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Automotive · head to head

CARFAX for Dealers vs Edmunds

CARFAX for Dealers logo

CARFAX for Dealers

Automotive

Show them the CARFAX

From
On request
Rated
-
Full reviewWebsite
Edmunds logo

Edmunds

Automotive

Car research, reviews, and pricing

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Edmunds has a free tier, so it costs nothing to try first.
  • Each has a real cost: CARFAX for Dealers the App Store listing (publisher CARFAX, Inc.) states the app requires an existing CARFAX for Dealers business account login, so it cannot be evaluated or purchased as a standalone app without a separate commercial dealer contract already in place.; Edmunds edmunds' Dealership API terms of use limit cached API content to 30 days, after which it must be purged, and forbid copying, storing or archiving content beyond that window, per the vendor's own developer terms.
  • They diverge on capability: CARFAX for Dealers covers Vehicle history reports, Edmunds covers Vehicle reviews.

Where they differ

Only the attributes on which CARFAX for Dealers and Edmunds actually diverge.

Attributes where CARFAX for Dealers and Edmunds differ
AttributeCARFAX for DealersEdmunds
Starting priceOn requestFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWeb, Mobile, ApiWeb, Mobile, App
Founded19841966

Identical on both: user rating (Not yet rated), category (Automotive).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CARFAX for Dealers

  • Vehicle history reports
  • Service history
  • Accident history
  • 1-Owner finder
  • CARFAX listings
  • Service retention
  • Dealer website tools
  • Customer leads

Only in Edmunds

  • Vehicle reviews
  • Pricing tools
  • Comparisons
  • Expert ratings
  • Buyer guides
  • Dealer locator
  • Lease calculators
  • True Market Value pricing

What people use each for

The jobs each tool is most often brought in to do.

CARFAX for Dealers

  • Vehicle historynot Edmunds
  • Customer trustnot Edmunds
  • Inventory merchandisingnot Edmunds
  • Service retentionnot Edmunds
  • Lead generationnot Edmunds

Edmunds

  • Dealership Managementnot CARFAX for Dealers
  • Service Schedulingnot CARFAX for Dealers
  • Inventory Managementnot CARFAX for Dealers
  • Sales Operationsnot CARFAX for Dealers
  • Customer Relationshipnot CARFAX for Dealers

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CARFAX for Dealers

  • The App Store listing (publisher CARFAX, Inc.) states the app requires an existing CARFAX for Dealers business account login, so it cannot be evaluated or purchased as a standalone app without a separate commercial dealer contract already in place.

Edmunds

  • Edmunds' Dealership API terms of use limit cached API content to 30 days, after which it must be purged, and forbid copying, storing or archiving content beyond that window, per the vendor's own developer terms.

Pricing, plan by plan

CARFAX for Dealers

On request
  • Basic$undefined/month
    • Vehicle history reports
    • Inventory listings
    • Dealer website badge
  • Advantage$undefined/month
    • Everything in Basic
    • CARFAX Hot Listings
    • Service retention tools
  • Advantage Plus$undefined/month
    • Everything in Advantage
    • Snap report
    • 1-owner leads

Edmunds

Free
  • FreeFree
    • Vehicle comparisons
    • Expert reviews
    • Price estimates
  • Premium Dealer$399/month
    • Lead generation
    • Dealer profile
    • Customer reviews
  • Enterprise$999/month
    • Everything in Premium
    • Custom integration
    • API access

Which should you pick?

Choose CARFAX for Dealers if

  • You need vehicle history reports.
  • You work on Web, Mobile, Api.
  • You also want service history.
CARFAX for Dealers review

Choose Edmunds if

  • You need vehicle reviews.
  • You want to start without paying.
  • You work on Web, Mobile, App.
  • You also want pricing tools.
Edmunds review

Questions people ask

Is CARFAX for Dealers or Edmunds better?
Neither clearly leads. CARFAX for Dealers starts at On request and Edmunds at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CARFAX for Dealers or Edmunds?
Edmunds has a free tier; the other does not. Paid plans start at On request for CARFAX for Dealers and Free for Edmunds.
Does CARFAX for Dealers or Edmunds run on more platforms?
CARFAX for Dealers runs on Web, Mobile, Api. Edmunds runs on Web, Mobile, App.
Can I use Edmunds for free?
Yes. Edmunds has a free tier, so you can try it without paying. CARFAX for Dealers starts at On request.
What is CARFAX for Dealers best used for?
CARFAX for Dealers is most often used for vehicle history, customer trust, inventory merchandising, service retention. Of those, vehicle history and customer trust are not what Edmunds is typically brought in for.
What can CARFAX for Dealers do that Edmunds cannot?
CARFAX for Dealers covers Vehicle history reports, Service history, Accident history, 1-Owner finder. Edmunds covers Vehicle reviews, Pricing tools, Comparisons, Expert ratings.
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