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Logistics · head to head

ShipHero vs Uber Freight

ShipHero logo

ShipHero

Logistics

Warehouse management for e-commerce

From
On request
Rated
-
Full reviewWebsite
Uber Freight logo

Uber Freight

Logistics

Managed transportation and brokerage built on the Transplace business Uber bought for about 2.25 billion dollars

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: ShipHero pricing details not disclosed on public website; requires contacting sales; Uber Freight managed transportation puts the carrier relationships, the rate history and the operating knowledge inside the provider, so bringing the function back in house later means rebuilding all three from a standing start.
  • They diverge on capability: ShipHero covers Warehouse management, Uber Freight covers Managed transportation.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which ShipHero and Uber Freight actually diverge.

Attributes where ShipHero and Uber Freight differ
AttributeShipHeroUber Freight
Pricing modelUnknownquote
PlatformsWebWeb, iOS, Android, API
Founded2013Unknown

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Logistics).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ShipHero

  • Warehouse management
  • Pick/pack/ship
  • Inventory tracking
  • Automation rules
  • Shopify
  • Amazon
  • WooCommerce
  • BigCommerce

Only in Uber Freight

  • Managed transportation
  • Network TMS
  • Instant spot pricing
  • Powerloop trailer pool
  • Carrier app
  • Shipper analytics

What people use each for

The jobs each tool is most often brought in to do.

ShipHero

  • Multi-carrier shipping with live rate shopping (UPS, FedEx, USPS, DHL)not Uber Freight
  • Warehouse management with picking, packing, and returns automationnot Uber Freight
  • Labour management and workforce performance trackingnot Uber Freight
  • Integration with major e-commerce platforms (Shopify, Magento, BigCommerce, TikTok Shop)not Uber Freight

Uber Freight

  • A large shipper that wants to outsource the transportation department rather than licence a TMS and staff itnot ShipHero
  • A shipper needing spot truckload capacity priced instantly without running a bidnot ShipHero
  • A manufacturer trying to cut detention cost at plants by moving to drop and hook trailer poolsnot ShipHero
  • A shipper consolidating a fragmented regional carrier base under one operating team and one set of reportsnot ShipHero

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ShipHero

  • Pricing details not disclosed on public website; requires contacting sales
  • No published technical system requirements or browser compatibility specifications
  • Custom quote model requires enterprise sales engagement for pricing transparency

Uber Freight

  • Managed transportation puts the carrier relationships, the rate history and the operating knowledge inside the provider, so bringing the function back in house later means rebuilding all three from a standing start.
  • The business is an assembly of Uber brokerage and Transplace managed services, and shippers report that the technology a managed customer uses is not the same product a spot customer sees, which complicates any evaluation based on demonstrations.
  • Uber Freight has cut staff during freight downturns, and a managed customer feels that directly because service quality depends on the size and tenure of the assigned operating team.
  • Instant pricing is a Uber Freight capacity commitment rather than a market index, so a shipper using it as a benchmark is measuring one provider appetite rather than the spot market.
  • Depth outside North American truckload is uneven, and shippers with substantial ocean, air or European road freight generally keep separate providers and separate systems.

Pricing, plan by plan

ShipHero

On request

No published plan breakdown. See the ShipHero review.

Uber Freight

On request
  • Managed Transportation$undefined/year
    • Outsourced transportation operations
    • Network TMS access
    • Dedicated operating team and reporting
  • Brokerage$undefined/year
    • Spot and contract truckload capacity
    • Instant priced quotes
    • Tracking and document handling

Which should you pick?

Choose ShipHero if

  • You need warehouse management.
  • You also want pick/pack/ship.
ShipHero review

Choose Uber Freight if

  • You need managed transportation.
  • You work on Web, iOS, Android, API.
  • You also want network tms.
Uber Freight review

Questions people ask

Is ShipHero or Uber Freight better?
Neither clearly leads. ShipHero starts at On request and Uber Freight at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ShipHero or Uber Freight?
ShipHero starts at On request and Uber Freight at On request.
Does ShipHero or Uber Freight run on more platforms?
ShipHero runs on Web. Uber Freight runs on Web, iOS, Android, API.
What is ShipHero best used for?
ShipHero is most often used for multi-carrier shipping with live rate shopping (ups, fedex, usps, dhl), warehouse management with picking, packing, and returns automation, labour management and workforce performance tracking, integration with major e-commerce platforms (shopify, magento, bigcommerce, tiktok shop). Of those, multi-carrier shipping with live rate shopping (ups, fedex, usps, dhl) and warehouse management with picking, packing, and returns automation are not what Uber Freight is typically brought in for.
What can ShipHero do that Uber Freight cannot?
ShipHero covers Warehouse management, Pick/pack/ship, Inventory tracking, Automation rules. Uber Freight covers Managed transportation, Network TMS, Instant spot pricing, Powerloop trailer pool.

Answered from the vendors’ own pages

ShipHero: What is ShipHero's pricing model?

ShipHero does not publish pricing on its homepage. The company uses a direct sales model, directing customers to book a demo or contact their sales team at [email protected] to discuss pricing.

Source
Uber Freight: Is Uber Freight just the app?

No. Managed transportation, which came from the Transplace acquisition, is the larger part of the business for enterprise shippers.

ShipHero: Is ShipHero expensive?

ShipHero states that the solution to warehouse inefficiency is not as expensive as you might think, suggesting competitive pricing. However, specific costs require contacting sales.

Source
Uber Freight: What did Uber pay for Transplace?

The 2022 deal was valued at approximately 2.25 billion dollars in cash and stock.

ShipHero: Can I try ShipHero before committing?

The site does not mention a free trial. To evaluate ShipHero, customers must schedule a demo with the sales team.

Source
Uber Freight: Is Uber Freight profitable and stable?

It is a division of Uber Technologies and took a 550 million dollar outside investment in 2023 led by Greenbriar Equity Group, which had sold Transplace to it the year before.

Uber Freight: Can I licence the TMS on its own?

The platform is sold as part of a managed or brokerage relationship rather than as standalone licensed software.

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