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Brandwatch vs Statusbrew

Brandwatch logo

Brandwatch

Social Media

Consumer intelligence and influencer analytics

From
On request
Rated
-
Full reviewWebsite
Statusbrew logo

Statusbrew

Social Media

Social media publishing, inbox and moderation with rule-based comment hiding built in

From
$69/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Brandwatch no pricing is published for any solution or tier; Statusbrew plans cap both seats and social profiles, so an agency with many small clients hits the profile ceiling well before the user ceiling and is pushed to a tier it does not otherwise need.
  • They diverge on capability: Brandwatch covers Social listening, Statusbrew covers Publishing and scheduling.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Brandwatch and Statusbrew actually diverge.

Attributes where Brandwatch and Statusbrew differ
AttributeBrandwatchStatusbrew
Starting priceOn request$69/month
Pricing modelsubscriptionPer user per month
PlatformsWeb, ApiWeb, iOS, Android
Founded2007Unknown

Identical on both: free tier (No), user rating (Not yet rated), category (Social Media).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Brandwatch

  • Social listening
  • Consumer research
  • Influencer identification
  • Image analysis
  • Trend detection
  • Audience insights
  • Crisis alerts
  • Custom reporting

Only in Statusbrew

  • Publishing and scheduling
  • Unified inbox
  • Rule-based moderation
  • Approval workflows
  • Reporting
  • BrewLink
  • AI sentiment analysis
  • Social and web listening

What people use each for

The jobs each tool is most often brought in to do.

Brandwatch

  • Consumer intelligence and market researchnot Statusbrew
  • Social media management at scalenot Statusbrew
  • Influencer marketing campaign managementnot Statusbrew

Statusbrew

  • A consumer brand running paid social where ad comment threads fill with spam and complaints faster than a community manager can clear themnot Brandwatch
  • An agency managing a dozen small clients that needs client-facing approval before anything publishes to a client accountnot Brandwatch
  • An in-house team of five that wants one inbox for Instagram, TikTok and LinkedIn engagement rather than three native appsnot Brandwatch
  • A retailer with many Google Business Profile locations that wants reviews and posts handled in the same queue as socialnot Brandwatch

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Brandwatch

  • No pricing is published for any solution or tier
  • No cost driver, minimum or contract length is stated on the pricing page
  • The only route to a figure is scheduling a demo

Statusbrew

  • Plans cap both seats and social profiles, so an agency with many small clients hits the profile ceiling well before the user ceiling and is pushed to a tier it does not otherwise need.
  • Listening is limited to Premium and above and is keyword monitoring rather than a full listening dataset, so a brand that needs historical share of voice will still buy a second tool.
  • Moderation rules are keyword and sentiment based, which means sarcasm and coded language slip through while legitimate comments containing a blocked word get hidden, and someone must audit the rule set regularly.
  • Analytics retention is capped at 18 months even on paid tiers, so year-on-year comparisons beyond that require exporting data yourself before it ages out.
  • Network coverage depends entirely on the platform APIs, and features such as Instagram direct message handling or ad comment access change without notice when Meta adjusts permissions, occasionally breaking a workflow the plan was bought for.

Pricing, plan by plan

Brandwatch

On request
  • Consumer Research$undefined/month
    • Social listening
    • Consumer insights
    • Trend analysis
  • Social Media Management$undefined/month
    • Publishing
    • Engagement
    • Analytics

Statusbrew

$69/month
  • Lite$89/month
    • 1 user
    • 5 social profiles
    • Unlimited scheduled posts
  • Standard$179/month
    • 3 users
    • 10 social profiles
    • Everything in Lite
  • Premium$299/month
    • 6 users
    • 15 social profiles
    • Everything in Standard
  • Enterprise$undefined/year
    • Unlimited users and profiles
    • SAML single sign-on
    • HubSpot and Salesforce integration

Which should you pick?

Choose Brandwatch if

  • You need social listening.
  • You work on Web, Api.
  • You also want consumer research.
Brandwatch review

Choose Statusbrew if

  • You need publishing and scheduling.
  • You work on Web, iOS, Android.
  • You also want unified inbox.
Statusbrew review

Questions people ask

Is Brandwatch or Statusbrew better?
Neither clearly leads. Brandwatch starts at On request and Statusbrew at $69/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Brandwatch or Statusbrew?
Brandwatch starts at On request and Statusbrew at $69/month.
Does Brandwatch or Statusbrew run on more platforms?
Brandwatch runs on Web, Api. Statusbrew runs on Web, iOS, Android.
What is Brandwatch best used for?
Brandwatch is most often used for consumer intelligence and market research, social media management at scale, influencer marketing campaign management. Of those, consumer intelligence and market research and social media management at scale are not what Statusbrew is typically brought in for.
What can Brandwatch do that Statusbrew cannot?
Brandwatch covers Social listening, Consumer research, Influencer identification, Image analysis. Statusbrew covers Publishing and scheduling, Unified inbox, Rule-based moderation, Approval workflows.

Answered from the vendors’ own pages

Brandwatch: How much does Brandwatch cost?

Brandwatch does not publish specific pricing on their website. The company offers standard to enterprise plans that vary by solution (Consumer Intelligence, Social Media Management, or Influencer Marketing). Pricing requires contacting Brandwatch directly for a custom demo and quote. Source: https://www.brandwatch.com/pricing

Source
Statusbrew: Can it moderate comments on paid ads?

Yes, and that is the main reason to choose it. Rules can hide or delete comments on ad posts as well as organic ones.

Brandwatch: Does Brandwatch offer different pricing for different products?

Yes, Brandwatch charges separately for three main product lines: Consumer Intelligence for researchers and analysts, Social Media Management for content marketers, and Influencer Marketing for agencies. Each product has its own standard to enterprise tier pricing. Source: https://www.brandwatch.com/pricing

Source
Statusbrew: How much is it really?

89, 179 and 299 US dollars per month on monthly billing for Lite, Standard and Premium, dropping to 69, 129 and 229 on annual. Agency pricing starts at 49 per client per month.

Statusbrew: Does the Lite plan work for a small agency?

No. One user and five profiles covers roughly one client. Agencies should price the dedicated agency plan against the per-client count.

Statusbrew: Is there a free plan?

No, only a 14-day trial without a card.

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