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Veterinary · head to head

AVImark vs Dentrix

AVImark logo

AVImark

Veterinary

Long-running Windows practice management software for veterinary clinics, now part of Covetrus

From
On request
Rated
-
Full reviewWebsite
Dentrix logo

Dentrix

Healthcare

The Most Trusted Name in Dental Practice Management

From
$299/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: AVImark the owner markets a different cloud platform as its strategic product, so AVImark development is maintenance paced and buyers should expect a migration conversation rather than a long roadmap.; Dentrix the Dentrix product page publishes no price and no licence term, and directs buyers to request a demo or contact the vendor
  • They diverge on capability: AVImark covers Medical records, Dentrix covers Patient scheduling.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which AVImark and Dentrix actually diverge.

Attributes where AVImark and Dentrix differ
AttributeAVImarkDentrix
Starting priceOn request$299/month
Pricing modelquotesubscription
PlatformsWindowsWindows, Web, Api
CategoryVeterinaryHealthcare
FoundedUnknown1989

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AVImark

  • Medical records
  • Appointment scheduling
  • Invoicing and estimates
  • Inventory and controlled drugs
  • Reminders
  • Add-on modules

Only in Dentrix

  • Patient scheduling
  • Electronic health records
  • Treatment planning
  • Insurance claim processing
  • Clinical charting
  • Imaging integration
  • Patient communication
  • Revenue cycle management

What people use each for

The jobs each tool is most often brought in to do.

AVImark

  • A single site clinic that wants the lowest ongoing software cost and already has a server and an IT providernot Dentrix
  • A practice whose staff are fast in AVImark and where retraining cost outweighs the benefits of movingnot Dentrix
  • A rural clinic with poor connectivity that cannot depend on a browser based systemnot Dentrix
  • A practice buying Covetrus pharmacy and supplies that wants prescription workflow in the same systemnot Dentrix

Dentrix

  • Practice management, charting and scheduling for dental officesnot AVImark
  • Dental insurance claims, treatment planning and patient billingnot AVImark
  • Managing imaging alongside clinical records in one systemnot AVImark

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AVImark

  • The owner markets a different cloud platform as its strategic product, so AVImark development is maintenance paced and buyers should expect a migration conversation rather than a long roadmap.
  • Meaningful capabilities including imaging, client communication and wellness plans are separately priced modules, so the quoted base licence understates what a working configuration costs.
  • It is Windows and server based, which pushes hardware, backup and IT support costs onto the practice and rules out browser or tablet use in the examination room.
  • The interface is keyboard driven and dated, which suits long-serving staff but slows new hires and makes onboarding relief staff harder.
  • Data lives in a local database with limited export tooling, so extracting a clean history when moving to another system is a paid conversion project rather than a download.

Dentrix

  • The Dentrix product page publishes no price and no licence term, and directs buyers to request a demo or contact the vendor
  • Automatic software updates, in product chat support and priority access to specialists come through the paid Connected Care Essentials plan rather than the base software
  • Dentrix is sold as customisable packages and suites rather than one product, so what a practice gets depends on which suite it buys
  • Henry Schein One sells two separate practice management systems side by side, Dentrix and Dentrix Ascend, so buyers must choose between them rather than moving between editions

Pricing, plan by plan

AVImark

On request
  • AVImark$undefined/year
    • Licence plus annual maintenance and support agreement
    • Add-on modules priced individually
    • Server, backup and workstation costs borne by the practice

Dentrix

$299/month
  • Dentrix G7$299/month
    • Patient scheduling
    • Treatment planning
    • Insurance management
  • Dentrix Enterprise$499/month
    • Multi-location support
    • Centralized management
    • Advanced analytics
  • Dentrix Ascend$399/month
    • Cloud-based platform
    • Automatic updates
    • Remote access

Which should you pick?

Choose AVImark if

  • You need medical records.
  • You work on Windows.
  • You also want appointment scheduling.
AVImark review

Choose Dentrix if

  • You need patient scheduling.
  • You work on Windows, Web, Api.
  • You also want electronic health records.
Dentrix review

Questions people ask

Is AVImark or Dentrix better?
Neither clearly leads. AVImark starts at On request and Dentrix at $299/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AVImark or Dentrix?
AVImark starts at On request and Dentrix at $299/month.
Does AVImark or Dentrix run on more platforms?
AVImark runs on Windows. Dentrix runs on Windows, Web, Api.
What is AVImark best used for?
AVImark is most often used for a single site clinic that wants the lowest ongoing software cost and already has a server and an it provider, a practice whose staff are fast in avimark and where retraining cost outweighs the benefits of moving, a rural clinic with poor connectivity that cannot depend on a browser based system, a practice buying covetrus pharmacy and supplies that wants prescription workflow in the same system. Of those, a single site clinic that wants the lowest ongoing software cost and already has a server and an it provider and a practice whose staff are fast in avimark and where retraining cost outweighs the benefits of moving are not what Dentrix is typically brought in for.
What can AVImark do that Dentrix cannot?
AVImark covers Medical records, Appointment scheduling, Invoicing and estimates, Inventory and controlled drugs. Dentrix covers Patient scheduling, Electronic health records, Treatment planning, Insurance claim processing.

Answered from the vendors’ own pages

AVImark: Who owns AVImark now?

Covetrus, following its spin-out from Henry Schein in 2019 and its move to private ownership in 2022. It was originally a McAllister Software Systems product.

Dentrix: Does Dentrix publish pricing online?

No, Dentrix does not disclose specific pricing, subscription tiers, costs, or licensing fees on their website.

Source
AVImark: Is AVImark being discontinued?

No announcement of that, but Covetrus positions Pulse as its cloud platform. Ask for written roadmap commitments before signing a multi-year agreement.

Dentrix: How can I get a Dentrix pricing quote?

Contact Dentrix's sales team via the 'Request a Demo' or 'Request Info' options on their website, call 800-336-8749, or visit their support contact page.

Source
AVImark: Can AVImark be run in the cloud?

Only by hosting it on a remote Windows server. It is not a browser application.

Dentrix: Does Dentrix offer customizable packages?

Yes, Dentrix mentions 'Dentrix Packages & Suites' as customizable options, but specific details and pricing for each package are not provided online.

Source
AVImark: Is it cheaper than cloud practice management systems?

On licence cost yes, but add server, backup, IT support and paid modules before making the comparison.

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