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Software · head to head

DealerSocket vs Edmunds

DealerSocket logo

DealerSocket

Software

Drive dealership success

From
On request
Rated
-
Edmunds logo

Edmunds

Software

Car research, reviews, and pricing

From
Free
Rated
-

The short version

  • Only Edmunds has a free tier, so it costs nothing to try first.
  • Each has a real cost: DealerSocket pricing is not published for any of its CRM, inventory, or DMS products; buyers must speak with a sales rep for a quote; Edmunds edmunds' Dealership API terms of use limit cached API content to 30 days, after which it must be purged, and forbid copying, storing or archiving content beyond that window, per the vendor's own developer terms.
  • They diverge on capability: DealerSocket covers Customer CRM, Edmunds covers Vehicle reviews.

Where they differ

Only the attributes on which DealerSocket and Edmunds actually diverge.

Attributes where DealerSocket and Edmunds differ
AttributeDealerSocketEdmunds
Starting priceOn requestFree
Pricing modelquotefreemium
Free tierNoYes
PlatformsWeb, Ios, Android, ApiWeb, Mobile, App
Founded20011966

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in DealerSocket

  • Customer CRM
  • Lead management
  • Inventory management
  • Desking tools
  • Digital retail
  • Analytics dashboard
  • Mobile app
  • DMS platforms

Only in Edmunds

  • Vehicle reviews
  • Pricing tools
  • Comparisons
  • Expert ratings
  • Buyer guides
  • Dealer locator
  • Lease calculators
  • True Market Value pricing

Both cover

  • Marketing automation

What people use each for

The jobs each tool is most often brought in to do.

DealerSocket

  • Auto dealerships managing CRM, inventory pricing, and lead workflows across a suite of dealership productsnot Edmunds

Edmunds

  • Dealership Managementnot DealerSocket
  • Service Schedulingnot DealerSocket
  • Inventory Managementnot DealerSocket
  • Sales Operationsnot DealerSocket
  • Customer Relationshipnot DealerSocket

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

DealerSocket

  • Pricing is not published for any of its CRM, inventory, or DMS products; buyers must speak with a sales rep for a quote

Edmunds

  • Edmunds' Dealership API terms of use limit cached API content to 30 days, after which it must be purged, and forbid copying, storing or archiving content beyond that window, per the vendor's own developer terms.

Pricing, plan by plan

DealerSocket

On request
  • CRM$undefined/month
    • Lead management
    • Sales desking
    • Activity tracking
  • Inventory+$undefined/month
    • Inventory management
    • Pricing tools
    • Photo management
  • Complete Platform$undefined/month
    • Full CRM
    • Inventory+
    • Digital retail

Edmunds

Free
  • FreeFree
    • Vehicle comparisons
    • Expert reviews
    • Price estimates
  • Premium Dealer$399/month
    • Lead generation
    • Dealer profile
    • Customer reviews
  • Enterprise$999/month
    • Everything in Premium
    • Custom integration
    • API access

Which should you pick?

Choose DealerSocket if

  • You need customer crm.
  • You work on Web, Ios, Android, Api.
  • You also want lead management.

Choose Edmunds if

  • You need vehicle reviews.
  • You want to start without paying.
  • You work on Web, Mobile, App.
  • You also want pricing tools.

Questions people ask

Is DealerSocket or Edmunds better?
Neither clearly leads. DealerSocket starts at On request and Edmunds at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, DealerSocket or Edmunds?
Edmunds has a free tier; the other does not. Paid plans start at On request for DealerSocket and Free for Edmunds.
Does DealerSocket or Edmunds run on more platforms?
DealerSocket runs on Web, Ios, Android, Api. Edmunds runs on Web, Mobile, App.
Can I use Edmunds for free?
Yes. Edmunds has a free tier, so you can try it without paying. DealerSocket starts at On request.
What is DealerSocket best used for?
DealerSocket is most often used for auto dealerships managing crm, inventory pricing, and lead workflows across a suite of dealership products. Of those, auto dealerships managing crm, inventory pricing, and lead workflows across a suite of dealership products is not what Edmunds is typically brought in for.
What can DealerSocket do that Edmunds cannot?
DealerSocket covers Customer CRM, Lead management, Inventory management, Desking tools. Edmunds covers Vehicle reviews, Pricing tools, Comparisons, Expert ratings. Both handle Marketing automation.

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