Softwr

Software · head to head

Apollo.io vs Bitwarden

Apollo.io logo

Apollo.io

Software

Revenue intelligence platform

From
Free
Rated
-
Bitwarden logo

Bitwarden

Software

Open source password management for everyone

From
Free
Rated
-

The short version

  • Each has a real cost: Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set; Bitwarden the integrated TOTP authenticator, encrypted file attachments, vault health reports and Emergency Access are all withheld from the free plan and need Premium at $1.65 per month
  • They diverge on capability: Apollo.io covers Contact database, Bitwarden covers Unlimited password storage.

Where they differ

Only the attributes on which Apollo.io and Bitwarden actually diverge.

Attributes where Apollo.io and Bitwarden differ
AttributeApollo.ioBitwarden
PlatformsWebWindows, Macos, Linux, Ios, Android, Web, Cli
Founded20202016

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apollo.io

  • Contact database
  • Email finder
  • Lead search
  • Automation
  • Engagement tracking
  • Reporting
  • Salesforce
  • HubSpot

Only in Bitwarden

  • Unlimited password storage
  • Cross-platform sync
  • Secure password sharing
  • Password generator
  • Two-factor authentication
  • Encrypted file attachments
  • Vault health reports
  • Emergency access

What people use each for

The jobs each tool is most often brought in to do.

Apollo.io

  • Lead generationnot Bitwarden
  • Prospect researchnot Bitwarden
  • Sales automationnot Bitwarden

Bitwarden

  • Personal password managementnot Apollo.io
  • Team credential sharingnot Apollo.io
  • Enterprise securitynot Apollo.io
  • Compliance requirementsnot Apollo.io
  • Developer secrets managementnot Apollo.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apollo.io

  • Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
  • Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
  • How many records can be selected at once varies by tier
  • Running out of credits means buying more rather than waiting for a reset

Bitwarden

  • The integrated TOTP authenticator, encrypted file attachments, vault health reports and Emergency Access are all withheld from the free plan and need Premium at $1.65 per month
  • Free accounts can share vault items with one other Bitwarden user and no more
  • File storage is capped at 5 GB on Premium and 5 GB personal plus 5 GB family on the Families plan
  • Two-step login accepts up to 10 hardware security keys per account
  • The Families plan is capped at 6 people, so a seventh member means moving to a Teams subscription at $4 per user per month

Pricing, plan by plan

Apollo.io

Free
  • FreeFree
    • Basic contact search
    • Limited searches
  • Starter$49/month
    • Everything in Free
    • Advanced search
    • Email finder
  • Professional$149/month
    • Everything in Starter
    • Automation
    • Advanced analytics

Bitwarden

Free
  • FreeFree
    • Unlimited passwords
    • 2 users (organizations)
    • Sync all devices
  • Teams$3/month
    • Everything in Free
    • Unlimited users
    • Shared collections
  • Enterprise$6/month
    • Everything in Teams
    • SSO integration
    • Enterprise policies

Which should you pick?

Choose Apollo.io if

  • You need contact database.
  • You want to start without paying.
  • You also want email finder.

Choose Bitwarden if

  • You need unlimited password storage.
  • You want to start without paying.
  • You work on Windows, Macos, Linux, Ios, Android, Web, Cli.
  • You also want cross-platform sync.

Questions people ask

Is Apollo.io or Bitwarden better?
Neither clearly leads. Apollo.io starts at Free and Bitwarden at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apollo.io or Bitwarden?
Apollo.io starts at Free and Bitwarden at Free.
Does Apollo.io or Bitwarden run on more platforms?
Apollo.io runs on Web. Bitwarden runs on Windows, Macos, Linux, Ios, Android, Web, Cli.
Can I use Apollo.io for free?
Both have a free tier, so you can try either at no cost before committing.
What is Apollo.io best used for?
Apollo.io is most often used for lead generation, prospect research, sales automation. Of those, lead generation and prospect research are not what Bitwarden is typically brought in for.
What can Apollo.io do that Bitwarden cannot?
Apollo.io covers Contact database, Email finder, Lead search, Automation. Bitwarden covers Unlimited password storage, Cross-platform sync, Secure password sharing, Password generator.

Related pages

Other head to heads