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Technology · head to head

Auth0 vs Maze

Auth0 logo

Auth0

Technology

Secure access for everyone

From
Free
Rated
-
Full reviewWebsite
Maze logo

Maze

Technology

The continuous product discovery platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Auth0 free tier limited to 25,000 monthly active users, requiring upgrade for growth beyond that; Maze maze publishes no prices on its pricing page; every plan routes to contact sales, so pricing is by quote only with no published rate or minimum
  • They diverge on capability: Auth0 covers Universal login, Maze covers Prototype testing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Auth0 and Maze actually diverge.

Attributes where Auth0 and Maze differ
AttributeAuth0Maze
Pricing modelUnknownsubscription
PlatformsWeb, iOS, AndroidWeb, Mobile, Api
Founded20132018

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Auth0

  • Universal login
  • Social login
  • Multi-factor authentication
  • Passwordless
  • User management
  • Anomaly detection
  • Extensibility
  • Machine to machine

Only in Maze

  • Prototype testing
  • Usability testing
  • Card sorting
  • Tree testing
  • Surveys
  • 5-second tests
  • A/B testing
  • Analytics dashboard

Both cover

  • Slack
  • SOC2
  • ISO27001
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Auth0

  • B2C authenticationnot Maze
  • B2B authenticationnot Maze
  • B2E authenticationnot Maze
  • API securitynot Maze
  • Mobile app securitynot Maze

Maze

  • User research and testingnot Auth0
  • AI-powered moderation featuresnot Auth0
  • Prototype and website testingnot Auth0
  • User feedback panelsnot Auth0

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Auth0

  • Free tier limited to 25,000 monthly active users, requiring upgrade for growth beyond that
  • Advanced features like MFA and RBAC only available on paid Essentials tier and above
  • Ownership by Okta introduces risk that independent product roadmap may change

Maze

  • Maze publishes no prices on its pricing page; every plan routes to contact sales, so pricing is by quote only with no published rate or minimum
  • The AI study builder, AI moderated interviews and moderated interview studies are Enterprise only
  • Mobile testing and testing through the Maze mobile app are Enterprise only
  • Interview scheduling, card sorting and information architecture testing are Enterprise only
  • Role-based access, SSO and compliance controls are Enterprise only
  • Panel recruitment is available on all plans but with stated limits, and prototype testing carries limits below Enterprise
  • Qualitative analysis of clip recordings, interview transcription and automated theme analysis are Enterprise only

Pricing, plan by plan

Auth0

Free
  • FreeFree
    • Up to 25,000 monthly active users
    • Basic authentication
    • Email/password login
  • Essentials (B2C)$35/month
    • Unlimited MAUs beyond free tier
    • Multi-Factor Authentication
    • Role-Based Access Control
  • Professional (B2C)$240/month
    • All Essentials features
    • Advanced security
    • Custom branding

Maze

Free
  • FreeFree
    • 1 active project
    • Preview link testing
    • Basic analytics
  • Starter$75/month
    • 3 active projects
    • Unlimited responses
    • Advanced analytics
  • Team$150/month
    • Unlimited projects
    • Team collaboration
    • Custom branding
  • Enterprise$undefined/month
    • Everything in Team
    • SSO
    • Dedicated CSM

Which should you pick?

Choose Auth0 if

  • You need universal login.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want social login.
Auth0 review

Choose Maze if

  • You need prototype testing.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want usability testing.
Maze review

Questions people ask

Is Auth0 or Maze better?
Neither clearly leads. Auth0 starts at Free and Maze at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Auth0 or Maze?
Auth0 starts at Free and Maze at Free.
Does Auth0 or Maze run on more platforms?
Auth0 runs on Web, iOS, Android. Maze runs on Web, Mobile, Api.
Can I use Auth0 for free?
Both have a free tier, so you can try either at no cost before committing.
What is Auth0 best used for?
Auth0 is most often used for b2c authentication, b2b authentication, b2e authentication, api security. Of those, b2c authentication and b2b authentication are not what Maze is typically brought in for.
What can Auth0 do that Maze cannot?
Auth0 covers Universal login, Social login, Multi-factor authentication, Passwordless. Maze covers Prototype testing, Usability testing, Card sorting, Tree testing. Both handle Slack, SOC2, ISO27001, GDPR.

Answered from the vendors’ own pages

Auth0: How much does Auth0 cost?

Auth0 has a Free tier for up to 25,000 monthly active users (MAUs). Paid plans start at $35/month (Essentials B2C) and scale to $240/month (Professional B2C) and higher for Enterprise. Pricing scales with MAU usage.

Source
Maze: Does Maze offer a free trial or freemium tier?

Maze site indicates 'Try Maze for free' option, suggesting free tier or trial availability, but specific terms and limitations not stated on main page.

Source
Auth0: Does Auth0 include Multi-Factor Authentication?

No. MFA, RBAC (Role-Based Access Control), and premium support are not included in the free tier and require upgrading to paid Essentials plans or higher.

Source
Maze: Can I request a custom demo if standard plans don't fit my needs?

Yes, Maze offers 'Request a demo' option, indicating willingness to discuss custom requirements and potentially custom pricing arrangements.

Source
Auth0: Is Auth0 independent or part of a larger company?

Auth0 was acquired by Okta in May 2021 for $6.5 billion. It now operates as a subsidiary business unit within Okta, but maintains its own brand and operations.

Source
Maze: What testing capabilities does Maze include in paid plans?

Maze features AI Moderator, prototype testing, panel recruitment, and website testing capabilities across plans, but specific feature tiers and pricing not disclosed publicly.

Source
Auth0: Who should use Auth0 vs Okta?

Auth0 is developer-focused and serves customer identity use cases (B2C). Okta serves workforce identity (B2B) and has broader enterprise features. Auth0 now serves both markets post-acquisition but maintains its developer-friendly positioning.

Source
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