Softwr

Marketing & Analytics · head to head

Countly vs Kapta

Countly logo

Countly

Marketing & Analytics

Product analytics for mobile and web

From
Free
Rated
-
Full reviewWebsite
Kapta logo

Kapta

Customer Success

Key Account Management Software

From
$1000/month
Rated
-
Full reviewWebsite

The short version

  • Only Countly has a free tier, so it costs nothing to try first.
  • Each has a real cost: Countly the private cloud plan starts at $175 a month and is described as usage based without stating the unit; Kapta the Internet Archive's capture of Kapta's pricing page on 14 October 2019 listed Team at $2,000 per month billed annually (10 account managers, 10 contributors, 50 customer accounts), Professional at $5,000 per month (25/25/250), and Enterprise by contact only; the 14-day free trial excludes refunds after purchase per the page's FAQ.
  • They diverge on capability: Countly covers Event tracking, Kapta covers Account planning.

Where they differ

Only the attributes on which Countly and Kapta actually diverge.

Attributes where Countly and Kapta differ
AttributeCountlyKapta
Starting priceFree$1000/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWeb, Mobile, ApiWeb
CategoryMarketing & AnalyticsCustomer Success
Founded20122014

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Countly

  • Event tracking
  • Crash reporting
  • Analytics dashboard
  • User retention
  • Open-source
  • Cloud deployment
  • On-premise deployment
  • Mobile support

Only in Kapta

  • Account planning
  • Stakeholder mapping
  • Voice of customer
  • Health scores
  • Action planning
  • Salesforce
  • HubSpot
  • Slack

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Countly

  • Product analytics for mobile and web applicationsnot Kapta
  • Self hosting analytics where data cannot leave the organisationnot Kapta

Kapta

  • Customer Successnot Countly
  • Key Account Managementnot Countly
  • Strategic Accountsnot Countly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Countly

  • The private cloud plan starts at $175 a month and is described as usage based without stating the unit
  • No event cap, data point limit or user limit is published for either paid plan
  • The self hosted Enterprise edition is custom priced and billed annually
  • Adaptivity and intelligence features are separately priced add ons on the cheaper plan

Kapta

  • The Internet Archive's capture of Kapta's pricing page on 14 October 2019 listed Team at $2,000 per month billed annually (10 account managers, 10 contributors, 50 customer accounts), Professional at $5,000 per month (25/25/250), and Enterprise by contact only; the 14-day free trial excludes refunds after purchase per the page's FAQ.

Pricing, plan by plan

Countly

Free
  • Open SourceFree
    • Open-source
    • Self-hosted
    • Full features

Kapta

$1000/month
  • Professional$1000/month
    • Account planning
    • Health scores
    • Stakeholder mapping
  • Enterprise$2500/month
    • Custom workflows
    • Advanced analytics
    • API

Which should you pick?

Choose Countly if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want crash reporting.
Countly review

Choose Kapta if

  • You need account planning.
  • You also want stakeholder mapping.
Kapta review

Questions people ask

Is Countly or Kapta better?
Neither clearly leads. Countly starts at Free and Kapta at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Countly or Kapta?
Countly has a free tier; the other does not. Paid plans start at Free for Countly and $1000/month for Kapta.
Does Countly or Kapta run on more platforms?
Countly runs on Web, Mobile, Api. Kapta runs on Web.
Can I use Countly for free?
Yes. Countly has a free tier, so you can try it without paying. Kapta starts at $1000/month.
What is Countly best used for?
Countly is most often used for product analytics for mobile and web applications, self hosting analytics where data cannot leave the organisation. Of those, product analytics for mobile and web applications and self hosting analytics where data cannot leave the organisation are not what Kapta is typically brought in for.
What can Countly do that Kapta cannot?
Countly covers Event tracking, Crash reporting, Analytics dashboard, User retention. Kapta covers Account planning, Stakeholder mapping, Voice of customer, Health scores. Both handle Web support.
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