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Software · head to head

Appointy vs Google Optimize

Appointy logo

Appointy

Software

Smart scheduling for modern businesses

From
Free
Rated
-
Google Optimize logo

Google Optimize

Software

A/B testing for Google Analytics

From
Free
Rated
-

The short version

  • Each has a real cost: Appointy free tier caps at 1 staff, 5 services and 100 appointments per month (Internet Archive capture, 3 March 2024); Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • They diverge on capability: Appointy covers Online booking, Google Optimize covers A/B testing.

Where they differ

Only the attributes on which Appointy and Google Optimize actually diverge.

Attributes where Appointy and Google Optimize differ
AttributeAppointyGoogle Optimize
PlatformsWeb, Ios, AndroidWeb
Founded20061998

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Appointy

  • Online booking
  • Staff scheduling
  • Resource management
  • Email & SMS reminders
  • Payment collection
  • Gift cards
  • Social booking
  • Analytics

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • 40+ languages language support

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Appointy

  • Appointment schedulingnot Google Optimize
  • Resource managementnot Google Optimize
  • Staff coordinationnot Google Optimize
  • Client bookingnot Google Optimize

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot Appointy
  • Personalising page content for defined audience segmentsnot Appointy
  • Redirect tests between alternative landing page URLsnot Appointy

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Appointy

  • Free tier caps at 1 staff, 5 services and 100 appointments per month (Internet Archive capture, 3 March 2024)
  • Paid tiers ranged from $19.99 to $79.99 per month billed annually ($29.99 to $99.99 billed monthly), with extra staff seats billed separately at $5 to $7.50 per month (Internet Archive capture, 3 March 2024)

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

Pricing, plan by plan

Appointy

Free
  • FreeFree
    • 1 staff member
    • 100 appointments/month
    • Online booking
  • Growth$19.99/month
    • 5 staff members
    • Unlimited appointments
    • SMS reminders
  • Professional$49.99/month
    • Unlimited staff
    • All Growth features
    • Resource scheduling

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

Which should you pick?

Choose Appointy if

  • You need online booking.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want staff scheduling.

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.

Questions people ask

Is Appointy or Google Optimize better?
Neither clearly leads. Appointy starts at Free and Google Optimize at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Appointy or Google Optimize?
Appointy starts at Free and Google Optimize at Free.
Does Appointy or Google Optimize run on more platforms?
Appointy runs on Web, Ios, Android. Google Optimize runs on Web.
Can I use Appointy for free?
Both have a free tier, so you can try either at no cost before committing.
What is Appointy best used for?
Appointy is most often used for appointment scheduling, resource management, staff coordination, client booking. Of those, appointment scheduling and resource management are not what Google Optimize is typically brought in for.
What can Appointy do that Google Optimize cannot?
Appointy covers Online booking, Staff scheduling, Resource management, Email & SMS reminders. Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. Both handle Cloud deployment, Web support.

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