Automotive · pricing
Edmunds pricing
Edmunds publishes 3 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
As of 30 August 2026, Edmunds pricing is free across 3 published tiers. Figures are the vendor's list prices as recorded on this page's last check; the vendor's site is the final word.
- Entry price
- Free
- Model
- Freemium
- Tiers
- 3
- Free tier
- Yes
Edmunds plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Free | Free | 5 | Entry tier |
| Premium Dealer | $399/month | 5 | +$399/month, 5 more features |
| Enterprise | $999/month | 5 | +$600/month, 5 more features |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Free
FreeThe entry tier. It covers vehicle comparisons, expert reviews, price estimates, dealer ratings, saved vehicles.
Premium Dealer
$399/monthOver Free, this tier adds:
- Lead generation
- Dealer profile
- Customer reviews
- Performance metrics
- Lead management tools
Enterprise
$999/monthOver Premium Dealer, this tier adds:
- Everything in Premium
- Custom integration
- API access
- Dedicated support
- Analytics suite
Where Edmunds stops being free
Free, Free
- Vehicle comparisons
- Expert reviews
- Price estimates
- Dealer ratings
- Saved vehicles
Premium Dealer, $399/month
The first thing you pay for:
- Lead generation
- Dealer profile
- Customer reviews
- Performance metrics
- Lead management tools
What the product covers
The full Edmunds feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Other
- Vehicle reviews
- Pricing tools
- Comparisons
- Expert ratings
- Buyer guides
- Dealer locator
- Lease calculators
- True Market Value pricing
Integrations
- Lead generation
- CRM systems
- Dealer networks
- Inventory data
- Mobile apps
- Email marketing
- Analytics tools
- Marketing automation
Security
- SSL encryption
- Secure authentication
- Data protection
- Privacy compliance
Deployment
- Cloud deployment
Platform
- Web support
- Mobile support
- App support
Localization
- English language support
- Spanish language support
People bring Edmunds in for dealership management, service scheduling, inventory management, sales operations, customer relationship. If that is not the job you are buying for, the alternatives to Edmunds are worth a look before you commit to a tier.
How that compares in Automotive
Too few automotive tools in this directory publish a starting price to quote a meaningful median, so the table below is a like-for-like list rather than a ranking.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| Edmunds (this page) | Free | freemium | - | |
| Tesla | Free | Free app, hardware bound to a Tesla vehicle, some features need Premium Connectivity | - | vs Edmunds |
| CARFAX for Dealers | On request | subscription | - | vs Edmunds |
| DealerSocket | On request | quote | - | vs Edmunds |
| Epicor DMS | On request | quote | - | vs Edmunds |
| CDK Global | On request | quote | - | vs Edmunds |
| Black Book | $199/month | subscription | - | vs Edmunds |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the Edmunds badges page.
Before you pay for Edmunds
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 3 tiers between Free and $999/month, with the jump itemised above. Because there is a free tier, the cheapest way to answer the rest is to use it before paying anything.
Edmunds runs on web, mobile, app, and is published by Edmunds Inc. of Santa Monica, CA. The full record is on the Edmunds review, and the rest of the category is under best automotive tools.
Edmunds pricing questions
- How much does Edmunds cost?
- Edmunds publishes 3 tiers, from Free for Free up to $999/month for Enterprise. The entry tier costs nothing.
- Does Edmunds have a free plan?
- Yes. The Free tier costs nothing and covers vehicle comparisons, expert reviews, price estimates. Paying starts at $399/month for Premium Dealer.
- What is the difference between Free and Premium Dealer on Edmunds?
- Premium Dealer costs $399/month against Free, and adds lead generation, dealer profile, customer reviews, performance metrics.
- Is the Enterprise plan on Edmunds worth it?
- That depends entirely on whether you need what it adds, which on the published record is everything in premium, custom integration, api access, dedicated support. It costs $999/month against $399/month for Premium Dealer. Softwr has not used either tier, so this page can tell you what changes, not whether it is worth the difference to you.
- Which automotive tools can I use without paying?
- 1 of the 8 automotive tools listed alongside Edmunds have a free tier: Tesla.
- What am I actually paying for with Edmunds?
- The record lists 26 features across 6 areas: other, integrations, security, deployment, platform, localization. In practice it is brought in for dealership management, service scheduling, inventory management.
- Does Edmunds charge per user?
- The record carries a price and a billing period for each of its 3 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these Edmunds prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare Edmunds against before paying?
- The closest automotive tools in this directory are Tesla, CARFAX for Dealers, DealerSocket, Epicor DMS. Each has a side-by-side comparison with Edmunds covering price, platforms and features.