Softwr

Marketing & Analytics · head to head

Countly vs Totango

Countly logo

Countly

Marketing & Analytics

Product analytics for mobile and web

From
Free
Rated
-
Full reviewWebsite
Totango logo

Totango

Customer Success

Composable Customer Success Platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Countly the private cloud plan starts at $175 a month and is described as usage based without stating the unit; Totango user interface is unintuitive and outdated, making workflows more time-consuming than necessary
  • They diverge on capability: Countly covers Event tracking, Totango covers SuccessBLOCs.

Where they differ

Only the attributes on which Countly and Totango actually diverge.

Attributes where Countly and Totango differ
AttributeCountlyTotango
Pricing modelfreemiumsubscription
PlatformsWeb, Mobile, ApiWeb
CategoryMarketing & AnalyticsCustomer Success
Founded20122010

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Countly

  • Event tracking
  • Crash reporting
  • Analytics dashboard
  • User retention
  • Open-source
  • Cloud deployment
  • On-premise deployment
  • Mobile support

Only in Totango

  • SuccessBLOCs
  • Health monitoring
  • Customer segments
  • Engagement campaigns
  • Success workflows
  • Salesforce
  • HubSpot
  • Zendesk

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Countly

  • Product analytics for mobile and web applicationsnot Totango
  • Self hosting analytics where data cannot leave the organisationnot Totango

Totango

  • Customer Successnot Countly
  • Adoptionnot Countly
  • Engagementnot Countly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Countly

  • The private cloud plan starts at $175 a month and is described as usage based without stating the unit
  • No event cap, data point limit or user limit is published for either paid plan
  • The self hosted Enterprise edition is custom priced and billed annually
  • Adaptivity and intelligence features are separately priced add ons on the cheaper plan

Totango

  • User interface is unintuitive and outdated, making workflows more time-consuming than necessary
  • SuccessBLOCs are rigid and confusing to configure despite being marketed as flexible
  • Platform experiences performance issues with occasional slowness and bugs
  • Timeline view only allows searching subject lines, not full activity or note content
  • Pricing can be prohibitive for startups with uncertain immediate ROI

Pricing, plan by plan

Countly

Free
  • Open SourceFree
    • Open-source
    • Self-hosted
    • Full features

Totango

Free
  • StarterFree
    • Basic health scores
    • Up to 100 accounts
  • Growth$249/month
    • Unlimited accounts
    • Campaigns
    • Playbooks

Which should you pick?

Choose Countly if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want crash reporting.
Countly review

Choose Totango if

  • You need successblocs.
  • You want to start without paying.
  • You also want health monitoring.
Totango review

Questions people ask

Is Countly or Totango better?
Neither clearly leads. Countly starts at Free and Totango at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Countly or Totango?
Countly starts at Free and Totango at Free.
Does Countly or Totango run on more platforms?
Countly runs on Web, Mobile, Api. Totango runs on Web.
Can I use Countly for free?
Both have a free tier, so you can try either at no cost before committing.
What is Countly best used for?
Countly is most often used for product analytics for mobile and web applications, self hosting analytics where data cannot leave the organisation. Of those, product analytics for mobile and web applications and self hosting analytics where data cannot leave the organisation are not what Totango is typically brought in for.
What can Countly do that Totango cannot?
Countly covers Event tracking, Crash reporting, Analytics dashboard, User retention. Totango covers SuccessBLOCs, Health monitoring, Customer segments, Engagement campaigns. Both handle Web support.

Answered from the vendors’ own pages

Totango: What data sources can Totango connect to?

Totango aggregates customer data from various sources to provide a holistic view of customer health, engagement, satisfaction, and product usage. It integrates with CRM systems, product analytics, and support platforms.

Source
Totango: What is Totango's pricing model?

Totango uses revenue-oriented pricing based on customer revenue under management and value realization, rather than purely seat-based licensing. Pricing varies based on specific implementation and feature requirements.

Source
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Countly

More on Totango

Keep looking

Other head to heads