100 dashboards, 15 users, 10 clients).

Source
Cyfe: What features are included in all Cyfe plans?

All Cyfe tiers include unlimited history, TV mode for dashboard displays, public shareable URLs, custom logos and themes, custom SSL domain support, unlimited data exports, and embedded analytics capabilities. The 14-day free trial is available for every plan.

Source
Cyfe: What is included in Cyfe's Agency plan?

The Agency plan at $190/month includes 100 dashboards, 15 users, and 10 clients. Additional clients cost $19 each. The plan provides 100% white label branding, branded widgets, custom CSS, and full client management features.

Source
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