Is Auth0 or Userpilot better?

Neither clearly leads. Auth0 starts at Free and Userpilot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Auth0 or Userpilot?

Auth0 starts at Free and Userpilot at Free.

Does Auth0 or Userpilot run on more platforms?

Auth0 runs on Web, iOS, Android. Userpilot runs on Web, iOS, Android, API.

Can I use Auth0 for free?

Both have a free tier, so you can try either at no cost before committing.

What is Auth0 best used for?

Auth0 is most often used for b2c authentication, b2b authentication, b2e authentication, api security. Of those, b2c authentication and b2b authentication are not what Userpilot is typically brought in for.

What can Auth0 do that Userpilot cannot?

Auth0 covers Universal login, Social login, Multi-factor authentication, Passwordless.

Technology · head to head

Auth0 vs Userpilot

Auth0

Technology

Secure access for everyone

From: Free
Rated: -

Full review Website

Userpilot

Technology

Product analytics and in-app onboarding platform.

From: Free
Rated: -

Full review Website

The short version

Each has a real cost: Auth0 free tier limited to 25,000 monthly active users, requiring upgrade for growth beyond that; Userpilot starter tier limited to 2,000 monthly active users; even small-to-medium products may require Growth tier
Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Auth0 and Userpilot actually diverge.

Attributes where Auth0 and Userpilot differ
Attribute	Auth0	Userpilot
Pricing model	Unknown	subscription
Platforms	Web, iOS, Android	Web, iOS, Android, API
Founded	2013	Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Auth0

Universal login
Social login
Multi-factor authentication
Passwordless
User management
Anomaly detection
Extensibility
Machine to machine

Only in Userpilot

Nothing recorded that Auth0 does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Auth0

B2C authenticationnot Userpilot
B2B authenticationnot Userpilot
B2E authenticationnot Userpilot
API securitynot Userpilot
Mobile app securitynot Userpilot

Userpilot

SaaS companies optimising user onboarding and activationnot Auth0
Product teams collecting user feedback and identifying churn drivers via session replaynot Auth0
Customer success teams using in-app guides and contextual helpnot Auth0
Growth teams orchestrating multi-channel campaigns across email and in-appnot Auth0
Product managers measuring adoption and engagement across user cohortsnot Auth0

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Auth0

Free tier limited to 25,000 monthly active users, requiring upgrade for growth beyond that
Advanced features like MFA and RBAC only available on paid Essentials tier and above
Ownership by Okta introduces risk that independent product roadmap may change

Userpilot

Starter tier limited to 2,000 monthly active users; even small-to-medium products may require Growth tier
Large price jump from Starter ($299/mo) to Growth ($849/mo), nearly 3x increase
Growth tier scales to 100,000 MAU but does not publish pricing for higher volumes, requiring Enterprise negotiation
Session replay and mobile engagement are optional add-ons in Growth tier, not included in base pricing
Enterprise pricing not published; custom negotiations required for large-scale deployments

Pricing, plan by plan

Auth0

Free

FreeFree
- Up to 25,000 monthly active users
- Basic authentication
- Email/password login
Essentials (B2C)$35/month
- Unlimited MAUs beyond free tier
- Multi-Factor Authentication
- Role-Based Access Control
Professional (B2C)$240/month
- All Essentials features
- Advanced security
- Custom branding

Userpilot

Free

Starter$299/month
- Up to 2,000 monthly active users
- In-app engagement
- User segmentation
Growth$849/month (marked 'Most Popular')
- 2,000 to 100,000 monthly active users
- All Starter features
- Advanced product analytics
Enterprise$undefined/variable
- Custom monthly active user levels
- All Growth features
- Premium integrations

Which should you pick?

Choose Auth0 if

You need universal login.
You want to start without paying.
You work on Web, iOS, Android.
You also want social login.

Auth0 review

Choose Userpilot if

You want to start without paying.
You work on Web, iOS, Android, API.

Userpilot review

Questions people ask

Is Auth0 or Userpilot better?: Neither clearly leads. Auth0 starts at Free and Userpilot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Auth0 or Userpilot?: Auth0 starts at Free and Userpilot at Free.
Does Auth0 or Userpilot run on more platforms?: Auth0 runs on Web, iOS, Android. Userpilot runs on Web, iOS, Android, API.
Can I use Auth0 for free?: Both have a free tier, so you can try either at no cost before committing.
What is Auth0 best used for?: Auth0 is most often used for b2c authentication, b2b authentication, b2e authentication, api security. Of those, b2c authentication and b2b authentication are not what Userpilot is typically brought in for.
What can Auth0 do that Userpilot cannot?: Auth0 covers Universal login, Social login, Multi-factor authentication, Passwordless.

Answered from the vendors’ own pages

Auth0: How much does Auth0 cost?

Auth0 has a Free tier for up to 25,000 monthly active users (MAUs). Paid plans start at $35/month (Essentials B2C) and scale to $240/month (Professional B2C) and higher for Enterprise. Pricing scales with MAU usage.

Source

Userpilot: What is included in the free trial?

Userpilot offers a free 14-day trial without requiring a credit card, providing full access to the Starter tier features.

Source

Auth0: Does Auth0 include Multi-Factor Authentication?

No. MFA, RBAC (Role-Based Access Control), and premium support are not included in the free tier and require upgrading to paid Essentials plans or higher.

Source

Userpilot: Does Userpilot include session replay?

Session replay is available in the Growth tier as an optional add-on for watching real user sessions and identifying friction points.

Source

Auth0: Is Auth0 independent or part of a larger company?

Auth0 was acquired by Okta in May 2021 for $6.5 billion. It now operates as a subsidiary business unit within Okta, but maintains its own brand and operations.

Source

Userpilot: What integrations does Userpilot support?

Userpilot integrates with HubSpot, Salesforce, Segment, Google Analytics, Amplitude, Mixpanel, Heap, Zendesk, Intercom and Google Tag Manager. Additional integrations can be requested.

Source

Auth0: Who should use Auth0 vs Okta?

Auth0 is developer-focused and serves customer identity use cases (B2C). Okta serves workforce identity (B2B) and has broader enterprise features. Auth0 now serves both markets post-acquisition but maintains its developer-friendly positioning.

Source

Auth0 vs Userpilot

Auth0

Userpilot

The short version

Where they differ

What each one covers

Only in Auth0

Only in Userpilot

What people use each for

Auth0

Userpilot

Where each one falls short

Auth0

Userpilot

Pricing, plan by plan

Auth0

Userpilot

Which should you pick?

Choose Auth0 if

Choose Userpilot if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Auth0

More on Userpilot

Keep looking

Other head to heads