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Software · head to head

Cision vs Mailchimp

Cision logo

Cision

Software

The complete PR and earned media platform

From
On request
Rated
-
Full reviewWebsite
Mailchimp logo

Mailchimp

Software

Turn emails into revenue

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Mailchimp has a free tier, so it costs nothing to try first.
  • They diverge on capability: Cision covers Media monitoring, Mailchimp covers Email campaigns.

Where they differ

Only the attributes on which Cision and Mailchimp actually diverge.

Attributes where Cision and Mailchimp differ
AttributeCisionMailchimp
Starting priceOn requestFree
Pricing modelsubscriptionUnknown
Free tierNoYes
Founded18672001

Identical on both: platforms (Web, Ios, Android), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cision

  • Media monitoring
  • PR Newswire distribution
  • Media database
  • Analytics & reporting
  • Influencer identification
  • Slack
  • Microsoft 365
  • Web support

Only in Mailchimp

  • Email campaigns
  • Marketing automation
  • Landing pages
  • Forms & popups
  • Audience management
  • Content studio
  • Analytics
  • Social media

Both cover

  • Salesforce
  • Google Analytics

What people use each for

The jobs each tool is most often brought in to do.

Cision

  • Press release distributionnot Mailchimp
  • Media monitoringnot Mailchimp
  • PR measurementnot Mailchimp
  • Media outreachnot Mailchimp
  • Crisis communicationsnot Mailchimp

Mailchimp

  • Email newslettersnot Cision
  • E-commerce marketingnot Cision
  • Lead generationnot Cision
  • Customer engagementnot Cision
  • Marketing automationnot Cision

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cision

Nothing recorded yet. See the Cision review.

Mailchimp

  • The free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • Price is driven by contact count, so the list growing raises the bill regardless of how much you send
  • Send allowances are a multiple of contacts, 10x on Essentials and 12x on Standard, so a large list with heavy sending forces a tier change
  • Essentials allows 3 seats and Standard 5; unlimited seats need Premium at $350 a month
  • The headline $13 and $20 prices are for 500 contacts, not a flat rate

Pricing, plan by plan

Cision

On request
  • Cision Communications CloudFree
    • Media monitoring
    • Media database
    • PR analytics
  • EnterpriseFree
    • Full platform access
    • PR Newswire distribution
    • Custom integrations

Mailchimp

Free
  • FreeFree
    • 250 contacts
    • 500 sends per month
    • Basic email campaigns
  • Essentials$13/month
    • 500+ contacts
    • Email campaigns
    • Basic automation
  • Standard$20/month
    • Advanced automation
    • Segmentation
    • Landing pages

Which should you pick?

Choose Cision if

  • You need media monitoring.
  • You work on Web, Ios, Android.
  • You also want pr newswire distribution.
Cision review

Choose Mailchimp if

  • You need email campaigns.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want marketing automation.
Mailchimp review

Questions people ask

Is Cision or Mailchimp better?
Neither clearly leads. Cision starts at On request and Mailchimp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cision or Mailchimp?
Mailchimp has a free tier; the other does not. Paid plans start at On request for Cision and Free for Mailchimp.
Does Cision or Mailchimp run on more platforms?
Cision runs on Web, Ios, Android. Mailchimp runs on Web, iOS, Android.
Can I use Mailchimp for free?
Yes. Mailchimp has a free tier, so you can try it without paying. Cision starts at On request.
What is Cision best used for?
Cision is most often used for press release distribution, media monitoring, pr measurement, media outreach. Of those, press release distribution and media monitoring are not what Mailchimp is typically brought in for.
What can Cision do that Mailchimp cannot?
Cision covers Media monitoring, PR Newswire distribution, Media database, Analytics & reporting. Mailchimp covers Email campaigns, Marketing automation, Landing pages, Forms & popups. Both handle Salesforce, Google Analytics.

Answered from the vendors’ own pages

Mailchimp: Does Mailchimp offer a free plan?

Yes, Mailchimp's free plan supports up to 250 contacts and 500 sends per month with a 250-per-day cap.

Source
Mailchimp: What email features does Mailchimp include?

Mailchimp provides email campaign builder, automation sequences, segmentation, contact management, and A/B testing for email marketing.

Source
Mailchimp: Can Mailchimp integrate with e-commerce platforms?

Yes, Mailchimp integrates with Shopify, WooCommerce, Squarespace, and other e-commerce platforms for customer sync and abandoned cart automation.

Source
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Related pages

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