Softwr

Software · head to head

Cision vs Moz

Cision logo

Cision

Software

The complete PR and earned media platform

From
On request
Rated
-
Full reviewWebsite
Moz logo

Moz

Software

SEO software for smarter marketing

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Moz has a free tier, so it costs nothing to try first.
  • They diverge on capability: Cision covers Media monitoring, Moz covers Keyword Explorer.

Where they differ

Only the attributes on which Cision and Moz actually diverge.

Attributes where Cision and Moz differ
AttributeCisionMoz
Starting priceOn requestFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb
Founded18672004

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cision

  • Media monitoring
  • PR Newswire distribution
  • Media database
  • Analytics & reporting
  • Influencer identification
  • Salesforce
  • Slack
  • Microsoft 365

Only in Moz

  • Keyword Explorer
  • Link Explorer
  • Site Crawl
  • Rank Tracking
  • Page Optimization
  • Competitive research
  • Local SEO tools
  • Fresh Web Explorer

Both cover

  • Google Analytics
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Cision

  • Press release distributionnot Moz
  • Media monitoringnot Moz
  • PR measurementnot Moz
  • Media outreachnot Moz
  • Crisis communicationsnot Moz

Moz

  • SEO auditsnot Cision
  • Keyword researchnot Cision
  • Link buildingnot Cision
  • Local SEOnot Cision
  • Competitive analysisnot Cision

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cision

Nothing recorded yet. See the Cision review.

Moz

  • Smaller keyword database with only 500M+ keywords compared to 25 billion for Semrush
  • Unreliable competitive analysis for B2B companies with niche competitor sets
  • Weekly rank tracking on lower plans creates bottlenecks versus daily updates on competitors

Pricing, plan by plan

Cision

On request
  • Cision Communications CloudFree
    • Media monitoring
    • Media database
    • PR analytics
  • EnterpriseFree
    • Full platform access
    • PR Newswire distribution
    • Custom integrations

Moz

Free
  • Starter$39/month
    • Limited keyword tracking
    • Basic site audit
  • Standard$99/month
    • Enhanced keyword tracking
    • Competitive analysis

Which should you pick?

Choose Cision if

  • You need media monitoring.
  • You work on Web, Ios, Android.
  • You also want pr newswire distribution.
Cision review

Choose Moz if

  • You need keyword explorer.
  • You want to start without paying.
  • You also want link explorer.
Moz review

Questions people ask

Is Cision or Moz better?
Neither clearly leads. Cision starts at On request and Moz at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cision or Moz?
Moz has a free tier; the other does not. Paid plans start at On request for Cision and Free for Moz.
Does Cision or Moz run on more platforms?
Cision runs on Web, Ios, Android. Moz runs on Web.
Can I use Moz for free?
Yes. Moz has a free tier, so you can try it without paying. Cision starts at On request.
What is Cision best used for?
Cision is most often used for press release distribution, media monitoring, pr measurement, media outreach. Of those, press release distribution and media monitoring are not what Moz is typically brought in for.
What can Cision do that Moz cannot?
Cision covers Media monitoring, PR Newswire distribution, Media database, Analytics & reporting. Moz covers Keyword Explorer, Link Explorer, Site Crawl, Rank Tracking. Both handle Google Analytics, Web support.

Answered from the vendors’ own pages

Moz: What are Moz's main weaknesses compared to Semrush and Ahrefs?

Moz has a smaller keyword database (500M+ keywords vs Semrush's 25B), weaker competitive analysis tools for B2B niches, weekly rank tracking on lower plans, and limited local SEO features compared to modern competitors.

Source
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Cision

More on Moz

Keep looking

Other head to heads