Influencer Marketing · head to head
Shopify Collabs vs UpPromote

Shopify Collabs
Influencer Marketing
Connect with creators to grow your Shopify store
- From
- Free
- Rated
- -

UpPromote
Affiliate Marketing
Top-rated Shopify affiliate marketing app
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Shopify Collabs a 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill; UpPromote shopify-exclusive platform with no support for WooCommerce, BigCommerce, or other e-commerce platforms
- They diverge on capability: Shopify Collabs covers Creator marketplace, UpPromote covers Affiliate recruitment.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Shopify Collabs and UpPromote actually diverge.
| Attribute | Shopify Collabs | UpPromote |
|---|---|---|
| Pricing model | freemium | Unknown |
| Platforms | Web | Web, Shopify |
| Category | Influencer Marketing | Affiliate Marketing |
| Founded | 2021 | 2019 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Shopify Collabs
- Creator marketplace
- Affiliate management
- Gift tracking
- Commission payments
- Performance analytics
- Application management
- Direct messaging
- Shopify integration
Only in UpPromote
- Affiliate recruitment
- Multi-level marketing
- Custom commission structures
- Auto-tier commission
- PayPal mass payment
- PayPal
- Klaviyo
- Shopify Flow
Both cover
- Shopify
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Shopify Collabs
- Recruiting affiliates and creators for a Shopify storenot UpPromote
- Issuing creator discount codes and affiliate linksnot UpPromote
- Paying creator commissions automatically through the Shopify billnot UpPromote
UpPromote
- affiliate marketing managementnot Shopify Collabs
- Workflow automationnot Shopify Collabs
- Reportingnot Shopify Collabs
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Shopify Collabs
- A 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill
- Requires a Shopify store, so it is unusable by brands not selling on Shopify
- Commissions are handled in USD and merchants billed in another currency pay local conversion fees
- Creators who do not submit a W9 have their annual payouts capped at $599.99 USD
- Collabs is not accepting new creator signups, so brands can only work with creators already on the platform or invited directly
UpPromote
- Shopify-exclusive platform with no support for WooCommerce, BigCommerce, or other e-commerce platforms
- Free plan limited to 200 affiliate orders per month
- Dual pricing model combines fixed monthly fees with percentage-based performance fees on approved sales
- Free plan lacks in-app messaging system for direct communication with affiliates
Pricing, plan by plan
Shopify Collabs
Free- FreeFree
- Creator discovery
- Gift tracking
- Basic affiliate links
- Pro$99/month
- Advanced search
- Commission management
- Bulk messaging
UpPromote
Free- FreeFree
- Basic affiliate management
- Limited to 200 affiliate orders/month
- No in-app messaging
- Growth$24.99/month
- Unlimited programs
- Auto-generated coupons
- Email automation
Which should you pick?
Choose Shopify Collabs if
- You need creator marketplace.
- You want to start without paying.
- You also want affiliate management.
Choose UpPromote if
- You need affiliate recruitment.
- You want to start without paying.
- You work on Web, Shopify.
- You also want multi-level marketing.
Questions people ask
- Is Shopify Collabs or UpPromote better?
- Neither clearly leads. Shopify Collabs starts at Free and UpPromote at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Shopify Collabs or UpPromote?
- Shopify Collabs starts at Free and UpPromote at Free.
- Does Shopify Collabs or UpPromote run on more platforms?
- Shopify Collabs runs on Web. UpPromote runs on Web, Shopify.
- Can I use Shopify Collabs for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Shopify Collabs best used for?
- Shopify Collabs is most often used for recruiting affiliates and creators for a shopify store, issuing creator discount codes and affiliate links, paying creator commissions automatically through the shopify bill. Of those, recruiting affiliates and creators for a shopify store and issuing creator discount codes and affiliate links are not what UpPromote is typically brought in for.
- What can Shopify Collabs do that UpPromote cannot?
- Shopify Collabs covers Creator marketplace, Affiliate management, Gift tracking, Commission payments. UpPromote covers Affiliate recruitment, Multi-level marketing, Custom commission structures, Auto-tier commission. Both handle Shopify, Web support.
Answered from the vendors’ own pages
Shopify Collabs: Where can I find Shopify Collabs pricing?
Shopify Collabs pricing is not displayed on the public landing page. Pricing information may be available after logging into the platform at collabs.shopify.com or by contacting Shopify support.
SourceUpPromote: What does UpPromote cost?
UpPromote offers a free plan, Growth plan at $24.99/month, Professional plan at $74.99/month, and Enterprise plan at $166.66/month. Paid plans also charge a performance fee on approved referral sales (approximately 2% on Growth, 1.5% on Professional, 1% on Enterprise).
SourceUpPromote: Is UpPromote only for Shopify?
Yes. UpPromote is exclusively built for Shopify and does not support WooCommerce, BigCommerce, or other e-commerce platforms, making it limited to Shopify merchants.
SourceUpPromote: What does the free plan include?
The free plan includes basic affiliate program management, limited to 200 affiliate orders per month, and lacks advanced features like in-app affiliate messaging, approval/denial of individual referral orders, and multi-level commissions.
SourceUpPromote: What integrations does UpPromote have?
UpPromote integrates with email marketing platforms, page builders, subscription apps, payment processors (PayPal, Store Credit), and offers API/Webhook access for custom integrations.
SourceRelated pages
More on Shopify Collabs
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