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Software · head to head

Apollo.io vs Trend Micro Vision One

Apollo.io logo

Apollo.io

Software

Revenue intelligence platform

From
Free
Rated
-
Full reviewWebsite
Trend Micro Vision One logo

Trend Micro Vision One

Software

Unified XDR platform for comprehensive threat defense

From
$75/year
Rated
-
Full reviewWebsite

The short version

  • Only Apollo.io has a free tier, so it costs nothing to try first.
  • Each has a real cost: Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set; Trend Micro Vision One listed on UK G-Cloud at £29.17 per user for Trend Micro One (the Vision One platform), via reseller Bytes Software Services Limited
  • They diverge on capability: Apollo.io covers Contact database, Trend Micro Vision One covers Extended detection and response.

Where they differ

Only the attributes on which Apollo.io and Trend Micro Vision One actually diverge.

Attributes where Apollo.io and Trend Micro Vision One differ
AttributeApollo.ioTrend Micro Vision One
Starting priceFree$75/year
Free tierYesNo
PlatformsWebWeb, Desktop, Cloud
Founded20201988

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apollo.io

  • Contact database
  • Email finder
  • Lead search
  • Automation
  • Engagement tracking
  • Reporting
  • Salesforce
  • HubSpot

Only in Trend Micro Vision One

  • Extended detection and response
  • Attack surface management
  • Threat intelligence
  • Risk visibility
  • Automated response
  • Cross-layer detection
  • Investigation workbench
  • Third-party integrations

Both cover

  • GDPR
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Apollo.io

  • Lead generationnot Trend Micro Vision One
  • Prospect researchnot Trend Micro Vision One
  • Sales automationnot Trend Micro Vision One

Trend Micro Vision One

  • Xdrnot Apollo.io
  • Threat Detectionnot Apollo.io
  • Enterprise Securitynot Apollo.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apollo.io

  • Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
  • Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
  • How many records can be selected at once varies by tier
  • Running out of credits means buying more rather than waiting for a reset

Trend Micro Vision One

  • Listed on UK G-Cloud at £29.17 per user for Trend Micro One (the Vision One platform), via reseller Bytes Software Services Limited

Pricing, plan by plan

Apollo.io

Free
  • FreeFree
    • Basic contact search
    • Limited searches
  • Starter$49/month
    • Everything in Free
    • Advanced search
    • Email finder
  • Professional$149/month
    • Everything in Starter
    • Automation
    • Advanced analytics

Trend Micro Vision One

$75/year
  • Vision One Essentials$75/year
    • XDR analytics
    • Threat intelligence
    • Risk insights
  • Vision One Standard$125/year
    • All Essentials features
    • Attack surface management
    • Automated response
  • Vision One Advanced$200/year
    • All Standard features
    • Managed XDR
    • 24/7 monitoring

Which should you pick?

Choose Apollo.io if

  • You need contact database.
  • You want to start without paying.
  • You also want email finder.
Apollo.io review

Choose Trend Micro Vision One if

  • You need extended detection and response.
  • You work on Web, Desktop, Cloud.
  • You also want attack surface management.
Trend Micro Vision One review

Questions people ask

Is Apollo.io or Trend Micro Vision One better?
Neither clearly leads. Apollo.io starts at Free and Trend Micro Vision One at $75/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apollo.io or Trend Micro Vision One?
Apollo.io has a free tier; the other does not. Paid plans start at Free for Apollo.io and $75/year for Trend Micro Vision One.
Does Apollo.io or Trend Micro Vision One run on more platforms?
Apollo.io runs on Web. Trend Micro Vision One runs on Web, Desktop, Cloud.
Can I use Apollo.io for free?
Yes. Apollo.io has a free tier, so you can try it without paying. Trend Micro Vision One starts at $75/year.
What is Apollo.io best used for?
Apollo.io is most often used for lead generation, prospect research, sales automation. Of those, lead generation and prospect research are not what Trend Micro Vision One is typically brought in for.
What can Apollo.io do that Trend Micro Vision One cannot?
Apollo.io covers Contact database, Email finder, Lead search, Automation. Trend Micro Vision One covers Extended detection and response, Attack surface management, Threat intelligence, Risk visibility. Both handle GDPR, Cloud deployment.
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Related pages

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