Logistics · head to head
McLeod Software vs Turvo

McLeod Software
Logistics
The long standing transportation management system for North American asset carriers and brokerages
- From
- On request
- Rated
- -

Turvo
Logistics
Collaborative TMS for freight brokers and 3PLs, owned by cold chain operator Lineage
- From
- On request
- Rated
- -
The short version
- Each has a real cost: McLeod Software it is a Microsoft SQL Server application that most customers still run on their own servers, so the total cost includes hardware, database administration and a disaster recovery plan that the vendor does not provide.; Turvo turvo is owned by Lineage, a large cold storage and logistics operator, so competing 3PLs are placing operational and rate data with a platform under a competitor group; the separation is contractual, not structural.
- They diverge on capability: McLeod Software covers LoadMaster, Turvo covers Shared shipment feed.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which McLeod Software and Turvo actually diverge.
| Attribute | McLeod Software | Turvo |
|---|---|---|
| Platforms | Windows, Web, iOS, Android | Web, iOS, Android, API |
Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Logistics).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in McLeod Software
- LoadMaster
- PowerBroker
- Driver pay and settlements
- EDI and integration
- Document Power imaging
- Business intelligence
Only in Turvo
- Shared shipment feed
- Order and load management
- Carrier sourcing
- Driver mobile app
- Accounting and settlement
- Open API
- Analytics
What people use each for
The jobs each tool is most often brought in to do.
McLeod Software
- A truckload carrier above one hundred trucks whose driver pay rules break every simpler system it has triednot Turvo
- A brokerage that needs carrier payables, factoring interfaces and settlement controls rather than a load board with invoicingnot Turvo
- A carrier required by large shippers to exchange EDI tenders, status messages and invoices in specific formatsnot Turvo
- A company running both assets and a brokerage that wants each side on the vendor system built for itnot Turvo
Turvo
- A mid-sized freight brokerage trying to raise loads per operator without adding dispatch headcountnot McLeod Software
- A 3PL that wants its shipper customers to see live load status without building and maintaining a customer portalnot McLeod Software
- A shipper with an in-house brokerage arm needing one system for both managed transport and purchased capacitynot McLeod Software
- A carrier-facing operation replacing email and phone check calls with structured status events tied to the load recordnot McLeod Software
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
McLeod Software
- It is a Microsoft SQL Server application that most customers still run on their own servers, so the total cost includes hardware, database administration and a disaster recovery plan that the vendor does not provide.
- Version upgrades are projects rather than background events, and carriers routinely run releases that are a year or more old because upgrading requires testing every customisation and integration.
- Licensing is per seat with modules priced separately, so a carrier with part time weekend dispatchers or occasional finance users pays full seats for people who log in a few hours a week.
- The interface is dense and built for trained operators, and onboarding a new dispatcher takes weeks rather than days, which is expensive in a role with high turnover.
- Pricing is never published and implementations commonly run six months or more with vendor or partner services, so the first year cost is a multiple of the annual licence and difficult to estimate before a sales process.
Turvo
- Turvo is owned by Lineage, a large cold storage and logistics operator, so competing 3PLs are placing operational and rate data with a platform under a competitor group; the separation is contractual, not structural.
- No pricing is published and third-party figures vary by an order of magnitude, from a few hundred to several thousand dollars a month, which makes early budgeting guesswork.
- The collaboration model only pays off if counterparties actually log in; brokers whose shippers and carriers stay on email get the cost of the platform without the headcount benefit.
- Accounting and settlement are functional but thinner than dedicated brokerage back-office systems, so many customers still run a separate finance package and reconcile between them.
- Coverage is North American truckload and less-than-truckload first; international, ocean and customs workflows are weak, so it does not suit a forwarder-led business.
Pricing, plan by plan
McLeod Software
On request- LoadMaster$undefined/year
- Asset carrier transportation management
- Driver pay and settlements
- Dispatch and equipment management
- PowerBroker$undefined/year
- Brokerage operations
- Carrier procurement and payables
- Customer billing
Turvo
On request- Turvo TMS$undefined/year
- Quoted by user count and load volume
- Implementation, data migration and training scoped separately
- Annual contracts with tiered support
Which should you pick?
Choose McLeod Software if
- You need loadmaster.
- You work on Windows, Web, iOS, Android.
- You also want powerbroker.
Choose Turvo if
- You need shared shipment feed.
- You work on Web, iOS, Android, API.
- You also want order and load management.
Questions people ask
- Is McLeod Software or Turvo better?
- Neither clearly leads. McLeod Software starts at On request and Turvo at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, McLeod Software or Turvo?
- McLeod Software starts at On request and Turvo at On request.
- Does McLeod Software or Turvo run on more platforms?
- McLeod Software runs on Windows, Web, iOS, Android. Turvo runs on Web, iOS, Android, API.
- What is McLeod Software best used for?
- McLeod Software is most often used for a truckload carrier above one hundred trucks whose driver pay rules break every simpler system it has tried, a brokerage that needs carrier payables, factoring interfaces and settlement controls rather than a load board with invoicing, a carrier required by large shippers to exchange edi tenders, status messages and invoices in specific formats, a company running both assets and a brokerage that wants each side on the vendor system built for it. Of those, a truckload carrier above one hundred trucks whose driver pay rules break every simpler system it has tried and a brokerage that needs carrier payables, factoring interfaces and settlement controls rather than a load board with invoicing are not what Turvo is typically brought in for.
- What can McLeod Software do that Turvo cannot?
- McLeod Software covers LoadMaster, PowerBroker, Driver pay and settlements, EDI and integration. Turvo covers Shared shipment feed, Order and load management, Carrier sourcing, Driver mobile app.
Answered from the vendors’ own pages
McLeod Software: Is McLeod available as a hosted service?
Yes, McLeod offers hosting, but a large part of the installed base still runs on premises and budgets accordingly.
Turvo: Who owns Turvo?
Lineage Logistics, together with Bay Grove, acquired Turvo in June 2022. It operates as a wholly owned subsidiary and still sells under the Turvo brand.
McLeod Software: Can a fifty truck carrier use it?
It will run, but the licence and implementation economics rarely make sense below roughly one hundred trucks.
Turvo: Is Turvo a TMS or a visibility tool?
It is a TMS with collaboration and visibility built in, rather than a visibility layer bolted onto a separate TMS.
McLeod Software: Who owns McLeod Software?
It has remained privately held and independent since it was founded in 1985, which is unusual in this market.
Turvo: Does it publish pricing?
No. Quotes are built from user counts and load volume, and implementation is separate.
McLeod Software: How long is a typical implementation?
Plan for six months or more once data migration, EDI setup and settlement rule configuration are included.
Turvo: Is it suitable for a shipper with no brokerage?
It can be, but the design assumes buying capacity from many carriers. A shipper with a small dedicated fleet gets less from it.
Related pages
More on McLeod Software
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