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Business Intelligence · head to head

Quid vs Yellowfin

Quid logo

Quid

Business Intelligence

Consumer and market intelligence combining social listening with unstructured text network analysis

From
On request
Rated
-
Yellowfin logo

Yellowfin

Business Intelligence

Action-based business intelligence

From
$50/month
Rated
-

The short version

  • Each has a real cost: Quid the company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.; Yellowfin the pricing page publishes no rate, no minimum and no per-user price; every model ends in a Get Pricing form
  • They diverge on capability: Quid covers Social listening, Yellowfin covers Automated Analysis.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Quid and Yellowfin actually diverge.

Attributes where Quid and Yellowfin differ
AttributeQuidYellowfin
Starting priceOn request$50/month
Pricing modelquotesubscription
PlatformsWebWeb, Mobile, Embedded
FoundedUnknown2003

Identical on both: free tier (No), user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Quid

  • Social listening
  • Network analysis
  • Non-social data sets
  • Quid Terminal
  • Quid Monitor
  • AI agents
  • Image analytics
  • API access

Only in Yellowfin

  • Automated Analysis
  • Data Stories
  • Collaboration
  • Signals
  • Embedded Analytics
  • Salesforce
  • Google Analytics
  • SQL Server

What people use each for

The jobs each tool is most often brought in to do.

Quid

  • A corporate strategy team mapping which technology clusters in a patent set are accelerating and which companies own them, before an acquisition decisionnot Yellowfin
  • A consumer insights function that wants to know what themes drive negative sentiment about a category rather than counting mentions of its own brandnot Yellowfin
  • An innovation group scanning research literature and startup activity for adjacent white space it has no internal expertise innot Yellowfin
  • A brand tracking how a reputational incident propagates across news, social and forums with sentiment broken down by theme rather than by channelnot Yellowfin

Yellowfin

  • Embedding white-labelled dashboards and analytics into a software productnot Quid
  • Enterprise reporting with automated business monitoring and alertingnot Quid
  • Data storytelling and guided natural language querying for business usersnot Quid

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Quid

  • The company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.
  • Nothing is published on price and contracts sit well above ordinary listening tools, so the evaluation cost is high before you know whether the network analysis will actually be used.
  • The network maps require an analyst who knows how to interpret them; teams without a dedicated insights person tend to use the platform as an expensive listening tool and never touch the capability they paid for.
  • Historical data depth and source coverage are scoped per contract rather than included, so a question that needs five years of back data can require a contract amendment mid-project.
  • Social platform access is subject to the same API restrictions that affect every listening vendor, and coverage of closed networks is thinner than the marketing implies, which matters if your category lives in private communities.

Yellowfin

  • The pricing page publishes no rate, no minimum and no per-user price; every model ends in a Get Pricing form
  • One of the three embedded models is a revenue share, so Yellowfin takes a cut of the revenue your analytics module earns
  • Another model prices by server core, so scaling deployment hardware raises the licence cost independently of users
  • Getting a quote requires submitting a form with a marketing consent checkbox and a user-count band rather than seeing a rate card

Pricing, plan by plan

Quid

On request
  • Quid$undefined/year
    • Quid Terminal analyst workspace
    • Social listening and sentiment
    • Network analysis over patents, filings, news and research

Yellowfin

$50/month
  • Team$50/month
    • Dashboards
    • Stories
    • Collaboration
  • EnterpriseFree
    • Advanced Features
    • Embedding
    • Custom SLA

Which should you pick?

Choose Quid if

  • You need social listening.
  • You also want network analysis.

Choose Yellowfin if

  • You need automated analysis.
  • You work on Web, Mobile, Embedded.
  • You also want data stories.

Questions people ask

Is Quid or Yellowfin better?
Neither clearly leads. Quid starts at On request and Yellowfin at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Quid or Yellowfin?
Quid starts at On request and Yellowfin at $50/month.
Does Quid or Yellowfin run on more platforms?
Quid runs on Web. Yellowfin runs on Web, Mobile, Embedded.
What is Quid best used for?
Quid is most often used for a corporate strategy team mapping which technology clusters in a patent set are accelerating and which companies own them, before an acquisition decision, a consumer insights function that wants to know what themes drive negative sentiment about a category rather than counting mentions of its own brand, an innovation group scanning research literature and startup activity for adjacent white space it has no internal expertise in, a brand tracking how a reputational incident propagates across news, social and forums with sentiment broken down by theme rather than by channel. Of those, a corporate strategy team mapping which technology clusters in a patent set are accelerating and which companies own them, before an acquisition decision and a consumer insights function that wants to know what themes drive negative sentiment about a category rather than counting mentions of its own brand are not what Yellowfin is typically brought in for.
What can Quid do that Yellowfin cannot?
Quid covers Social listening, Network analysis, Non-social data sets, Quid Terminal. Yellowfin covers Automated Analysis, Data Stories, Collaboration, Signals.

Answered from the vendors’ own pages

Quid: Is this the same company as NetBase?

Yes. NetBase and Quid merged in 2020, traded as NetBase Quid, and now sell under the single Quid brand.

Yellowfin: What pricing models does Yellowfin offer?

Yellowfin offers three flexible models for embedded analytics: Aligned Utility Model (price per unit), Revenue Share Model (based on analytics revenue value), and Server Core (fixed price based on server deployment).

Source
Quid: Is it a social listening tool?

It includes social listening, but the reason to buy it is the network analysis over patents, filings, news and research. If you only need social listening, cheaper tools cover it.

Yellowfin: Is Yellowfin pricing predictable and scalable?

Yes, Yellowfin pricing is simple, predictable and scalable with no hidden costs or surprises.

Source
Quid: What does it cost?

Not published. Expect an annual enterprise contract priced by seats, data sources and historical depth.

Yellowfin: Are there limits on user access or development environments?

No limitations exist on access to functionality across users. There are also no limits on dev and test licenses, ensuring DevOps is covered.

Source
Quid: Who uses it day to day?

Corporate insights, strategy and innovation analysts more often than social media managers. It rewards someone trained in analysis.

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