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Marketing & Analytics · head to head

Convert vs Zenoti

Convert logo

Convert

Marketing & Analytics

A/B testing platform for enterprises

From
$1000/month
Rated
-
Full reviewWebsite
Zenoti logo

Zenoti

Scheduling & Booking

Enterprise spa and salon software

From
$200/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; Zenoti zenoti publishes no prices: the pricing page names plans by business type but gives no rate, no per location fee and no minimum, and routes every enquiry to a quote or demo
  • They diverge on capability: Convert covers A/B testing, Zenoti covers Appointment booking.

Where they differ

Only the attributes on which Convert and Zenoti actually diverge.

Attributes where Convert and Zenoti differ
AttributeConvertZenoti
Starting price$1000/month$200/month
Pricing modelquotesubscription
PlatformsWebWeb, Ios, Android, Api
CategoryMarketing & AnalyticsScheduling & Booking
Founded20122010

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Convert

  • A/B testing
  • Multivariate testing
  • Analytics
  • API access
  • Google Analytics
  • SSL encryption
  • Web support
  • English language support

Only in Zenoti

  • Appointment booking
  • Point of sale
  • Inventory management
  • Marketing automation
  • Employee management
  • Membership management
  • Gift cards
  • Business intelligence

Both cover

  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Convert

  • A/B, split and multivariate testing on websitesnot Zenoti
  • Server-side experimentation and feature flaggingnot Zenoti
  • Personalising site content to visitor segmentsnot Zenoti

Zenoti

  • Running multi location spa, salon and medspa chains on one platformnot Convert
  • Centralising appointment booking, point of sale and inventory across sitesnot Convert
  • Managing memberships, packages and customer marketing for large operatorsnot Convert

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Convert

  • Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • Single Sign-On requires the Pro plan at $599 per month
  • Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
  • Phone support, change history and guided onboarding require Pro
  • The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
  • The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
  • Listed prices exclude VAT, GST and other taxes, which are added at checkout
  • Above 5 million monthly tested users there is no published rate

Zenoti

  • Zenoti publishes no prices: the pricing page names plans by business type but gives no rate, no per location fee and no minimum, and routes every enquiry to a quote or demo
  • Multi location pricing is described as customised to the customer's footprint, so two buyers of the same size are not guaranteed the same rate
  • Communication costs such as messaging are billed on consumption on top of the plan
  • Functionality is extended through paid add ons rather than being included in a single plan

Pricing, plan by plan

Convert

$1000/month
  • Professional$1000/month
    • A/B testing
    • Analytics
    • API access

Zenoti

$200/month
  • Essential$200/month
    • Appointment booking
    • Client management
    • POS
  • Professional$350/month
    • Everything in Essential
    • Marketing automation
    • Inventory management
  • Enterprise$undefined/month
    • Everything in Professional
    • Multi-location
    • Custom integrations

Which should you pick?

Choose Convert if

  • You need a/b testing.
  • You also want multivariate testing.
Convert review

Choose Zenoti if

  • You need appointment booking.
  • You work on Web, Ios, Android, Api.
  • You also want point of sale.
Zenoti review

Questions people ask

Is Convert or Zenoti better?
Neither clearly leads. Convert starts at $1000/month and Zenoti at $200/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Convert or Zenoti?
Convert starts at $1000/month and Zenoti at $200/month.
Does Convert or Zenoti run on more platforms?
Convert runs on Web. Zenoti runs on Web, Ios, Android, Api.
What is Convert best used for?
Convert is most often used for a/b, split and multivariate testing on websites, server-side experimentation and feature flagging, personalising site content to visitor segments. Of those, a/b, split and multivariate testing on websites and server-side experimentation and feature flagging are not what Zenoti is typically brought in for.
What can Convert do that Zenoti cannot?
Convert covers A/B testing, Multivariate testing, Analytics, API access. Zenoti covers Appointment booking, Point of sale, Inventory management, Marketing automation. Both handle Cloud deployment.
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