Business Intelligence · head to head
Cabin vs Quid

Cabin
Business Intelligence
Cookieless web analytics that also reports the carbon footprint of your website
- From
- Free
- Rated
- -

Quid
Business Intelligence
Consumer and market intelligence combining social listening with unstructured text network analysis
- From
- On request
- Rated
- -
The short version
- Only Cabin has a free tier, so it costs nothing to try first.
- Each has a real cost: Cabin the analytics are deliberately shallow: no funnels, no cohort retention, no session replay and no user-level journeys, so anything beyond traffic and event counts requires a second tool.; Quid the company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.
- They diverge on capability: Cabin covers Cookieless tracking, Quid covers Social listening.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Cabin and Quid actually diverge.
Identical on both: platforms (Web), user rating (Not yet rated), category (Business Intelligence).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Cabin
- Cookieless tracking
- Carbon reporting
- 1.2kb script
- Custom events
- Ad-blocker bypass
- MCP access
- Branded dashboards
- EU data storage
Only in Quid
- Social listening
- Network analysis
- Non-social data sets
- Quid Terminal
- Quid Monitor
- AI agents
- Image analytics
- API access
What people use each for
The jobs each tool is most often brought in to do.
Cabin
- Replacing Google Analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising datanot Quid
- An organisation with a published sustainability commitment that needs a reportable figure for its website emissionsnot Quid
- An agency managing many client sites that wants unlimited domains and branded client dashboards for a flat $45 a monthnot Quid
- A developer who wants to query site analytics conversationally through an MCP-connected assistant rather than reading a dashboardnot Quid
Quid
- A corporate strategy team mapping which technology clusters in a patent set are accelerating and which companies own them, before an acquisition decisionnot Cabin
- A consumer insights function that wants to know what themes drive negative sentiment about a category rather than counting mentions of its own brandnot Cabin
- An innovation group scanning research literature and startup activity for adjacent white space it has no internal expertise innot Cabin
- A brand tracking how a reputational incident propagates across news, social and forums with sentiment broken down by theme rather than by channelnot Cabin
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Cabin
- The analytics are deliberately shallow: no funnels, no cohort retention, no session replay and no user-level journeys, so anything beyond traffic and event counts requires a second tool.
- Carbon figures are modelled from bytes transferred using CO2.js assumptions about grid intensity and device energy, not measured, so they are directionally useful and should never be presented as audited emissions data.
- Cabin is a product of Normally, a design studio, rather than a company whose sole business is analytics, which puts a reasonable question mark over long-term roadmap investment and support depth.
- The 30-day retention on the free tier and 12 months on Plus mean year-on-year comparison needs the $45 Scale plan, which is a large jump for a small site that only wanted longer history.
- Because it does not use cookies or cross-site identifiers, returning-visitor and multi-session attribution are approximations, which matters if anyone in the business is trying to reconcile it with an ad platform's numbers.
Quid
- The company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.
- Nothing is published on price and contracts sit well above ordinary listening tools, so the evaluation cost is high before you know whether the network analysis will actually be used.
- The network maps require an analyst who knows how to interpret them; teams without a dedicated insights person tend to use the platform as an expensive listening tool and never touch the capability they paid for.
- Historical data depth and source coverage are scoped per contract rather than included, so a question that needs five years of back data can require a contract amendment mid-project.
- Social platform access is subject to the same API restrictions that affect every listening vendor, and coverage of closed networks is thinner than the marketing implies, which matters if your category lives in private communities.
Pricing, plan by plan
Cabin
Free- FreeFree
- 1 domain
- 10,000 pageviews per month
- 30-day data retention
- Plus$14/month
- Up to 10 domains
- 100,000 pageviews per month
- 12-month retention
- Scale$45/month
- Unlimited domains
- 5,000,000 pageviews per month
- Unlimited retention
Quid
On request- Quid$undefined/year
- Quid Terminal analyst workspace
- Social listening and sentiment
- Network analysis over patents, filings, news and research
Which should you pick?
Choose Cabin if
- You need cookieless tracking.
- You want to start without paying.
- You also want carbon reporting.
Questions people ask
- Is Cabin or Quid better?
- Neither clearly leads. Cabin starts at Free and Quid at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Cabin or Quid?
- Cabin has a free tier; the other does not. Paid plans start at Free for Cabin and On request for Quid.
- Does Cabin or Quid run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use Cabin for free?
- Yes. Cabin has a free tier, so you can try it without paying. Quid starts at On request.
- What is Cabin best used for?
- Cabin is most often used for replacing google analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising data, an organisation with a published sustainability commitment that needs a reportable figure for its website emissions, an agency managing many client sites that wants unlimited domains and branded client dashboards for a flat $45 a month, a developer who wants to query site analytics conversationally through an mcp-connected assistant rather than reading a dashboard. Of those, replacing google analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising data and an organisation with a published sustainability commitment that needs a reportable figure for its website emissions are not what Quid is typically brought in for.
- What can Cabin do that Quid cannot?
- Cabin covers Cookieless tracking, Carbon reporting, 1.2kb script, Custom events. Quid covers Social listening, Network analysis, Non-social data sets, Quid Terminal.
Answered from the vendors’ own pages
Cabin: Do I need a cookie consent banner with Cabin?
No. It sets no cookies and collects no cross-site identifiers, and data is stored in the EU, which is the specific reason most buyers switch to it.
Quid: Is this the same company as NetBase?
Yes. NetBase and Quid merged in 2020, traded as NetBase Quid, and now sell under the single Quid brand.
Cabin: How accurate is the carbon measurement?
It is an estimate derived from data transfer using the CO2.js model. It is reliable for tracking change over time on your own site and unsuitable as an audited emissions figure.
Quid: Is it a social listening tool?
It includes social listening, but the reason to buy it is the network analysis over patents, filings, news and research. If you only need social listening, cheaper tools cover it.
Cabin: Who makes Cabin?
It was built at Normally, a research and design studio in London, out of work on data, privacy and the carbon footprint of digital products.
Quid: What does it cost?
Not published. Expect an annual enterprise contract priced by seats, data sources and historical depth.
Cabin: Can it replace Google Analytics entirely?
For traffic, referrer and event reporting, yes. For advertising attribution, audience building and funnel analysis, no.
Quid: Who uses it day to day?
Corporate insights, strategy and innovation analysts more often than social media managers. It rewards someone trained in analysis.
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