Is Crazy Egg or Instapage better?

Neither clearly leads. Crazy Egg starts at $29/month and Instapage at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Crazy Egg or Instapage?

Instapage has a free tier; the other does not. Paid plans start at $29/month for Crazy Egg and Free for Instapage.

Does Crazy Egg or Instapage run on more platforms?

Crazy Egg runs on Web, API. Instapage runs on Web, Mobile, API.

Can I use Instapage for free?

Yes. Instapage has a free tier, so you can try it without paying. Crazy Egg starts at $29/month.

What is Crazy Egg best used for?

Crazy Egg is most often used for click, scroll and move heatmaps on a page, session recordings to see where visitors struggle, a/b testing page variants, snapshot reports comparing behaviour over time. Of those, click, scroll and move heatmaps on a page and session recordings to see where visitors struggle are not what Instapage is typically brought in for.

What can Crazy Egg do that Instapage cannot?

Crazy Egg covers Heatmaps, Scrollmaps, Confetti Reports, A/B Testing.

Marketing · head to head

Crazy Egg vs Instapage

Crazy Egg

Marketing

Website optimization with heatmaps

From: $29/month
Rated: -

Full review Website

Instapage

Marketing

Enterprise landing page platform with AI and experimentation.

From: Free
Rated: -

Full review Website

The short version

Only Instapage has a free tier, so it costs nothing to try first.
Each has a real cost: Crazy Egg the Starter plan at $29 a month covers 5,000 pageviews and 50 snapshots, which a modest site exhausts quickly; Instapage create tier limited to 15,000 monthly unique visitors; scaling requires upgrading to Optimize tier
Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Crazy Egg and Instapage actually diverge.

Attributes where Crazy Egg and Instapage differ
Attribute	Crazy Egg	Instapage
Starting price	$29/month	Free
Pricing model	Unknown	subscription
Free tier	No	Yes
Platforms	Web, API	Web, Mobile, API
Founded	2006	Unknown

Identical on both: user rating (Not yet rated), category (Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Crazy Egg

Heatmaps
Scrollmaps
Confetti Reports
A/B Testing
Session Recordings
Google Analytics
Shopify
WordPress

Only in Instapage

Nothing recorded that Crazy Egg does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Crazy Egg

Click, scroll and move heatmaps on a pagenot Instapage
Session recordings to see where visitors strugglenot Instapage
A/B testing page variantsnot Instapage
Snapshot reports comparing behaviour over timenot Instapage

Instapage

Enterprise marketing teams running large-scale ad campaigns requiring detailed analyticsnot Crazy Egg
SaaS companies optimising customer acquisition landing pagesnot Crazy Egg
Marketing agencies managing multiple client campaignsnot Crazy Egg
Teams requiring server-side A/B testing and AI-driven experimentationnot Crazy Egg
Organisations requiring deep personalisation and heatmap analyticsnot Crazy Egg

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Crazy Egg

The Starter plan at $29 a month covers 5,000 pageviews and 50 snapshots, which a modest site exhausts quickly
All plans are billed annually rather than monthly
There is no free tier, only a trial
Reaching 500,000 pageviews means the Pro plan at $249 a month

Instapage

Create tier limited to 15,000 monthly unique visitors; scaling requires upgrading to Optimize tier
Optimize tier offers only 30,000 or 50,000 visitor tiers, requiring Convert (custom pricing) for higher volumes
Pricing significantly higher than competitor Leadpages, which offers unlimited traffic starting at $99/month
Advanced personalisation and heatmaps only available in Convert (enterprise) tier
Annual billing required for 20% savings; monthly billing incurs full price

Pricing, plan by plan

Crazy Egg

$29/month

No published plan breakdown. See the Crazy Egg review.

Instapage

Free

Create$99/month
- 15,000 monthly unique visitors
- Drag-and-drop builder
- AI content generation
Optimize$159/month (30k visitors) or $199/mo (50k visitors)
- 30,000 or 50,000 monthly unique visitors
- All Create features
- Server-side A/B testing
Convert$undefined/month
- Custom monthly unique visitors
- All Optimize features
- Enterprise security

Which should you pick?

Choose Crazy Egg if

You need heatmaps.
You work on Web, API.
You also want scrollmaps.

Crazy Egg review

Choose Instapage if

You want to start without paying.
You work on Web, Mobile, API.

Instapage review

Questions people ask

Is Crazy Egg or Instapage better?: Neither clearly leads. Crazy Egg starts at $29/month and Instapage at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Crazy Egg or Instapage?: Instapage has a free tier; the other does not. Paid plans start at $29/month for Crazy Egg and Free for Instapage.
Does Crazy Egg or Instapage run on more platforms?: Crazy Egg runs on Web, API. Instapage runs on Web, Mobile, API.
Can I use Instapage for free?: Yes. Instapage has a free tier, so you can try it without paying. Crazy Egg starts at $29/month.
What is Crazy Egg best used for?: Crazy Egg is most often used for click, scroll and move heatmaps on a page, session recordings to see where visitors struggle, a/b testing page variants, snapshot reports comparing behaviour over time. Of those, click, scroll and move heatmaps on a page and session recordings to see where visitors struggle are not what Instapage is typically brought in for.
What can Crazy Egg do that Instapage cannot?: Crazy Egg covers Heatmaps, Scrollmaps, Confetti Reports, A/B Testing.

Answered from the vendors’ own pages

Crazy Egg: How is Crazy Egg priced?

Crazy Egg starts at $29/month for 5,000 tracked pageviews and 50 recordings. Pricing scales to $599/month for Enterprise tier. A/B testing available from $99 plan up. Annual billing required with no monthly option. 30-day free trial available.

Source

Instapage: Does Instapage include A/B testing?

Yes. The Optimize and Convert plans include server-side A/B testing on both standard and AMP pages, plus AI experiments that automatically route traffic to higher-performing variants.

Source

Crazy Egg: What features does Crazy Egg include?

Crazy Egg provides heatmaps showing user clicks and scrolls, session recordings, A/B testing from the Plus tier up, and unlimited domains and team members across all plans.

Source

Instapage: How many integrations does Instapage support?

Instapage integrates with 120+ third-party applications including Salesforce, HubSpot, Shopify and others.

Source

Crazy Egg: Does Crazy Egg offer a free trial?

Yes, Crazy Egg offers a 30-day free trial for all new users to test heatmaps and session recordings before committing to a paid plan.

Source

Instapage: Is there a free trial?

Yes. Instapage offers a 14-day free trial with no credit card required for Create and Optimize plans.

Source

Crazy Egg vs Instapage

Crazy Egg

Instapage

The short version

Where they differ

What each one covers

Only in Crazy Egg

Only in Instapage

What people use each for

Crazy Egg

Instapage

Where each one falls short

Crazy Egg

Instapage

Pricing, plan by plan

Crazy Egg

Instapage

Which should you pick?

Choose Crazy Egg if

Choose Instapage if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Crazy Egg

More on Instapage

Keep looking

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