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E-Commerce · head to head

Big Cartel vs Spree Commerce

Big Cartel logo

Big Cartel

E-Commerce

Straightforward pricing, no surprises

From
Free
Rated
-
Spree Commerce logo

Spree Commerce

E-Commerce

Complete open source ecommerce solution

From
Free
Rated
-

The short version

  • Each has a real cost: Big Cartel custom domain support is not included on the free Gold plan; it is listed as a Platinum-tier feature; Spree Commerce multi-vendor marketplace, B2B commerce and multi-tenant white label modules are Enterprise Edition only and licensed separately from the open source core
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Big Cartel and Spree Commerce actually diverge.

Attributes where Big Cartel and Spree Commerce differ
AttributeBig CartelSpree Commerce
FoundedUnknown2007

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), platforms (Web), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Big Cartel

Nothing recorded that Spree Commerce does not also cover.

Only in Spree Commerce

  • Multi-store support
  • Multi-currency
  • Multi-language
  • REST API
  • GraphQL support
  • Mobile-ready
  • SEO optimization
  • Flexible taxonomy

What people use each for

The jobs each tool is most often brought in to do.

Big Cartel

  • E-commerce store creationnot Spree Commerce
  • Physical and digital product salesnot Spree Commerce

Spree Commerce

  • E-commerce platforms with zero platform fees and no vendor lock-innot Big Cartel
  • Self-hosted shopping experiences on AWS, GCP, Azure, or on-premise infrastructurenot Big Cartel
  • Deployments requiring predictable costs that don't scale with revenuenot Big Cartel

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Big Cartel

  • Custom domain support is not included on the free Gold plan; it is listed as a Platinum-tier feature
  • Abandoned cart recovery, product drop scheduling and Zapier integration are restricted to the top Diamond tier at $30/month
  • Platinum's paid billing starts automatically after a 7-day free trial rather than requiring an active opt-in to convert

Spree Commerce

  • Multi-vendor marketplace, B2B commerce and multi-tenant white label modules are Enterprise Edition only and licensed separately from the open source core
  • Enterprise Edition pricing is quoted per customer depending on modules and scale, with no published rate
  • Support with guaranteed response times and a success manager comes only with Enterprise Edition
  • The free Community Edition is self hosted, so hosting, upgrades and Ruby on Rails maintenance are the operator's responsibility

Pricing, plan by plan

Big Cartel

Free
  • GoldFree
    • Free tier with limited features
  • Platinum$15/month
    • Custom domains
    • Physical and digital product sales
    • Shipping label printing
  • Diamond$30/month
    • All Platinum features plus abandoned cart recovery
    • Product drop scheduling
    • Password-protected products

Spree Commerce

Free
  • Open SourceFree
    • Full platform access
    • Community support
    • All core features
  • Enterprise$undefined/month
    • Premium support
    • Custom development
    • SLA guarantees

Which should you pick?

Choose Big Cartel if

  • You want to start without paying.

Choose Spree Commerce if

  • You need multi-store support.
  • You want to start without paying.
  • You also want multi-currency.

Questions people ask

Is Big Cartel or Spree Commerce better?
Neither clearly leads. Big Cartel starts at Free and Spree Commerce at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Big Cartel or Spree Commerce?
Big Cartel starts at Free and Spree Commerce at Free.
Does Big Cartel or Spree Commerce run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Big Cartel for free?
Both have a free tier, so you can try either at no cost before committing.
What is Big Cartel best used for?
Big Cartel is most often used for e-commerce store creation, physical and digital product sales. Of those, e-commerce store creation and physical and digital product sales are not what Spree Commerce is typically brought in for.
What can Big Cartel do that Spree Commerce cannot?
Spree Commerce covers Multi-store support, Multi-currency, Multi-language, REST API.

Answered from the vendors’ own pages

Big Cartel: How much does Big Cartel cost?

Big Cartel offers a free Gold plan with limited features. Paid plans start at $15 per month for Platinum and $30 per month for Diamond. Both paid plans include a 7-day free trial and have no commitment.

Source
Spree Commerce: Is Spree Commerce free?

Yes, Spree Commerce is free and open source under a BSD 3-Clause license. The core platform has zero platform fees and no GMV (Gross Merchandise Volume) cuts or transaction fees, and sandbox access is free without requiring a credit card.

Source
Big Cartel: What features does the Diamond plan add?

The Diamond plan at $30 per month adds abandoned cart recovery, product drop scheduling, password-protected products, Zapier integration with 7,000+ apps, and priority human support compared to Platinum.

Source
Spree Commerce: What is Spree Commerce's pricing model?

Spree Commerce operates as free open-source software. Users self-host on their choice of infrastructure (AWS, GCP, Azure, or on-premise), so costs are based on the hosting infrastructure selected rather than platform subscription fees. An Enterprise Edition is available with optional dedicated support, but specific pricing is not published.

Source
Big Cartel: Can I cancel Big Cartel anytime?

Yes, Big Cartel explicitly offers no commitment and allows cancellation anytime on paid tiers.

Source
Spree Commerce: Are there transaction fees with Spree Commerce?

No, Spree Commerce charges zero transaction fees. Unlike SaaS e-commerce platforms that take a percentage of sales, Spree offers predictable costs that don't scale with revenue, giving merchants full control over their margins.

Source
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