Affiliate Marketing · head to head
Affiliatly vs UpPromote

Affiliatly
Affiliate Marketing
Simple affiliate software for e-commerce stores
- From
- Free
- Rated
- -

UpPromote
Affiliate Marketing
Top-rated Shopify affiliate marketing app
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Affiliatly limited to 10 platform integrations, which may exclude niche or emerging e-commerce platforms; UpPromote shopify-exclusive platform with no support for WooCommerce, BigCommerce, or other e-commerce platforms
- They diverge on capability: Affiliatly covers Automatic tracking, UpPromote covers Affiliate recruitment.
Where they differ
Only the attributes on which Affiliatly and UpPromote actually diverge.
| Attribute | Affiliatly | UpPromote |
|---|---|---|
| Platforms | Web | Web, Shopify |
| Founded | 2014 | 2019 |
Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Affiliate Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affiliatly
- Automatic tracking
- Custom commission rates
- Affiliate dashboard
- Coupon tracking
- Manual payouts
- WooCommerce
- BigCommerce
- Ecwid
Only in UpPromote
- Affiliate recruitment
- Multi-level marketing
- Custom commission structures
- Auto-tier commission
- PayPal mass payment
- PayPal
- Klaviyo
- Shopify Flow
Both cover
- Shopify
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Affiliatly
- affiliate marketing management
- Workflow automation
- Reporting
UpPromote
- affiliate marketing management
- Workflow automation
- Reporting
Both are used for affiliate marketing management, workflow automation, reporting, on those jobs the choice comes down to price and fit rather than capability.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affiliatly
- Limited to 10 platform integrations, which may exclude niche or emerging e-commerce platforms
- Affiliate tier capped at 50 on the Starter plan, requiring upgrade for programs with more affiliates
- Advanced customization options are limited compared to enterprise-level affiliate platforms
UpPromote
- Shopify-exclusive platform with no support for WooCommerce, BigCommerce, or other e-commerce platforms
- Free plan limited to 200 affiliate orders per month
- Dual pricing model combines fixed monthly fees with percentage-based performance fees on approved sales
- Free plan lacks in-app messaging system for direct communication with affiliates
Pricing, plan by plan
Affiliatly
Free- FreeFree
- First 50 tracked orders
- Starter$16/month
- Unlimited orders
- 50 affiliates max
- Advanced$24/month
- 200 affiliates
- Branded portal
- Professional$39/month
- 500 affiliates
- Custom SKU commissions
UpPromote
Free- FreeFree
- Basic affiliate management
- Limited to 200 affiliate orders/month
- No in-app messaging
- Growth$24.99/month
- Unlimited programs
- Auto-generated coupons
- Email automation
Which should you pick?
Choose Affiliatly if
- You need automatic tracking.
- You want to start without paying.
- You also want custom commission rates.
Choose UpPromote if
- You need affiliate recruitment.
- You want to start without paying.
- You work on Web, Shopify.
- You also want multi-level marketing.
Questions people ask
- Is Affiliatly or UpPromote better?
- Neither clearly leads. Affiliatly starts at Free and UpPromote at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affiliatly or UpPromote?
- Affiliatly starts at Free and UpPromote at Free.
- Does Affiliatly or UpPromote run on more platforms?
- Affiliatly runs on Web. UpPromote runs on Web, Shopify.
- Can I use Affiliatly for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Affiliatly best used for?
- Affiliatly is most often used for affiliate marketing management, workflow automation, reporting.
- What can Affiliatly do that UpPromote cannot?
- Affiliatly covers Automatic tracking, Custom commission rates, Affiliate dashboard, Coupon tracking. UpPromote covers Affiliate recruitment, Multi-level marketing, Custom commission structures, Auto-tier commission. Both handle Shopify, Web support.
Answered from the vendors’ own pages
Affiliatly: Does Affiliatly offer a free plan?
Yes, Affiliatly is free for your first 50 tracked orders. Once you exceed 50 orders, you must upgrade to a paid plan starting at $16 per month for the Starter tier.
SourceUpPromote: What does UpPromote cost?
UpPromote offers a free plan, Growth plan at $24.99/month, Professional plan at $74.99/month, and Enterprise plan at $166.66/month. Paid plans also charge a performance fee on approved referral sales (approximately 2% on Growth, 1.5% on Professional, 1% on Enterprise).
SourceAffiliatly: Which e-commerce platforms does Affiliatly integrate with?
Affiliatly integrates with 10 major e-commerce platforms: Shopify, WooCommerce, BigCommerce, Squarespace, Storeden, Magento, Jumpseller, Ecwid, Lightspeed, and Wix.
SourceUpPromote: Is UpPromote only for Shopify?
Yes. UpPromote is exclusively built for Shopify and does not support WooCommerce, BigCommerce, or other e-commerce platforms, making it limited to Shopify merchants.
SourceAffiliatly: Can I track offline affiliate sales?
Yes. Affiliatly supports offline tracking through coupon codes and QR codes. Affiliates can share unique QR codes online or print them for physical promotions, and purchases made by customers scanning those codes are automatically tracked and credited.
SourceUpPromote: What does the free plan include?
The free plan includes basic affiliate program management, limited to 200 affiliate orders per month, and lacks advanced features like in-app affiliate messaging, approval/denial of individual referral orders, and multi-level commissions.
SourceAffiliatly: How does Affiliatly's API pricing work?
Affiliatly's API integration is completely free. The API enables tracking via link clicks, product codes/SKUs, or customer emails, and supports automatic order status updates and product information syncing.
SourceUpPromote: What integrations does UpPromote have?
UpPromote integrates with email marketing platforms, page builders, subscription apps, payment processors (PayPal, Store Credit), and offers API/Webhook access for custom integrations.
Source