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Influencer Marketing · head to head

Shopify Collabs vs Refersion

Shopify Collabs logo

Shopify Collabs

Influencer Marketing

Connect with creators to grow your Shopify store

From
Free
Rated
-
Full reviewWebsite
R

Refersion

Influencer Marketing

Affiliate and influencer marketing for e-commerce

From
$99/month
Rated
-
Full reviewWebsite

The short version

  • Only Shopify Collabs has a free tier, so it costs nothing to try first.
  • Each has a real cost: Shopify Collabs a 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill; Refersion no influencer discovery tools; requires using separate platforms to identify creators
  • They diverge on capability: Shopify Collabs covers Creator marketplace, Refersion covers Affiliate recruitment.

Where they differ

Only the attributes on which Shopify Collabs and Refersion actually diverge.

Attributes where Shopify Collabs and Refersion differ
AttributeShopify CollabsRefersion
Starting priceFree$99/month
Pricing modelfreemiumsubscription
Free tierYesNo
Founded20212014

Identical on both: platforms (Web), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Shopify Collabs

  • Creator marketplace
  • Affiliate management
  • Gift tracking
  • Commission payments
  • Application management
  • Direct messaging
  • Shopify integration
  • Instagram

Only in Refersion

  • Affiliate recruitment
  • Coupon tracking
  • Commission automation
  • Influencer management
  • BigCommerce
  • WooCommerce
  • Magento
  • Stripe

Both cover

  • Performance analytics
  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Shopify Collabs

  • Recruiting affiliates and creators for a Shopify storenot Refersion
  • Issuing creator discount codes and affiliate linksnot Refersion
  • Paying creator commissions automatically through the Shopify billnot Refersion

Refersion

  • affiliate marketing managementnot Shopify Collabs
  • Workflow automationnot Shopify Collabs
  • Reportingnot Shopify Collabs

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Shopify Collabs

  • A 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill
  • Requires a Shopify store, so it is unusable by brands not selling on Shopify
  • Commissions are handled in USD and merchants billed in another currency pay local conversion fees
  • Creators who do not submit a W9 have their annual payouts capped at $599.99 USD
  • Collabs is not accepting new creator signups, so brands can only work with creators already on the platform or invited directly

Refersion

  • No influencer discovery tools; requires using separate platforms to identify creators
  • Limited audience analysis and insights compared to competitors
  • Minimal customization options for reports and analytics
  • Higher starting price (39-99 USD/month) may be prohibitive for small businesses

Pricing, plan by plan

Shopify Collabs

Free
  • FreeFree
    • Creator discovery
    • Gift tracking
    • Basic affiliate links
  • Pro$99/month
    • Advanced search
    • Commission management
    • Bulk messaging

Refersion

$99/month
  • Professional$99/month
    • 130 monthly order conversions
    • Unlimited affiliates
    • Shopify integration

Which should you pick?

Choose Shopify Collabs if

  • You need creator marketplace.
  • You want to start without paying.
  • You also want affiliate management.
Shopify Collabs review

Choose Refersion if

  • You need affiliate recruitment.
  • You also want coupon tracking.
Refersion review

Questions people ask

Is Shopify Collabs or Refersion better?
Neither clearly leads. Shopify Collabs starts at Free and Refersion at $99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Shopify Collabs or Refersion?
Shopify Collabs has a free tier; the other does not. Paid plans start at Free for Shopify Collabs and $99/month for Refersion.
Does Shopify Collabs or Refersion run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Shopify Collabs for free?
Yes. Shopify Collabs has a free tier, so you can try it without paying. Refersion starts at $99/month.
What is Shopify Collabs best used for?
Shopify Collabs is most often used for recruiting affiliates and creators for a shopify store, issuing creator discount codes and affiliate links, paying creator commissions automatically through the shopify bill. Of those, recruiting affiliates and creators for a shopify store and issuing creator discount codes and affiliate links are not what Refersion is typically brought in for.
What can Shopify Collabs do that Refersion cannot?
Shopify Collabs covers Creator marketplace, Affiliate management, Gift tracking, Commission payments. Refersion covers Affiliate recruitment, Coupon tracking, Commission automation, Influencer management. Both handle Performance analytics, Shopify, Web support.

Answered from the vendors’ own pages

Refersion: How much does Refersion cost?

Refersion offers tiered pricing starting at 39 USD per month for the base plan, with Growth tier at 129 USD/month and Scale tier at 599 USD/month. Professional plans start at 99 USD/month with a 14-day free trial, and Business plans cost 249 USD/month. Pricing scales with advanced features at 599 USD/month.

Source
Refersion: How fast can I set up Refersion?

Refersion integrates with Shopify, WooCommerce, and BigCommerce stores in as little as 10-15 minutes with no developer required. This is significantly faster than competitors like Impact.com which typically requires 2-4 weeks and developer resources for implementation.

Source
Refersion: What integrations does Refersion support?

Refersion integrates with Shopify, WooCommerce, BigCommerce, Magento, and Stripe. The platform also connects with Klaviyo for email marketing and Postscript for SMS campaigns, enabling seamless affiliate program management across ecommerce platforms.

Source
Refersion: Does Refersion include influencer discovery?

No. Refersion does not include tools for discovering influencers, which requires brands to use additional platforms or manually identify creators. The platform focuses on tracking and managing existing affiliate and influencer relationships rather than discovery.

Source
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Related pages

More on Shopify Collabs

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