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Software · head to head

Customerly vs Zapier

Customerly logo

Customerly

Software

Customer service suite with live chat and automation

From
Free
Rated
-
Full reviewWebsite
Zapier logo

Zapier

Software

Automate your work across 7,000+ app integrations

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Customerly usage-based pricing of 0.50 EUR per conversation can become expensive at scale; Zapier the free plan allows 100 tasks per month and only two-step Zaps, one trigger and one action
  • They diverge on capability: Customerly covers Live chat, Zapier covers App integrations.

Where they differ

Only the attributes on which Customerly and Zapier actually diverge.

Attributes where Customerly and Zapier differ
AttributeCustomerlyZapier
Pricing modelsubscriptionusage-based
PlatformsWeb, Ios, AndroidWeb, Api
Founded20152011

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Customerly

  • Live chat
  • Email marketing
  • Customer surveys
  • Help center
  • Automation
  • Video chat
  • WordPress
  • Zapier

Only in Zapier

  • App integrations
  • Workflow automation
  • Trigger-based actions
  • Multi-step Zaps
  • Data formatting
  • Conditional logic
  • Error handling
  • Team collaboration

Both cover

  • Slack
  • Shopify
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Customerly

  • Customer supportnot Zapier
  • Lead generationnot Zapier
  • Email marketingnot Zapier
  • Customer feedbacknot Zapier

Zapier

  • Lead managementnot Customerly
  • Data synchronizationnot Customerly
  • Email automationnot Customerly
  • Social media postingnot Customerly
  • Customer onboardingnot Customerly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Customerly

  • Usage-based pricing of 0.50 EUR per conversation can become expensive at scale
  • Limited to 11-50 employees according to company size metrics

Zapier

  • The free plan allows 100 tasks per month and only two-step Zaps, one trigger and one action
  • Multi-step Zaps, filters, paths, webhooks and the formatter all require a paid plan
  • Premium app connectors are withheld from the free plan
  • Free Zaps poll for new data every 15 minutes against 2 minutes on Professional and 1 minute on Team
  • Paying monthly rather than annually costs 50 percent more, so the 2,000-task Professional plan is $73.50 a month instead of $49

Pricing, plan by plan

Customerly

Free
  • FreeFree
    • 2 teammates
    • Live chat
    • Basic surveys
  • Essential$9/month
    • Unlimited chat
    • Help center
    • Automation
  • Startup$29/month
    • Video chat
    • Funnels
    • Priority support
  • Pro$79/month
    • White label
    • Advanced analytics
    • API access

Zapier

Free
  • FreeFree
    • 100 tasks/month
    • 5 Zaps
    • Two-step Zaps
  • Starter$19.99/month
    • 750 tasks/month
    • 20 Zaps
    • Multi-step Zaps
  • Professional$49/month
    • 2,000 tasks/month
    • Unlimited Zaps
    • Custom logic

Which should you pick?

Choose Customerly if

  • You need live chat.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want email marketing.
Customerly review

Choose Zapier if

  • You need app integrations.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want workflow automation.
Zapier review

Questions people ask

Is Customerly or Zapier better?
Neither clearly leads. Customerly starts at Free and Zapier at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Customerly or Zapier?
Customerly starts at Free and Zapier at Free.
Does Customerly or Zapier run on more platforms?
Customerly runs on Web, Ios, Android. Zapier runs on Web, Api.
Can I use Customerly for free?
Both have a free tier, so you can try either at no cost before committing.
What is Customerly best used for?
Customerly is most often used for customer support, lead generation, email marketing, customer feedback. Of those, customer support and lead generation are not what Zapier is typically brought in for.
What can Customerly do that Zapier cannot?
Customerly covers Live chat, Email marketing, Customer surveys, Help center. Zapier covers App integrations, Workflow automation, Trigger-based actions, Multi-step Zaps. Both handle Slack, Shopify, GDPR.

Answered from the vendors’ own pages

Customerly: Where is Customerly's data stored?

All data is stored exclusively in the EU, providing GDPR compliance and data residency in European servers.

Source
Customerly: What messaging channels does Customerly support?

Customerly integrates live chat, email, WhatsApp, Facebook Messenger, Instagram DMs, and mobile apps into a single unified inbox for managing customer conversations.

Source
Customerly: How much of customer support can Customerly automate?

Customerly's AI assistant (Aura) handles up to 60 percent of customer conversations automatically, with the platform designed to handle 71 percent of support volume through automation.

Source
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