Softwr

Affiliate Marketing · head to head

Affiliatly vs Loop & Tie

Affiliatly logo

Affiliatly

Affiliate Marketing

Simple affiliate software for e-commerce stores

From
Free
Free plan
Yes
Full reviewWebsite
Loop & Tie logo

Loop & Tie

Employee Engagement

Choice-based gifting on a flat annual subscription with a marketplace weighted toward small and independent makers

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: Affiliatly limited to 10 platform integrations, which may exclude niche or emerging e-commerce platforms; Loop & Tie the tier structure gates users tightly, so needing a fourth user pushes an organisation from five hundred to five thousand dollars a year, a tenfold platform cost increase for one seat.
  • They diverge on capability: Affiliatly covers Automatic tracking, Loop & Tie covers Choice-based collections.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Affiliatly and Loop & Tie actually diverge.

Attributes where Affiliatly and Loop & Tie differ
AttributeAffiliatlyLoop & Tie
Pricing modelUnknownPer year subscription plus gift spend
CategoryAffiliate MarketingEmployee Engagement
Founded2014Unknown

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Affiliatly

  • Automatic tracking
  • Custom commission rates
  • Affiliate dashboard
  • Coupon tracking
  • Manual payouts
  • Shopify
  • WooCommerce
  • BigCommerce

Only in Loop & Tie

  • Choice-based collections
  • Curated marketplace
  • Flat rate or free shipping
  • Redemption analytics
  • Post-redemption scheduling
  • Branded merchandise and swag
  • Salesforce and HRIS integrations
  • Global warehousing

What people use each for

The jobs each tool is most often brought in to do.

Affiliatly

  • affiliate marketing managementnot Loop & Tie
  • Workflow automationnot Loop & Tie
  • Reportingnot Loop & Tie

Loop & Tie

  • A marketing team that wants gifting spend to go to small and independent makers rather than mass-produced branded drinkwarenot Affiliatly
  • A customer success team sending moderate volumes of thank you gifts and needing a meeting booked immediately after redemptionnot Affiliatly
  • A property management company sending resident perks where a curated local-feeling catalogue matters more than catalogue sizenot Affiliatly
  • A small business that wants to run gifting properly on a published five hundred dollar a year subscription rather than negotiating an enterprise contractnot Affiliatly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Affiliatly

  • Limited to 10 platform integrations, which may exclude niche or emerging e-commerce platforms
  • Affiliate tier capped at 50 on the Starter plan, requiring upgrade for programs with more affiliates
  • Advanced customization options are limited compared to enterprise-level affiliate platforms

Loop & Tie

  • The tier structure gates users tightly, so needing a fourth user pushes an organisation from five hundred to five thousand dollars a year, a tenfold platform cost increase for one seat.
  • The curated marketplace is deliberately smaller than mass catalogues, so recipients who want a specific well known product will not find it and some will treat the choice as limited.
  • Global warehousing and international fulfilment only appear on the Premium tier, so any organisation gifting outside its home market is effectively on the five thousand dollar plan whatever its volume.
  • Native Salesforce and HRIS integration is a Premium feature or an Essentials add-on, so the automation that makes gifting scalable is not in the price most buyers first see.
  • Free shipping starts at Essentials, meaning free plan users pay five dollars per gift in shipping, which on any real volume is more than the Essentials subscription would have cost.

Pricing, plan by plan

Affiliatly

Free
  • FreeFree
    • First 50 tracked orders
  • Starter$16/month
    • Unlimited orders
    • 50 affiliates max
  • Advanced$24/month
    • 200 affiliates
    • Branded portal
  • Professional$39/month
    • 500 affiliates
    • Custom SKU commissions

Loop & Tie

Free
  • FreeFree
    • One user
    • Full marketplace access
    • Send gifts by email
  • Essentials$500/year
    • Three users and three teams
    • Custom gift collections
    • Free shipping
  • Premium$5000/year
    • Unlimited users and five teams
    • Gift cards, print on demand and branded merchandise
    • Global warehousing and fulfilment
  • Build Your Own$undefined/year
    • Custom team structures and permissions
    • Exclusive inventory or private-label collections
    • Custom logistics and compliance-driven fulfilment

Which should you pick?

Choose Affiliatly if

  • You need automatic tracking.
  • You want to start without paying.
  • You also want custom commission rates.
Affiliatly review

Choose Loop & Tie if

  • You need choice-based collections.
  • You want to start without paying.
  • You also want curated marketplace.
Loop & Tie review

Questions people ask

Is Affiliatly or Loop & Tie better?
Neither clearly leads. Affiliatly starts at Free and Loop & Tie at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Affiliatly or Loop & Tie?
Affiliatly starts at Free and Loop & Tie at Free.
Does Affiliatly or Loop & Tie run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Affiliatly for free?
Both have a free tier, so you can try either at no cost before committing.
What is Affiliatly best used for?
Affiliatly is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what Loop & Tie is typically brought in for.
What can Affiliatly do that Loop & Tie cannot?
Affiliatly covers Automatic tracking, Custom commission rates, Affiliate dashboard, Coupon tracking. Loop & Tie covers Choice-based collections, Curated marketplace, Flat rate or free shipping, Redemption analytics.

Answered from the vendors’ own pages

Affiliatly: Does Affiliatly offer a free plan?

Yes, Affiliatly is free for your first 50 tracked orders. Once you exceed 50 orders, you must upgrade to a paid plan starting at $16 per month for the Starter tier.

Source
Loop & Tie: How much does the platform cost?

Free for one user, five hundred dollars a year for Essentials with three users, five thousand dollars a year for Premium with unlimited users, plus a quoted enterprise tier. Gift spend is separate.

Affiliatly: Which e-commerce platforms does Affiliatly integrate with?

Affiliatly integrates with 10 major e-commerce platforms: Shopify, WooCommerce, BigCommerce, Squarespace, Storeden, Magento, Jumpseller, Ecwid, Lightspeed, and Wix.

Source
Loop & Tie: What is different about the catalogue?

It is curated toward small, independent, sustainable and diverse-owned brands rather than mass market products, which is the usual reason buyers choose it over larger competitors.

Affiliatly: Can I track offline affiliate sales?

Yes. Affiliatly supports offline tracking through coupon codes and QR codes. Affiliates can share unique QR codes online or print them for physical promotions, and purchases made by customers scanning those codes are automatically tracked and credited.

Source
Loop & Tie: Do recipients choose their gift?

Yes, the sender sets a collection and price band and the recipient picks one item.

Affiliatly: How does Affiliatly's API pricing work?

Affiliatly's API integration is completely free. The API enables tracking via link clicks, product codes/SKUs, or customer emails, and supports automatic order status updates and product information syncing.

Source
Loop & Tie: Can I gift internationally on the cheaper plans?

Not properly. Global warehousing and fulfilment are Premium features.

Share

Related pages

More on Affiliatly

More on Loop & Tie

Keep looking

Other head to heads