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Sales Enablement · head to head

Bigtincan vs Captions

Bigtincan logo

Bigtincan

Sales Enablement

AI-Powered Sales Enablement

From
On request
Rated
-
Captions logo

Captions

Video Production

AI video editor that automates post-production at scale

From
Free
Rated
-

The short version

  • Only Captions has a free tier, so it costs nothing to try first.
  • Each has a real cost: Bigtincan no published pricing makes budgeting difficult and requires contacting sales for quotes; Captions credit rollover limited to 3x monthly maximum, forcing spending within quarters
  • They diverge on capability: Bigtincan covers AI content recommendations, Captions covers AI Edit.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Bigtincan and Captions actually diverge.

Attributes where Bigtincan and Captions differ
AttributeBigtincanCaptions
Starting priceOn requestFree
Free tierNoYes
CategorySales EnablementVideo Production
Founded2008Unknown

Identical on both: pricing model (Unknown), platforms (Web, iOS, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bigtincan

  • AI content recommendations
  • Mobile enablement
  • Document automation
  • Training
  • Analytics
  • Salesforce
  • Microsoft Dynamics
  • SAP

Only in Captions

  • AI Edit
  • Auto-Captions
  • AI Avatars
  • Eye Contact Correction
  • Background Noise Removal
  • Pause Trimming
  • Text-to-Edit
  • Royalty-Free Music

What people use each for

The jobs each tool is most often brought in to do.

Bigtincan

  • Customer Successnot Captions
  • Sales Enablementnot Captions
  • Ai Automationnot Captions

Captions

  • Rapid video production for social media content at scalenot Bigtincan
  • Converting long-form recordings into short-form clipsnot Bigtincan
  • Adding captions and translations for global audience reachnot Bigtincan
  • Cleaning up podcast and interview audio automaticallynot Bigtincan
  • Building library of branded videos with consistent stylingnot Bigtincan

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bigtincan

  • No published pricing makes budgeting difficult and requires contacting sales for quotes
  • Steep implementation and onboarding costs on top of per-user fees for enterprise plans
  • Complex setup process requiring significant organizational change management to adopt

Captions

  • Credit rollover limited to 3x monthly maximum, forcing spending within quarters
  • Free plan provides limited editing capability, requiring immediate paid upgrade
  • Minimum 3-day refund window and 10-20 percent credit usage threshold restricts refunds
  • Per-credit pricing model increases costs for high-volume video production
  • Enterprise plan requires custom negotiation with no transparent pricing

Pricing, plan by plan

Bigtincan

On request
  • SMB$undefined/custom
    • Average cost $17,937
    • Sales enablement basics
    • Mobile access
  • Enterprise$undefined/custom
    • Average cost $139,644
    • Advanced features
    • Dedicated support

Captions

Free
  • FreeFree
    • Basic editing tools
    • Trim functionality
    • Transitions
  • Max$24.99/month
    • 500 AI credits per month
    • AI Edit styles
    • Digital twins and custom AI actors
  • Scale 1x$69.99/month
    • 1,400 AI credits per month
    • Everything in Max
    • Sophisticated generative AI model access
  • Scale 2x$139.99/month
    • 2,800 AI credits per month
    • Everything in Max
    • Sophisticated generative AI model access

Which should you pick?

Choose Bigtincan if

  • You need ai content recommendations.
  • You work on Web, iOS, Android.
  • You also want mobile enablement.

Choose Captions if

  • You need ai edit.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want auto-captions.

Questions people ask

Is Bigtincan or Captions better?
Neither clearly leads. Bigtincan starts at On request and Captions at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bigtincan or Captions?
Captions has a free tier; the other does not. Paid plans start at On request for Bigtincan and Free for Captions.
Does Bigtincan or Captions run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
Can I use Captions for free?
Yes. Captions has a free tier, so you can try it without paying. Bigtincan starts at On request.
What is Bigtincan best used for?
Bigtincan is most often used for customer success, sales enablement, ai automation. Of those, customer success and sales enablement are not what Captions is typically brought in for.
What can Bigtincan do that Captions cannot?
Bigtincan covers AI content recommendations, Mobile enablement, Document automation, Training. Captions covers AI Edit, Auto-Captions, AI Avatars, Eye Contact Correction.

Answered from the vendors’ own pages

Bigtincan: Does Bigtincan publish transparent pricing?

No. Bigtincan uses quote-based pricing with no published list prices. Most customers report effective costs of $25-$45 per user per month when billed annually, with SMB plans averaging $17,937 and Enterprise plans averaging $139,644.

Source
Captions: What is the price of the Max plan?

The Max plan costs $24.99 per month and includes 500 AI credits per month, AI Edit styles, digital twins, chat-based editor, and custom B-roll.

Source
Bigtincan: What is included in Bigtincan's mobile capabilities?

Bigtincan includes mobile access for sales teams to access content, run presentations, and engage customers on their devices as part of its mobile-first sales enablement approach.

Source
Captions: How many languages are supported for captions?

Captions supports 100+ languages for auto-caption generation with 100+ caption style options.

Source
Bigtincan: Does Bigtincan include AI-powered features?

Yes. Bigtincan includes AI-powered features for content recommendations, sales coaching, and engagement analytics to help teams optimize their selling process.

Source
Captions: Can I use Captions on mobile devices?

Yes, Captions is available on iOS App Store and Google Play for mobile editing, along with the web-based editor.

Source
Captions: What does the Scale pricing tier include?

Scale plans offer 1,400, 2,800, or 5,600 AI credits per month at $69.99, $139.99, and $279.99 respectively, with everything in Max plus access to sophisticated generative AI models.

Source
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