CRM & Sales · head to head
Affinity vs Structured

Affinity
CRM & Sales
Relationship intelligence platform for professionals
- From
- $49/month
- Rated
- -
The short version
- Only Structured has a free tier, so it costs nothing to try first.
- Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Structured no monthly view available, only daily and weekly views, limiting ability to preview long-term schedules
- They diverge on capability: Affinity covers Contact management, Structured covers Visual timeline.
Where they differ
Only the attributes on which Affinity and Structured actually diverge.
| Attribute | Affinity | Structured |
|---|---|---|
| Starting price | $49/month | Free |
| Pricing model | subscription | Unknown |
| Free tier | No | Yes |
| Platforms | Web | iOS, iPadOS, macOS, Android, Web, Apple Watch |
| Category | CRM & Sales | Productivity |
| Founded | 2013 | 2020 |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affinity
- Contact management
- Deal tracking
- Intelligence engine
- Relationship mapping
- Integration aggregation
- Gmail
- Outlook
Only in Structured
- Visual timeline
- Time blocking
- Calendar integration
- Widgets
- Recurring tasks
- Apple Calendar
- Google Calendar
- Apple Reminders
Both cover
- Cloud deployment
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Affinity
- Deal sourcing and pipeline management for venture capital and private equitynot Structured
- Automatic capture of email and meeting activity into relationship recordsnot Structured
- Finding warm introductions through existing relationship networksnot Structured
- Investor relations and fundraising trackingnot Structured
- Portfolio company support and reportingnot Structured
Structured
- Productivitynot Affinity
- Collaborationnot Affinity
- Task managementnot Affinity
- Organizationnot Affinity
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affinity
- Built specifically for private capital firms, so it is not a general purpose CRM
- Pricing is not published and requires a demo
Structured
- No monthly view available, only daily and weekly views, limiting ability to preview long-term schedules
- Cannot export to Excel, PDF, or other printable formats; only JSON export available on Apple devices
- Calendar import requires Pro subscription (except on web where free import is available)
- Android and web versions significantly lag behind iOS version in features and performance
- One-way calendar sync only; cannot export Structured tasks back to Google Calendar or other external calendar apps
Pricing, plan by plan
Affinity
$49/month- Pro$49/month
- Contact management
- Deal tracking
- Intelligence
- Enterprise$undefined/month
- Everything in Pro
- Advanced customization
- Dedicated support
Structured
Free- FreeFree
- Timeline tasks and all-day tasks
- Task subtasks and notes
- Icons and color coding
- Pro$null/month or year or lifetime
- Structured AI for smart planning
- Calendar and reminders import
- Recurring tasks
Which should you pick?
Choose Structured if
- You need visual timeline.
- You want to start without paying.
- You work on iOS, iPadOS, macOS, Android, Web, Apple Watch.
- You also want time blocking.
Questions people ask
- Is Affinity or Structured better?
- Neither clearly leads. Affinity starts at $49/month and Structured at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affinity or Structured?
- Structured has a free tier; the other does not. Paid plans start at $49/month for Affinity and Free for Structured.
- Does Affinity or Structured run on more platforms?
- Affinity runs on Web. Structured runs on iOS, iPadOS, macOS, Android, Web, Apple Watch.
- Can I use Structured for free?
- Yes. Structured has a free tier, so you can try it without paying. Affinity starts at $49/month.
- What is Affinity best used for?
- Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Structured is typically brought in for.
- What can Affinity do that Structured cannot?
- Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Structured covers Visual timeline, Time blocking, Calendar integration, Widgets. Both handle Cloud deployment, English language support.
Answered from the vendors’ own pages
Structured: Is Structured free to use?
Yes, Structured has a free tier that includes timeline tasks, all-day tasks, inbox tasks, subtasks, notes, icons, color coding, drag and drop, and calendar import on web (though calendar import requires Pro on iOS/Android). The app is free to download on iOS, Android, Mac, and web.
SourceStructured: What does Structured Pro cost and what features does it add?
Structured Pro is available as a monthly or yearly subscription, or as a one-time lifetime purchase for $99.99 USD. Pro adds Structured AI, calendar import and reminders import (on iOS/Android), recurring tasks, replan functionality, custom notifications, and custom color palettes.
SourceStructured: Can I import my Google Calendar into Structured?
Yes, Structured supports importing calendars from Google Calendar, Outlook, Microsoft Exchange, Yahoo, and AOL. On iOS, it connects through Apple Calendar compatibility. On Android and web, you authenticate with your Google account and select which calendars to sync. This feature requires a Structured Pro subscription.
SourceStructured: Can I export my tasks from Structured and in what formats?
On Apple devices, you can export your data as a JSON file through Settings > About > Privacy & Permissions > Export Your Data. However, you cannot export tasks to external calendars, nor can you export to printable formats like Excel or PDF. Export is one-way only.
SourceStructured: Does Structured work across all my devices?
Yes, Structured syncs across iPhone, iPad, Mac, Apple Watch, and Android devices. However, users have reported that iCloud synchronization can be unreliable, and the Android and web versions have fewer features and slower performance compared to the iOS version.
SourceStructured: What calendar and reminder apps does Structured integrate with?
On iOS, Structured can import from Apple Calendar, Reminders, Google Calendar, Outlook, Microsoft Exchange, Yahoo, and AOL. On Android and web, it supports Google Calendar. Structured can import events and reminders, but cannot export tasks back to external calendars.
SourceRelated pages
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