SEO · alternatives
Alternatives to Lumar
21 seo tools sit alongside Lumar in this directory. Below is what separates each from Lumar on the figures we hold, price, model, tier count and rating, and a direct comparison for every one.
- Alternatives listed
- 21
- With a free tier
- 5
- Cheaper to start
- -
- Lumar starts at
- On request
Why people look past Lumar
Only what the record supports. Each point below is a figure on the Lumar entry measured against the tools listed beside it.
There is no free tier
The record for Lumar carries no free tier, so evaluating it means paying first. 5 of the 21 alternatives below can be used without paying.
There is only one tier
Lumar publishes a single plan, Lumar at On request. There is no smaller tier to drop to if the fit is wrong or the budget moves.
What each alternative does differently
Ordered by the aggregated rating on each catalogue entry. Differences are drawn from price, pricing model, tier count and rating, the fields the category listing carries. For a feature-level difference, follow the head-to-head link on each card: those pages read both full records.
Desktop crawler for technical SEO audits and site analysis
- Can be used without paying; Lumar cannot.
- Publishes an entry price of £199/year, where Lumar does not.
- Sold on a subscription model rather than quote.
- 2 tiers to Lumar's 1.
The enterprise platform for AI & search visibility
- Sold on a usage-based model rather than quote.
Technical SEO audit tool that crawls sites and generates visual, prioritized hints
- Publishes an entry price of $95/month, where Lumar does not.
- Sold on a subscription model rather than quote.
- 3 tiers to Lumar's 1.
WordPress SEO plugin with a free tier that undercuts Yoast on schema and feature count
- Can be used without paying; Lumar cannot.
- Sold on a Freemium, paid tiers billed annually only model rather than quote.
- 4 tiers to Lumar's 1.
Google's free tool for monitoring how a site appears in Search
- Can be used without paying; Lumar cannot.
- Sold on a Open source, no licence fee model rather than quote.
The longest-established WordPress SEO plugin, free core with a flat-rate Premium tier
- Can be used without paying; Lumar cannot.
- Sold on a Freemium, per site per year model rather than quote.
- 2 tiers to Lumar's 1.
Every Lumar alternative at a glance
A dash means the catalogue entry carries no figure, not that the answer is nothing.
| Tool | Entry price | Model | Tiers | Head to head |
|---|---|---|---|---|
| Lumar (this page) | On request | Quote | 1 | |
| Screaming Frog SEO SpiderA fraction of the cost for ad hoc crawling when scheduled monitoring is not required | Free, then £199/year | Subscription | 2 | vs Lumar |
| ConductorBroader platform including content and keyword data rather than crawling alone | On request | Usage-based | - | vs Lumar |
| SitebulbStronger issue explanation and visualisation for smaller teams and agencies | $95/month | Subscription | 3 | vs Lumar |
| Rank Math | Free | Freemium, paid tiers billed annually only | 4 | vs Lumar |
| Google Search Console | Free | Open source, no licence fee | 1 | vs Lumar |
| Yoast SEO | Free | Freemium, per site per year | 2 | vs Lumar |
| MarketMuse | Free | Freemium | 4 | vs Lumar |
| Mangools | On request | Per month by usage volume | 3 | vs Lumar |
| OnCrawl | On request | Quote | 1 | vs Lumar |
| Linkody | On request | Per month by tracked domains and backlinks | 5 | vs Lumar |
| AccuRanker | On request | Per month by tracked keyword count | 3 | vs Lumar |
| Keyword Insights | On request | Per month by credit volume, with pay-as-you-go available | 3 | vs Lumar |
| Advanced Web Ranking | On request | Per month by tracked keyword count | 3 | vs Lumar |
| Nightwatch | On request | Per month by tracked keywords, sites and AI usage volume | 3 | vs Lumar |
| Wincher | On request | Quote | 1 | vs Lumar |
| SISTRIX | On request | Quote | 1 | vs Lumar |
| Botify | On request | Quote | 1 | vs Lumar |
| seoClarity | On request | Quote | 1 | vs Lumar |
| SpyFu | $29/month | Subscription | 3 | vs Lumar |
| Majestic | $41.67/month | Subscription | 3 | vs Lumar |
| Frase | $49/month | Subscription | 4 | vs Lumar |
Ratings are aggregated from third-party sources and imported with each catalogue entry; Softwr hosts no reviews of these products. How each figure is used is set out on the Lumar badges page.
Cheaper ways to solve the same problem
Free to start (5)
These publish a tier that costs nothing, so they can be evaluated before any money changes hands.
- Screaming Frog SEO Spider , Free, then £199/year
- Rank Math , Free
- Google Search Console , Free
- Yoast SEO , Free
- MarketMuse , Free
What you would be giving up
Lumar is most often brought in for a site deploying weekly that keeps shipping accidental noindex tags and blocked resources into production, comparing crawls before and after a migration to prove what changed rather than what looks wrong now, reporting accessibility and technical seo issues from one crawl to satisfy two different internal owners, prioritising a backlog of thousands of technical issues by estimated traffic impact rather than severity label. Anything replacing it has to cover the ones you actually depend on, and a cheaper tool that misses one of them is not cheaper.
Two things this page cannot settle. It compares on price, model, tier count and rating, because those are the fields the category listing carries, feature-level differences need both full records, which is what the head-to-head pages load. And the ratings are third-party aggregates imported with each entry rather than reviews written here, so a 0.2 difference between two tools is noise rather than a finding.
If Lumar is broadly right and the question is cost, the Lumar pricing breakdown covers every tier and what each one adds. If you want the whole field rather than a shortlist, the SEO category lists everything the directory holds, and best seo tools ranks them.
Lumar runs on web, rest api. Platform coverage is not carried on the category listing for the alternatives, so it is one more thing to check on each head-to-head page rather than here.
Questions about Lumar alternatives
- What are the main alternatives to Lumar?
- 21 other seo tools are listed in this directory, led by Screaming Frog SEO Spider, Conductor, Sitebulb, Rank Math. They are ordered by the aggregated rating on each catalogue entry, not by any Softwr ranking.
- What is the best free alternative to Lumar?
- 5 of the alternatives listed here can be used without paying: Screaming Frog SEO Spider, Rank Math, Google Search Console, Yoast SEO, MarketMuse.
- Why do people look for an alternative to Lumar?
- On the figures on record, 2 things stand out: there is no free tier; there is only one tier. Each is set out with the numbers behind it above.
- What would I give up by switching from Lumar?
- Lumar is most often brought in for a site deploying weekly that keeps shipping accidental noindex tags and blocked resources into production, comparing crawls before and after a migration to prove what changed rather than what looks wrong now, reporting accessibility and technical seo issues from one crawl to satisfy two different internal owners, prioritising a backlog of thousands of technical issues by estimated traffic impact rather than severity label. Anything you replace it with has to cover the ones you actually rely on, the side-by-side comparisons linked from each alternative below put the two feature records against each other.
- Is there an open-source alternative to Lumar?
- None of the seo tools listed here are recorded as open source. That is what the licence field on each entry says, and the field is not always filled in, so it is worth checking directly for any tool you are serious about.
- How were these Lumar alternatives chosen?
- They are the tools filed in the same category, SEO, ordered by the aggregated rating on each entry. There is no editorial shortlist, and nothing on this page is paid: no sponsored placement runs on alternatives pages and the order cannot be bought. Softwr has not used these products.
- Where can I compare Lumar against one of these directly?
- Every alternative below has a side-by-side page against Lumar covering price, platforms, features and what each one is used for. Those pages read the full record for both products rather than the summary shown here.
- Does this list cover every seo tool?
- No. It covers what this directory holds in the SEO category, 21 tools beside Lumar. The category page lists the rest of the catalogue as it grows.