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Field Service · head to head

IFS Ultimo EAM vs Repsly

IFS Ultimo EAM logo

IFS Ultimo EAM

Field Service

Dutch enterprise asset management with role-based user tiers, now sold inside the IFS portfolio

From
On request
Rated
-
Full reviewWebsite
Repsly logo

Repsly

Field Service

Retail execution and shelf audit software for consumer goods field teams

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: IFS Ultimo EAM iFS sells two overlapping EAM products, Ultimo and IFS Cloud EAM, and a buyer signing a multi-year term is depending on the vendor funding both roadmaps at current levels.; Repsly every contract requires a twelve-month minimum commitment paid annually upfront, and Repsly states plainly that it offers no free trial, so a brand cannot pilot one territory cheaply before committing a years budget.
  • They diverge on capability: IFS Ultimo EAM covers Three user licence types, Repsly covers Store visit workflows.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which IFS Ultimo EAM and Repsly actually diverge.

Attributes where IFS Ultimo EAM and Repsly differ
AttributeIFS Ultimo EAMRepsly

Identical on both: starting price (On request), pricing model (quote), free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Field Service).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in IFS Ultimo EAM

  • Three user licence types
  • Industry solutions
  • Safety and compliance
  • Mobile maintenance
  • Spare parts management
  • Contractor management
  • Fleet management module
  • Condition-based triggers

Only in Repsly

  • Store visit workflows
  • Shelf image recognition
  • Territory and route planning
  • Retail audits
  • Order capture
  • GPS and time tracking
  • Photo gallery and reporting
  • Team messaging and tasks

What people use each for

The jobs each tool is most often brought in to do.

IFS Ultimo EAM

  • A hospital where hundreds of ward staff must report faults but only the estates planners need full maintenance functionalitynot Repsly
  • A manufacturer needing permits to work and lockout-tagout tied to the same work order as the maintenance tasknot Repsly
  • A public transport operator managing vehicle maintenance and depot facilities in one system rather than twonot Repsly
  • A mid-sized European site that wants an EAM configured for its industry in weeks rather than a blank platform implementationnot Repsly

Repsly

  • A snack brand with forty merchandisers that needs photographic evidence of promotional display compliance before paying a retailer trade spend claimnot IFS Ultimo EAM
  • A merchandising agency running field teams for several competing clients that must keep each clients data separated in one workspacenot IFS Ultimo EAM
  • A beverage distributor whose reps take orders in store and need customer-specific pricing available offline in the aislenot IFS Ultimo EAM
  • A brand entering a new grocery chain that wants to measure whether visit frequency in a region actually raised sell-throughnot IFS Ultimo EAM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

IFS Ultimo EAM

  • IFS sells two overlapping EAM products, Ultimo and IFS Cloud EAM, and a buyer signing a multi-year term is depending on the vendor funding both roadmaps at current levels.
  • IFS does not publish list pricing for Ultimo, so the widely quoted entry figures come from third-party review sites rather than the vendor and should not be used to build a budget.
  • Strength is concentrated in Europe, and organisations needing local-language support, partners and implementation resource in North America or Asia will find the channel much thinner.
  • The industry solution templates that accelerate go-live also encode assumptions, and organisations whose processes differ from the template spend the saved time on reconfiguration instead.
  • Reporting and analytics beyond the standard set generally push customers to Power BI, so plan for a separate business intelligence licence and the modelling work behind it.

Repsly

  • Every contract requires a twelve-month minimum commitment paid annually upfront, and Repsly states plainly that it offers no free trial, so a brand cannot pilot one territory cheaply before committing a years budget.
  • Pricing is not published at any tier, so there is no way to compare the cost of Core against Scale, or against a competitor, without going through sales on both sides.
  • The data model assumes repeat visits to fixed retail locations, so companies whose field work is job-based or appointment-based will fight the product rather than configure it.
  • Image recognition accuracy depends on photo quality and on the product catalogue being trained for your SKUs, which means real onboarding effort and degraded results on cluttered or poorly lit shelves.
  • Cuadrilla Capital acquired Repsly in January 2025, and a private equity buyout of a mature product usually shifts investment towards retention and pricing rather than towards new capability, which is a risk if you are buying on roadmap promises.

Pricing, plan by plan

IFS Ultimo EAM

On request
  • IFS Ultimo EAM$undefined/month
    • Priced per user with Self-Service, Light and Full tiers at different rates
    • Price per user does not change with the number of industry solutions enabled
    • Cloud subscription is the standard route; on-premise is legacy

Repsly

On request
  • Core$undefined/year
    • Store visit workflows and forms
    • Shelf management basics
    • GPS and time tracking
  • Grow$undefined/year
    • Everything in Core
    • Order capture and product catalogue
    • Advanced audit configuration
  • Scale$undefined/year
    • Everything in Grow
    • Image recognition and shelf analytics
    • Sales lift and advanced reporting
  • Flex$undefined/year
    • Workspace for retail service providers and merchandising agencies
    • Multi-client separation
    • Twelve-month minimum, paid annually upfront

Which should you pick?

Choose IFS Ultimo EAM if

  • You need three user licence types.
  • You work on Web, iOS, Android.
  • You also want industry solutions.
IFS Ultimo EAM review

Choose Repsly if

  • You need store visit workflows.
  • You work on Web, iOS, Android.
  • You also want shelf image recognition.
Repsly review

Questions people ask

Is IFS Ultimo EAM or Repsly better?
Neither clearly leads. IFS Ultimo EAM starts at On request and Repsly at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, IFS Ultimo EAM or Repsly?
IFS Ultimo EAM starts at On request and Repsly at On request.
Does IFS Ultimo EAM or Repsly run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
What is IFS Ultimo EAM best used for?
IFS Ultimo EAM is most often used for a hospital where hundreds of ward staff must report faults but only the estates planners need full maintenance functionality, a manufacturer needing permits to work and lockout-tagout tied to the same work order as the maintenance task, a public transport operator managing vehicle maintenance and depot facilities in one system rather than two, a mid-sized european site that wants an eam configured for its industry in weeks rather than a blank platform implementation. Of those, a hospital where hundreds of ward staff must report faults but only the estates planners need full maintenance functionality and a manufacturer needing permits to work and lockout-tagout tied to the same work order as the maintenance task are not what Repsly is typically brought in for.
What can IFS Ultimo EAM do that Repsly cannot?
IFS Ultimo EAM covers Three user licence types, Industry solutions, Safety and compliance, Mobile maintenance. Repsly covers Store visit workflows, Shelf image recognition, Territory and route planning, Retail audits.

Answered from the vendors’ own pages

IFS Ultimo EAM: Is Ultimo still sold separately from IFS Cloud EAM?

Yes. IFS positions Ultimo at the mid-market and IFS Cloud EAM at large enterprises, and sells both.

Repsly: Can I trial Repsly before buying?

No. Repsly states there is no free trial; it offers proof-of-concept arrangements during the sales process instead.

IFS Ultimo EAM: How does the user licensing work?

Three tiers: Self-Service for request and view, Light for occasional use, Full for planners and managers. Rates differ per tier.

Repsly: What is the minimum contract?

Twelve months, paid annually upfront by credit card, ACH or wire transfer.

IFS Ultimo EAM: Does enabling more industry solutions cost more per user?

No. The per-user price stays the same regardless of how many industry solutions you select.

Repsly: Is Repsly a field service tool?

No. It is built for retail execution, where the unit of work is a repeat visit to a store, not a work order against an asset.

IFS Ultimo EAM: Is on-premise still available?

Cloud subscription is the route IFS sells. On-premise exists in the installed base but is not the direction of travel.

Repsly: Who owns Repsly?

Cuadrilla Capital, which acquired the company in January 2025. Repsly was founded in Zagreb and is headquartered in Boston.

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