Software · head to head
Adobe Firefly vs Fathom

Adobe Firefly
Software
Adobe's generative AI suite for images, video, audio and vector content
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Adobe Firefly video generation is limited to short five-second clips on lower tiers.; Fathom team plan requires minimum 2 users; cannot purchase single seat at team pricing
- They diverge on capability: Adobe Firefly covers Text to Image, Fathom covers Auto-recording.
Where they differ
Only the attributes on which Adobe Firefly and Fathom actually diverge.
| Attribute | Adobe Firefly | Fathom |
|---|---|---|
| Pricing model | freemium | Unknown |
| Platforms | web, windows, mac, ios, android | Web, Zoom, Google Meet, Microsoft Teams |
| Founded | 1982 | 2020 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Adobe Firefly
- Text to Image
- Generate Video
- Generative Fill
- Text Effects and Vector Generation
- Creative Cloud Integration
- Content Credentials
- Generative Fill for Video
- Credit-based usage tracking
Only in Fathom
- Auto-recording
- AI summaries
- Transcription
- Highlight clips
- Zoom
- Google Meet
- HubSpot
- Salesforce
What people use each for
The jobs each tool is most often brought in to do.
Adobe Firefly
- Generating stock-style images for marketingnot Fathom
- Extending or filling photos in Photoshopnot Fathom
- Producing short AI video clipsnot Fathom
- Creating vector art and text effectsnot Fathom
- Embedding AI generation into existing Creative Cloud workflowsnot Fathom
Fathom
- AI-powered meeting transcription and automatic note-taking for sales teams and professionalsnot Adobe Firefly
- Meeting analysis with AI scorecards and action item generation that syncs to CRMsnot Adobe Firefly
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Adobe Firefly
- Video generation is limited to short five-second clips on lower tiers.
- Full feature access requires a separate Creative Cloud app subscription for editing.
- Credit system can be consumed quickly by video and higher-resolution generations.
- Image quality and prompt adherence trail some standalone competitors like Midjourney.
Fathom
- Team plan requires minimum 2 users; cannot purchase single seat at team pricing
- CRM field sync and deal view summaries available only on Business plan ($34/user/month) and above
Pricing, plan by plan
Adobe Firefly
Free- FreeFree
- Daily generative credits
- Access to core image, video and audio generation
- Standard-quality outputs
- Standard$9.99/month
- 2,000 credits per month
- Priority generation
- Pro$19.99/month
- 4,000 credits per month
- Up to 40 five-second videos
- Adobe Express Premium and Photoshop web/mobile included
- Premium$199.99/month
- 50,000 credits per month
- Unlimited access to the Firefly video model in Generate Video
Fathom
FreeNo published plan breakdown. See the Fathom review.
Which should you pick?
Choose Adobe Firefly if
- You need text to image.
- You want to start without paying.
- You work on web, windows, mac, ios, android.
- You also want generate video.
Choose Fathom if
- You need auto-recording.
- You want to start without paying.
- You work on Web, Zoom, Google Meet, Microsoft Teams.
- You also want ai summaries.
Questions people ask
- Is Adobe Firefly or Fathom better?
- Neither clearly leads. Adobe Firefly starts at Free and Fathom at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Adobe Firefly or Fathom?
- Adobe Firefly starts at Free and Fathom at Free.
- Does Adobe Firefly or Fathom run on more platforms?
- Adobe Firefly runs on web, windows, mac, ios, android. Fathom runs on Web, Zoom, Google Meet, Microsoft Teams.
- Can I use Adobe Firefly for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Adobe Firefly best used for?
- Adobe Firefly is most often used for generating stock-style images for marketing, extending or filling photos in photoshop, producing short ai video clips, creating vector art and text effects. Of those, generating stock-style images for marketing and extending or filling photos in photoshop are not what Fathom is typically brought in for.
- What can Adobe Firefly do that Fathom cannot?
- Adobe Firefly covers Text to Image, Generate Video, Generative Fill, Text Effects and Vector Generation. Fathom covers Auto-recording, AI summaries, Transcription, Highlight clips.
Related pages
More on Adobe Firefly
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