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Affiliate Marketing · head to head

GoAffPro vs ReferralCandy

GoAffPro logo

GoAffPro

Affiliate Marketing

Feature-rich affiliate marketing for Shopify

From
Free
Rated
-
Full reviewWebsite
ReferralCandy logo

ReferralCandy

Affiliate Marketing

Customer referral program for e-commerce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: GoAffPro no native fraud detection beyond basic self-referral prevention; ReferralCandy limited transparency on pricing tiers without account registration
  • They diverge on capability: GoAffPro covers Multi-level marketing, ReferralCandy covers Automated referral tracking.

Where they differ

Only the attributes on which GoAffPro and ReferralCandy actually diverge.

Attributes where GoAffPro and ReferralCandy differ
AttributeGoAffProReferralCandy
PlatformsWeb, iOS, AndroidWeb, Shopify
Founded20192009

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in GoAffPro

  • Multi-level marketing
  • Custom commission rules
  • Affiliate marketplace
  • Gift card rewards
  • Custom signup forms
  • PayPal
  • Klaviyo

Only in ReferralCandy

  • Automated referral tracking
  • Customizable rewards
  • Email campaigns
  • Fraud detection
  • A/B testing
  • WooCommerce
  • BigCommerce
  • Magento

Both cover

  • Shopify
  • ReCharge
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

GoAffPro

  • affiliate marketing management
  • Workflow automation
  • Reporting

ReferralCandy

  • affiliate marketing management
  • Workflow automation
  • Reporting

Both are used for affiliate marketing management, workflow automation, reporting, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GoAffPro

  • No native fraud detection beyond basic self-referral prevention
  • Limited affiliate verification tools
  • Integration marketplace limited compared to enterprise affiliate platforms

ReferralCandy

  • Limited transparency on pricing tiers without account registration
  • Primary focus on Shopify integration limits effectiveness for non-Shopify platforms
  • Email CC/BCC limitations for looping in stakeholders

Pricing, plan by plan

GoAffPro

Free
  • HobbyFree
    • Unlimited affiliates
    • Unlimited sales and revenue
    • Basic affiliate portal
  • Premium$49/month
    • Custom branded domains
    • Advanced analytics
    • MLM functionality
  • Business$99/month
    • Everything in Premium
    • Custom compensation plans
    • Fraud management

ReferralCandy

Free

No published plan breakdown. See the ReferralCandy review.

Which should you pick?

Choose GoAffPro if

  • You need multi-level marketing.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want custom commission rules.
GoAffPro review

Choose ReferralCandy if

  • You need automated referral tracking.
  • You want to start without paying.
  • You work on Web, Shopify.
  • You also want customizable rewards.
ReferralCandy review

Questions people ask

Is GoAffPro or ReferralCandy better?
Neither clearly leads. GoAffPro starts at Free and ReferralCandy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GoAffPro or ReferralCandy?
GoAffPro starts at Free and ReferralCandy at Free.
Does GoAffPro or ReferralCandy run on more platforms?
GoAffPro runs on Web, iOS, Android. ReferralCandy runs on Web, Shopify.
Can I use GoAffPro for free?
Both have a free tier, so you can try either at no cost before committing.
What is GoAffPro best used for?
GoAffPro is most often used for affiliate marketing management, workflow automation, reporting.
What can GoAffPro do that ReferralCandy cannot?
GoAffPro covers Multi-level marketing, Custom commission rules, Affiliate marketplace, Gift card rewards. ReferralCandy covers Automated referral tracking, Customizable rewards, Email campaigns, Fraud detection. Both handle Shopify, ReCharge, Web support.

Answered from the vendors’ own pages

GoAffPro: Does GoAffPro have a free plan?

Yes, GoAffPro's Hobby free plan includes unlimited affiliates, unlimited sales, unlimited revenue, and a basic branded portal where affiliates can view referral links and stats.

Source
ReferralCandy: Does ReferralCandy work with Shopify?

Yes, ReferralCandy integrates natively with Shopify with one-click installation, making it easy to set up referral programs on Shopify stores.

Source
GoAffPro: What features are in the GoAffPro Premium plan?

Premium plan at $49/month adds custom branded domains, advanced analytics, MLM functionality, tier-based commissions, affiliate rewards, email marketing, and the Business plan at $99+/month adds custom compensation plans and fraud management.

Source
ReferralCandy: What types of rewards can I offer?

ReferralCandy supports multiple reward types including store credit, discount coupons, PayPal cash transfers, gift cards, and free products.

Source
GoAffPro: Does GoAffPro have mobile apps for affiliates?

Yes, GoAffPro offers Android and iPhone apps with push notifications to keep affiliates engaged with the program.

Source
ReferralCandy: Does ReferralCandy include fraud detection?

Yes, ReferralCandy includes built-in fraud detection to catch self-referrals and leaked coupon codes before payouts are processed.

Source
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Related pages

More on GoAffPro

More on ReferralCandy

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